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Social Media by Tess Ryan

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Page 1: Social Media by Tess Ryan
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Social Media

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Social Media

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Social Mediaby Tess Ryan

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What is Social Media?

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Social media integrates...

What is Social Media?

Page 8: Social Media by Tess Ryan

Social media integrates...

What is Social Media?

technology

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Social media integrates...

What is Social Media?

technology

social interaction

Page 10: Social Media by Tess Ryan

Social media integrates...

What is Social Media?

technology

and the construction of...social interaction

Page 11: Social Media by Tess Ryan

Social media integrates...

What is Social Media?

technology

and the construction of...social interaction

pictures

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Social media integrates...

What is Social Media?

technology

and the construction of...social interaction

videos

pictures

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Social media integrates...

What is Social Media?

technology

and the construction of...social interaction

words

videos

pictures

Page 14: Social Media by Tess Ryan

Social media integrates...

What is Social Media?

technology

and the construction of...social interaction

words

videos

audio

pictures

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What types of social media are there?

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What types of social media are there?

Social Networks

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What types of social media are there?

Social Networks

Blogs

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What types of social media are there?

Social Networks

Blogs

Wikis

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What types of social media are there?

Social Networks

Blogs

Wikis

Podcasts

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Social networks...

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Social networks...

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Social networks...

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Social networks...

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Social networks...

Personal webpages allowing users to connect

with friends and share information.

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Blogs (Online journals)

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Blogs (Online journals)

Which allow you to...

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Blogs (Online journals)

Add comments

Which allow you to...

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Blogs (Online journals)

Add comments

Which allow you to...

Follow or post links

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Blogs (Online journals)

Add comments

Which allow you to...

Follow or post links

Keep up with content

Page 35: Social Media by Tess Ryan

Blogs (Online journals)

Add comments

Which allow you to...

Follow or post links

Keep up with content

Subscribe

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Types of Blog...

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Types of Blog...

Personal

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Types of Blog...

Personal

Political

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Types of Blog...

Personal

Political

Almost

media

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Types of Blog...

Personal

Political

Almost

media

Mainstream

media

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Types of Blog...

Personal

Political

Almost

media

Mainstream

media

Business

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Podcasts

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Podcasts

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Podcasts

Audio/video files available by subscription through media such as iTunes

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Forums

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Forums

Specific topics

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Forums

Specific topicsEach

discussion = a thread

Page 51: Social Media by Tess Ryan

Forums

Specific topicsEach

discussion = a thread

Sharing views

Page 52: Social Media by Tess Ryan

Forums

Specific topicsEach

discussion = a thread Advice

Sharing views

Page 53: Social Media by Tess Ryan

Forums

Specific topicsEach

discussion = a thread Advice

Sharing views

Debates

Page 54: Social Media by Tess Ryan

Forums

Specific topicsEach

discussion = a thread Advice

Sharing views

Chatting

Debates

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Forums

Specific topicsEach

discussion = a thread Advice

Sharing views

Flirting!Chatting

Debates

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Wikis

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Wikis

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WikisA website where the content is not only

contributed by users but also edited by users

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What is industrial media?

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Radio

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Radio

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Radio

Newspaper

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Radio

Newspaper

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Radio

Newspaper

Television

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And what does it have in common with...

online social media?

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The capability to reach

small or large audiences.

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E.g

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E.g

A blog post

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E.g

A blog post +

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E.g

A blog post + A TV show

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E.g

A blog post + A TV show

...may reach zero people OR millions of people

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Why use Social Media?

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Inspiration!

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Ideas!

Inspiration!

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Ideas!

Communities!

Inspiration!

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Ideas!

Communities!

Inspiration!

To find people!

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Ideas!

Communities!

Inspiration!

Information!

To find people!

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Ideas!

Communities!

Inspiration!

Information!

Services!

To find people!

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Why is social media so popular

today?

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5 years ago..

It would have

been difficult to

create and

maintain

a website

Page 89: Social Media by Tess Ryan

5 years ago..

It would have

been difficult to

create and

maintain

a website

Page 90: Social Media by Tess Ryan

5 years ago..

It would have

been difficult to

create and

maintain

a website

Today...

due to low-cost

computers,

cameras and high

speed internet,

anyone can

participate!

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A few social media facts!

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A few social media facts!

There are over 123 million users on

facebook

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A few social media facts!

There are over 123 million users on

facebook100 million videos

are watched a day on YouTube

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In conclusion...

Social media has only been recognisable for a couple of yearsIt could possibly evolve into a platform for marketingIt will undoubtedly continue to grow and expand due to increasing participation and feedback from users

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References!Wikipedia

Antony Mayfield’s e-book

Pictures all from Google