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The Commercial Story How to cut your environmental impact while growing your business

Simone Hindmarch-Bye - Commercial Group

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Page 1: Simone Hindmarch-Bye - Commercial Group

The Commercial StoryHow to cut your environmental impact while

growing your business

Page 2: Simone Hindmarch-Bye - Commercial Group

Commercial – the business

Page 3: Simone Hindmarch-Bye - Commercial Group

continued growth

Innovative solutions, delivered as promised...

Cost reduction (reporting and account management)

Sustainability

SPRINT : Supplier & distributor specialist products

-20

-10

0

10

20

30

40

50

60

Commercial grew by 25% 2010, with revenue increases well in excess of the overall market. We are investing in people and systems to sustain this trajectory

Percentage Market v Commercial’s revenue growth in 2010 Why is Commercial growing so quickly in a recession?

Page 4: Simone Hindmarch-Bye - Commercial Group

2006 - the beginning

Waste Management

Carbon Reduction

Charity Charter

“our vision was to embrace our necessary role in helping climate change and to become ambassadors for the solutions to this very real problem..” Nov 2006

Page 5: Simone Hindmarch-Bye - Commercial Group

EMPLOYEE ENGAGEMENT

CUSTOMERS

SUPPLIER PROGRAMME

PROGRAMMES

Supplier assessment

COMMUNITY

OPERATIONS CARBON

MEDIA

REVENUE

AWARDS

Five years on… the highlights

REVENUE

92Happy to talk

%

250Over

16Won

awards

41Growth

%

100Over

articles

90100% response to

75Normalised emissions down by

%

93Reduced

%

OPERATIONS WASTE Reduction projects

40Over

%

Increase charitable funds

%expenditure

OPERATIONS ELECTRICITY

35Reduced

%

Page 6: Simone Hindmarch-Bye - Commercial Group

EMPLOYEE ENGAGEMENT

Bike scheme Home working

Green Angels programmeGreen Ambassadors Awards programme 10 Commitments

CUSTOMERS CSR Day

Technology DaySeminar programmesData centre projects

Carbon reduction Shepherd scheme

SUPPLIER PROGRAMME

Supplier Engagement Supplier Assessment

Individual supportAward Programme

FSC Chain of Custody

PROGRAMMES

Supplier assessment

COMMUNITY

OPERATIONS

Charity charterGreen Ambassadors

Glos. Apprentice Scheme Charity eventsSpeaker eventsCharity Video

Supporting events

ISO14001Waste ManagementCarbon Reduction

Data CentreBio-Diesel Lighting

Water UsageDRS

AWARDS

MEDIA

REVENUEBRAND

AWARDS

Five years on… and still going strong

BITC Big TickNational Business AwardsEuropean Office Products

Green Fleet (Private Sector) Carbon Trust

LowCVP

TimesGuardian

BBC World NewsRegional/LocalTrade Journals

ACCREDITATIONS Carbon Neutral

ISO14001ISO9001

Beacon South West FSC

REVENUEGROWTH

Office SuppliesIT ServicesInteriors

PrintMFD

It is part of our DNAHandled with Care Video messaging

Van wrapsSignage

Media relations Campaigns

Page 7: Simone Hindmarch-Bye - Commercial Group

Carbon reduction

A recent survey reported that 96% of staff feel involved in the company’s sustainability programme and 92% are proud enough to share the Commercial environmental programme with their friends and families.

• Dynamic Routing System

• Saves over 150,000 miles per year

• Sustainable biodiesel

• Realtime blending system

• Energy efficient datacentre

• 90% reduction in emissions

• Active & LED lighting

• 18 month payback2006 2007 2008 2009 2010

0.00

10.00

20.00

30.00

40.00

50.00

60.00

70.00

Normalised carbon emissions

BuildingWasteVansCar fleetBusiness travelGrey fleetCommuting

Page 8: Simone Hindmarch-Bye - Commercial Group

How

Page 9: Simone Hindmarch-Bye - Commercial Group

Green ambassadors

• Supports staff to improve their home and community

• Bronze, silver and gold awards

• Over 40% involved Year 1, 60% Year 2

• Average 56% improvement in score

• Saving over 500 tonnes of carbon

Enabling staff to reduce their own impacts

A recent survey reported that 96% of staff feel involved in the company’s sustainability programme and 92% are proud enough to share the Commercial environmental programme with their friends and families.

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Green angels

• Start your own Green Angels programme

• Recruit a small dedicated team operating to tight brief =

Business Transformation

• We our supporting our first three customers’ initiatives

including videoing their first Green Angels Days

Spreading our wings – Challenging and supporting others

Page 13: Simone Hindmarch-Bye - Commercial Group

What we’ve learnt…

What helped us make our programme work

Having buy in at the top

Committing a from the top

Allocating resource

Setting challenging targets

Being open and prepared to learn

Making it fun and easy to get involved

Providing good communication

Using case studies & video clips

Gaining awards & external recognition

Committing to our annual CSR Day

Page 14: Simone Hindmarch-Bye - Commercial Group

What we’ve learnt…

Done well, a good sustainability programme :

Breaths life and energy into an organisation

Brings staff together and helps you recruit like-minded people

Promotes an atmosphere where it is healthy to question

Helps you to do business with companies who see long term value

Can provide surprisingly simple costs savings

Requires both investment and commitment at all levels of an organisation