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Eleonoor Hintzen Robert Hexspoor October 2011 From impact to activation Case ‘How on Earth’ – CSR campaign for Essent

Session 6, Hexspoor & Hintzen

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CSR in the oil & energy industry

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Page 1: Session 6, Hexspoor & Hintzen

Eleonoor HintzenRobert Hexspoor

October 2011

From impact to activationCase ‘How on Earth’ – CSR campaign for Essent

Page 2: Session 6, Hexspoor & Hintzen

From Ambition to Impact

Page 3: Session 6, Hexspoor & Hintzen

Incorporation into culture and behaviour

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Interventions in the spotlightMVO minutes

Page 9: Session 6, Hexspoor & Hintzen

Interventions in the spotlight

‘How on earth can you make a difference’

Page 10: Session 6, Hexspoor & Hintzen

Interventions in the spotlight

‘How on earth can you make a difference’

Page 11: Session 6, Hexspoor & Hintzen

Interventions in the spotlight

‘How on earth can you make a difference’

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Interventions in the spotlight

Sustainability Day

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Interventions in the spotlight

Sustainability Day

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Interventions in the spotlight

Sustainability Day

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Presenters

“De Presenters - De CR ‘verhalenvertellers’ van

Essent.

Vanuit de eigen interesse, werkgebied en betrokkenheid”

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•Majority of Essent Staff aware of campaign •Majority of Essent Staff understands meaning of CSR for Essent•How on Earth well known•Participation of employees in CSR related activities increased significantly

•All measured through employee satisfaction survey

Page 17: Session 6, Hexspoor & Hintzen
Page 18: Session 6, Hexspoor & Hintzen