Mobility in the hands of the citizens Smart City Technology

An alliance with Ghent University

From mobile data to smart life.

adding value to society by assigning value to data

SMART CITIZENS LIFESTYLE

BEHAVIOR

RECOMMENDATIONS PERSONAL DATA

sustainable lifestyles shaping our cities

GREEN COMMUTER PROFILE SEGMENT

ON THE TRAIN

SPORTIVE PROFILE SEGMENT

WORKAHOLIC PROFILE SEGMENT

FROM CONSUMER PROFILING TAKING THE METRO

CYCLING

TO CITIZEN PARTICIPATION FROM CONSUMER PROFILING

sentiance platform

SDK

CONSUMER DATA

PERSONALIZED RECOMMENDATIONS

& INSIGHTS AGGREGATED DATA

sense and interpret the contextual cues of a mobile user

uncover habits and predict human behavior

learn about the ever-changing personalities of a mobile user

Layer 1

Layer 2

Layer 3

aggressive driver

…

… waking up

…

heavy commute

cycling

walking running

car subway train

on the bus

boat

sitting standing

airplane*

biking

arriving at home, work, ...

shopping

lunch inactive

noisy environment*

taking the train

horse*

home

working

in company*

green commuter

workaholic

CONTEXT defines the moment

L2 moments

L3 profile segments

L1 events

CONSUMER PROFILING

commuting

motorcycle

agitated*

suddenly stopped

tram

climbing*

*subject to sensor availability/capability and/or user permissions

smart & human centric mobility solution for fleet, transport & mobility management

real-time & multimodal route recommendations

SMART CITIZEN

SMART on-the-MOVE!

smarter mobility

sustainable mobility

personal mobility coach

The system supports a Policy 2.0 implementation and implements a two-way communication channel between policy-maker and citizen.

SMART on-the-MOVE!

COLLECTING & REPORTING aggregated mobility data ANALYSING

personal commuting behavior

ROUTE RECOMMENDATIONS based on individual behavior & lifestyle

COLLECTING & LEARNING user feedback & emotions

1

23

4

SMART CITY

SMART CITIZEN

trips

PERSONALIZED ROUTE RECOMMENDATIONS

REAL-TIME CITIZEN DATA COLLECTION

MOBILITY BEHAVIOR

CONSUMER METRICS

SPATIAL INSIGHT

SMART CITY

SMART CITIZEN

Providing you with personalized recommendations where and when you need it

Data Platform SMART on-the-MOVE!

for more info: www.sentiance.com