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Robert Bartelds, Sr. Product Manager Philips Hotel TV addresses the changing market and how Philips brings new products to market for hotels that are both relevant and innovative. Presentation given at the Philips 2011 Partner Seminar, at the Renaissance Amsterdam Hotel, September 22, 2011.
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Robert Bartelds
Product launch 2012
How many hotel rooms are there in Europe?
5 star
4 star
3 star
2 star
1 star
0 star
The market has fundamentally changed
Our industry has come from….
Interactive
Standalone
…to a situation with many segments of growth
SA
STB
NetTV
Consumer
IPTV
PremiumSA
Closing the gap
SmartInstall
MyChoice
RentalTV
Signature STB
Today we bring you the future
Everything is becoming smart
From phones… …to Smart phones
From TVs… …to Smart TVs
Our Guests are not being treated as Kings
Customers will choose a hotel with NetTV
“55% of guests will prefer a hotel with NetTV over one that doesn’t.”Source: Philips NetTV, n=10,000
NetTV gives today’s guest tomorrow’s connectivity