Overview

EAT is one of London‟s most successful

high street food retailers. With over 100

stores, the chain sells a range of food and

drink items and prides itself on making its

food fresh in store every day.

QlikView | Customer Success Story | EAT.

QlikView business discovery helps EAT digest data

landscape can change quickly, with

specific product popularity altering due to

anything from competitor deals to the

weather. The company therefore needed a

system that could be used across the

business to give managers instant access to

easily digestible information in real-time.

Rene Batsford, Head of IT at EAT

comments, “We wanted a business

intelligence solution that could provide us

with the data we needed in a meaningful,

rapid way, so that we could take action to

any changes not only within the same day,

but within the hour. This meant finding a

system that, rather than being „up-to-date‟,

was able to provide data right up to that

very minute. After carrying out a review of

the market, we found the QlikView

Business Discovery platform perfect for

our needs.”

EAT has now undergone a company-wide

deployment, with the tool being used

across all functions of the business – from

HR to IT, finance and sales departments,

inventory management, and even in food

production. Rene continues, “It was

important to us that everyone could use the

tool, so that we could combine information

from the different departments within the

organisation. The deployment took 2

weeks and has already overhauled the way

we‟re using our information.”

Challenges

Prior to deploying QlikView, EAT relied on

Excel to carry out any data analysis. Not

only did this mean trawling through

numerous spreadsheets to locate specific

information, but having to download the data

off the system to share with teams was both

time consuming and led to issues when

different employees ended up working from

various versions of the „latest‟ information.

This was especially problematic as, in the

competitive food and drink industry the

“QlikView has quite simply transformed the way we digest data.

The tool has opened our eyes to what we can achieve with our

information and has proved that seeing really is believing. At

EAT, everyone lives and breathes the solution, no matter what

department. We can’t even fathom how we made decisions

before it!”

Rene Batsford, Head of IT, EAT

Customer Name EAT.

Sector Consumer Products, Retail & Distribution

Industry Consumer Products

Function Executive, Finance, Human Resources, IT, Marketing, Store Operations, Research & Development, Sales, Service & Support, Quality Improvement, Supply Chain

Geography London, United Kingdom

Challenges After years of analysing business data through downloaded Excel spreadsheets, EAT found its employees would often be trying to analyse data in retrospect, and from different figures. It therefore needed a unified, real-time system that could help it keep up with the constantly changing consumer and retail marketplace.

Solution EAT deployed QlikView across its organisation. The tool is now at the heart of all business decisions.

Benefits • EAT has significantly improved inventory management

• Staff labour allocation is now based on real time store needs EAT can now hone in on individual staff performance to understand trends and execute improvement tactics

• All employees have unified access to information

• Increased overall efficiency and cost savings across the business

Data Source Systems Database: Excel

“Each department now has access to their

own individual dashboards, so directors are

provided with all necessary information,

whether drilling down into the least

profitable products or most successful

members of staff. As all data is in real-time,

it is consistent across the business so the HR

department can be analysing the very same

data as IT or Finance, to harness their own

insights.”

Benefits

QlikView is already being used to improve

the company‟s sales performance through

basket analysis. Using QlikView‟s powerful

in-memory search functionality, EAT is able

to manipulate data right down to each

individual purchase and, as such, can carry

out analysis of items that are frequently

bought together to make informed decisions

on future product development and sales.

“The ability to drill down through our data

and see what each individual is buying in

real-time has been a massive help,”

continues Rene. “We obviously want to

maximise our sales as much as possible and

doing this gives us intricate knowledge of the

best product combinations. For example, we

could find out that a latte and croissant might

be more profitable together than as

standalone products and up-sell or position

them in store accordingly.” As the majority

of the products EAT sells only have a one

day shelf life, the tool also helps the

company to make important decisions

regarding inventory, so they can see

immediately where one store might require

more of one product, while another rarely

sells and would be more viable to be

discontinued.

QlikView | Customer Success Story | EAT.

“We needed a solution that could cut across all functions of our business and provide all

members of staff with unified and relevant data. QlikView has had the full business buy-

in. Its ability to provide information in real-time made it the perfect tool for us to make

crucial decisions across the business, from HR and staffing right down to the most

successful products.”

Rene Batsford, Head of IT, EAT

QlikView has also proven useful for

ensuring that all stores are adequately

manned. With its ability to show store

performance right up to the minute, regional

managers are able to see if any are

particularly busy, yet short-staffed, and

compare with any other outlets in the local

area that may be overstaffed, yet selling

slowly. As Rene explains, “We can take the

information comparing levels of staff with

sales for each different store and use it to

reallocate our workers so that each EAT

store is adequately manned to deal with the

level of custom it is receiving. This means

that we can both guarantee good customer

service and drive maximum efficiency from

our employees at any given time.”

QlikView has become so useful to EAT that

the company considers it as providing „the

big picture‟ for all their data and is planning

to equip its field workers with Windows

Tablets to make sure they can all take

advantage of the tool‟s in-memory data

storage. This will ensure they have access to

the latest business information no matter

where they are, to use data insight to truly

make a difference to the business.

© 2011 QlikTech International AB. All rights reserved. QlikTech, QlikView, Qlik, Q, Simplifying Analysis for Everyone, Power of Simplicity, New Rules, The Uncontrollable Smile and other QlikTech products and services as well as their

respective logos are trademarks or registered trademarks of QlikTech International AB. All other company names, products and services used herein are trademarks or registered trademarks of their respective owners.

The information published herein is subject to change without notice. This publication is for informational purposes only, without representation or warranty of any kind, and QlikTech shall not be liable for errors or omissions with

respect to this publication. The only warranties for QlikTech products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be

construed as constituting any additional warranty. www.qlikview.com

2 weeks to develop an

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