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Master the pitch
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PitchMastering the Technique
Shakesperean Moment of the Day
So, the Pitch
No Homework done
What were they talking about?
You feel...
They feel...
What are they going to do with my money?
“The startup is a magical place. It’s a place where expenses are someone else’s problem. It’s a place where that pesky thing called revenue is never an issue. It’s a place where you can spend other people’s Money until you figure out a way to make your own.” REWORK
TrustCompetence – Integrity - Benevolence
PitchThe Attitude
Passion
ExecutionIdeas are overrated!
Details count
PitchStructuring ideas
Keep it Simple
Easy to Understand
Jargon
Avoid grandiose Statements
Story
Entertain
Visual
Media
PitchManage your Time
PitchThe Content
Context
ProblemMake it visible, relevant and obvious
Who has the problem?
How do you know?
ProblemStats + Reports
Your Solution
Business Model
Who do your customers are?How will you get them?
What’s your Value Proposition?What’s your Top Revenue Streams?
Unfair advantage
Why do they all suck?
Marketing Plan
How do you get your customers?
Money How much do you need?How much do you got?
Money What will you do with it?
Money Projections Establish milestones and how will you get there
Metrics.A – Acquisition .A – Activation .R – Retention .R – Referral .R –Revenue
Scale
Trade-offs
Beta version?
END with a Boom!
Seduction time
Cope with the po-po-poker face
PRACTICE!
Pitchan Example
GYM
What do i want to accomplish?My Pitch Goals
What do i want to accomplish?My Business Goals
Based on what assumptions?Business Assumptions
Good Idea! Now What?To do listAchievement Milestones
What do you really need?Money? Mentor? Network? Feedback? Validation? Hug?
Carlos Alexandre Mendescall me: + 351 93 617 10 33email me: [email protected]
f:facebook.com/alexandresampaiomendes
Senhor Alfaiatesenhoralfaiate.blogspot.com