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India’s Democracy is often referred as a ‘Miracle Democracy’ by the western press. No country has more heroically pursued the promise of democracy. Against the odds of staggering poverty, conflicting religious passions, linguistic pluralism, regional separatism, caste injustice and natural resource scarcity, corruption and social unrest. Indians have lifted themselves largely by their own sandal straps to become a stalwart democracy and emerging global power. Inspite of all the achievements in the last 60 years, we the people in India grumble, criticize and blame the Government, the political & bureaucratic class, justice system, police and the sorts. This only indicates that, there is more to do and more refinements to bring in our democratic system. As a large democratic country, we do have problems. Most of our problems can be addressed by collaborative efforts between people to people, people to government, and people to corporate programs. The New Age interactive media; which is an amalgamation of web 2.0, social media, IPTV, Interactive Billboards, Mobile VAS, OOi Paper and Digital Signage has the potential to provide the necessary framework for interactions and make the collaboration productive, transparent and effective. The lecture focuses on some of the initial thoughts, concepts of participatory democracy and how most of the current problems can be easily resolved with frameworks based on Interactive Media.
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1Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Krishnamurthy HegdeFounder, Interactive Media WorldwideURL: www.linkedin.com/e/vgh/1254667 / [email protected]
Participatory DemocracyWith
New Age Interactive Media
2Copyright © 2009 Interactive Media Worldwide. All rights reserved.
• Abstract: India’s Democracy is often referred as a ‘Miracle Democracy’ by the western press. No country has more heroically pursued the promise of democracy. Against the odds of staggering poverty, conflicting religious passions, linguistic pluralism, regional separatism, caste injustice and natural resource scarcity, corruption and social unrest. Indians have lifted themselves largely by their own sandal straps to become a stalwart democracy and emerging global power.
• Inspite of all the achievements in the last 60 years, we the people in India grumble, criticize and blame the Government, the political & bureaucratic class, justice system, police and the sorts. This only indicates that, there is more to do and more refinements to bring into our democratic system. As a large democratic country, we do have problems. Most of our problems can be addressed by collaborative efforts between people to people, people to government, and people to corporate programs. The New Age interactive media; which is an amalgamation of web 2.0, social media, IPTV, Interactive Billboards, Mobile VAS, OOi Paper and Digital Signage has the potential to provide the necessary framework for interactions and make the collaboration productive, transparent and effective.
Participatory Democracy:
3Copyright © 2009 Interactive Media Worldwide. All rights reserved.
To present a realistic, technically feasible and
workable solution concepts for Participatory Democracy with framework based on the New Age Interactive Media, which can create high potential opportunities for our people as well as strengthen our democratic institutions; to further elevate our democracy to the next level.
Objective:
4Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Participatory Democracy
In a participatory Democracy, framework to connect with
people is the fundamental need. And its also important that,
people have some attraction to relate with the framework itself
5Copyright © 2009 Interactive Media Worldwide. All rights reserved.
What does Participation mean in practice?
• Participation is Power for self Governance.
• Participation creates Opportunity.
• Participation builds competitive edge and nurtures Progress.
• Participation ushers Positive Social Change
6Copyright © 2009 Interactive Media Worldwide. All rights reserved.
How do you Participate ?
• Framework- Regulatory with Solutions Infrastructure
• Need a Interactive Touch Point.
3. Need a Context.
4. Identity Management - for all actors of social change
5. It should be Free !!
Pre-requisite: A Centralized Identity Management at National Level of all entities; people, enterprises and Institutions.
7Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Merits of People Participation
Contd…
• Example 1 : Era of Bank Nationalization
8Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Merits of People Participation
• Example 1 : Growth due to People Participation
• Touch Points : 56000 Branches, 17000 ATMs, Online Banking, Phone Banking
1700 % UP
9Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Merits of People Participation
Contd…
• Example 2 : Telecom Sector Monopoly
10Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Merits of People Participation
• Example 2 : Growth due to People Participation
•The vibrant telecom sector fueled growth in other sectors too.
11Copyright © 2009 Interactive Media Worldwide. All rights reserved.
New Age Interactive Media
• New Age Interactive Media is the Unifying Force that can connect people across the full spectrum of people eco-system
Single Media Integrated Media
• Two Metrics : Influence and Engagement .
12Copyright © 2009 Interactive Media Worldwide. All rights reserved.
New Age Interactive Media Platform
Customers
Back Office
Collaborative Platform promotes contextual collaboration
Talent Pool
13Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Interactive Media User Spectrum
Digital Natives
Digital Novices
Digital MigrantsCovers full people eco-system
14Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Entities of Social Change
• You are a Media and a Brand too !
“ Everyone has a chance to standout.Everyone has a chance to learn,
improve and build up their skills . Everyone has a chance to be a Brand
worthy of remark” – Tom Peters. Father of Branding
1
15Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Entities of Social Change
• Every enterprise is a Media entity and a Brand too !
“ In a Media economy, every enterprise turns into a media entity
in order to connect with their employees, partners and
customers.”
2
16Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Enterprise
Institutions
Individuals
2. Promotes Contextual Collaboration between drivers of social change
Benefits of the Framework
17Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Benefits of the Framework
1. Validated Identity promotes productive collaboration
18Copyright © 2009 Interactive Media Worldwide. All rights reserved.
3. New order of Participatory Democracy
Benefits of the Framework
19Copyright © 2009 Interactive Media Worldwide. All rights reserved.
I Swear,
John F Kennedy1917 - 1963
“ “ Ask Not What Your Country Can Do For You,Ask Not What Your Country Can Do For You,But Ask What You Can Do For Your Country.But Ask What You Can Do For Your Country.” ”
20Copyright © 2009 Interactive Media Worldwide. All rights reserved.
Thank youThank you
Krishnamurthy HegdeFounder, Interactive Media WorldwideURL: www.linkedin.com/e/vgh/1254667 / [email protected]
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