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Muzaffer YÖNTEM –County Manager [email protected] @myontem Next Generation DWH and Big Data

Next Generation DWH and Big Data - SAP Insurance Day

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Page 1: Next Generation DWH and Big Data - SAP Insurance Day

Muzaffer YÖNTEM –County Manager [email protected]

@myontem

Next Generation DWH and Big Data

Page 2: Next Generation DWH and Big Data - SAP Insurance Day

Who we are ?

Page 3: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 3 Internal

To Continually deliver world Class Solutions &

Technologies with SAP

Help Customers better use their data assets to

Improve Performance and make smarter decisions

Core focus on Customer satisfaction &

Technology innovations

“A Midis Group company & a

Sybase Products Middle East

affiliate company”

Page 4: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 4 Internal

The Group

Page 5: Next Generation DWH and Big Data - SAP Insurance Day

What we cover for insurance

Page 6: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 6 Internal

RUN

OPERATIONAL

Core Insurance

Apps

Custo

mers

Employees

Stu

ff

Suppliers

Page 7: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 7 Internal

UNDERSTAND

Page 8: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 8 Internal

ANALYTICS

UNDERSTAND

Page 9: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 9 Internal

UNDERSTAND

Enterprise

Business Intelligence

Advanced Analytics

with Prediction

Agile

Visualization

EPM

Page 10: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 10 Internal

Insurance

Business Partner

RUN

iPad

Enterprise

Business Intelligence

Advanced Analytics

with Prediction

Agile

Visualization

EPM

Page 11: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 11 Internal

Are they familiar quotes for you ?

We still do not have constantly updated business glosarry in centeralized environment within corporate standarts complying regulation and compliance?

We have lots of unstructure data and we have no intelligence out of it? Social media data is valuable for us?

Despite we use some datamining technologies we suffer from complexity and lack of business user involvement? How can we benefit from Social Network Analysis to increase our revenue?

We have concrete strategic plans but we can’t still collaborate it with related parties within our company ? How to align strategy with our budget?

Mobility is evitable for us. We need concrete mobility strategy including predictive mobil analytics ASAP ?

Our enterprise architecture is not aligned with business processes and all technologies we use. We are not able to maintain our data models ?

Our period and year end takes weeks! We can’t track and monitor entire process!

Everybody talks about Big data. We must work on business case of big data. Where to start?

Constant changes in hierarchies gives hard time to business users and IT for analytical view?

Our campaign application İs good but we need different needs , based on event streaming?Catching fraud or event based architecture İs key !!

Page 12: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 12 Internal

Standard Reports

Ad-hoc Reports

OLAP & Visualization

Dashboards & Scorecards

Exploration & Visualization

Value

Predictive Modeling

Traditional Business Intelligence

Big Data Analytics

Org

an

izati

on

al &

Co

mp

eti

tive I

mp

act

Not all business intelligence is the same The analytical tools continuum

Co

lle

cti

ve

In

sig

ht

Maturity of Analytics Capabilities

Use

r E

ng

ag

em

en

t

Continious Intelligence

Page 13: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 13 Internal

Lead Competition in insurance industry

with emerging technologiesIntegration, Federation, Operational

BI

Historical

Event Initiated User Initiated

Real Time

New Business

opportunities

or losses!

Business question are sent to data

and not data to business questions

Page 14: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG. All rights reserved. 14

Sentiment-Anaysis Big Data

Sources

XML

Web Services

Other Business Apps

Elementary/ Pension

Insurance

SBM/EGM

Market Data

Loading

Extracting Profiling

Sybase IQ

Target ODS/DT Environment

Data Integration

Cleansing

Matching

Konfiguration Real-Time Campaign

Fraud/Anomalies

Detection

Dashboards

Balanced ScoreCard

Enterprise Architect,Transperancy,

Glosarry,Data Stewardship

Flat files

Hierarchies

Loading

Business Rules Validation

DWH Konfig Validasyon

Transformation

Enrichment

DWH

Event Streaming

Data Mining

Mobile Analytics

Complex Event Processing

User

List/sms/e-mail

SAP HANA

Virtual Tables

Disclosure Process Legal Reporting Process

Legal Reporting

Parties

Analytics

Ad-Hoc Users

Page 15: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved. 15 Internal

Page 16: Next Generation DWH and Big Data - SAP Insurance Day

SAP HANA/ Hadoop Reference Architecture

Page 17: Next Generation DWH and Big Data - SAP Insurance Day

© 2014 SAP AG or an SAP affiliate company. All rights reserved.

Thank you

Contact information:

Muzaffer YÖNTEM – [email protected]

Country Manager

+90 532 6919462

@myontem