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2013 Michael Grant Sr. Director, Product Marketing Dell Data Protection Software Eric Endebrock Director, Engineering and Marketing Dell Data Protection Software Matching backup to your business

Matching Backup To Your Business

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2013

Michael GrantSr. Director, Product MarketingDell Data Protection Software

Eric EndebrockDirector, Engineering and MarketingDell Data Protection Software

Matching backup to your business

2013

Age of the customer meets the era of now

Days

HoursMinutes

Seconds

Manufacturing

Distribution

Information

Customer

Yet data protection is

still like moving bricks

2013

Industry trends Dell is focused on

Future state: Backup and disaster recovery converge into business technology resiliency

Disk-to-disk-to-cloud takes off in the enterprise, backup-as-a-service adoption increasing as well

End-point protection and access becomes more and more critical

Disaster recovery in the cloud is taking off across SMB and enterpriseSource: Forrester Research 2013

2013

30% will use cloud DR by 2015 (2% today)

46%adding/replacing traditional backup with snapshots & replication

$5,600average cost per minute of downtime

to recover a typical virtual server

5 hours of organizations see

increasing recovery times as virtualization increases

68%Forrester survey respondents planning for cloud based DR or DRaaS

87%of organizations do not enforce employees’ use of private clouds.

45%

of organizations recover more than needed because they lack granular recover

71%

Cost, capability, complexity prompting more than 30% of organizations to change by 2015

Current state of data protection

2013

Are you prepared?

How much is your data growing while your backup window shrinks?

Are your RPO/RTO objectives being met?

How long would it take you to recover from a large failure?

Is it time for a change?

Has your data protection strategy adapted to your virtualization strategy?

What is your legacy data protection solution costing; dollars and man hours?

What if you could match your backup to your business?

+ Drive out the cost of complexity

+ Eliminate the need to compromise

+ Abolish complacency

2013

Match your backup to your business

Critical & VirtualAppAssure

Large environmentNetVaultDR appliance

The Dell Backup & Recovery Portfolio

Complex

Virtual

Mission Critical

@

!

DR4100 appliance

Deduplication & Compression

2013

The Dell Backup & Recovery Portfolio

Backup and business continuity in one solution

Backup in minutes, restore in seconds

Flexible, application aware solutions for physical and virtual

Optimize storage capacity and utilization

Match requirements to the value of your data

Reduce complexity, slash costs, and eliminate data loss

2013

Align protection strategy with data agility needs

Mission critical Business critical Business importantAvera

ge %

of

store

d d

ata

Availability index 99.999+ 99.99 99.9

RTO Milliseconds Seconds Minutes

Retention period Hours Days Years

Scalability High dynamic Moderate Moderate

NetVault

Speed backup and recovery with the DR4100

AppAssure

Get the most from AppAssure with DL4000

2013

Mission critical use case

Virtual StandbyUse backups of any physical or virtual system to create a warm standby virtual machine

If the protected server fails, the warm standby VM can be booted in seconds & assume the identity of the original system

AppAssure protects an organization’s most critical machines

Transform data protection with AppAssure Universal RecoveryRestore data flexibly to virtually any platform regardless of original configuration

For example, administrators can restore protected physical servers to virtual machines & vice-versa

Create standbys with “Create VM

Wizard”

Virtual Standby VM(continually

updated)

Protected hosts &

applications

Physical

Virtual

AppAssure Core

Identical

hardware

Cloud

Bare Metal Restore

Dissimilar

hardware Virtual

Server

AppAssure Core

AppAssure restores data to virtually any protected platform

2013

Maritime Paper Products Ltd. Manufacturer of quality corrugated products and cartons for the past 75 years

Implemented Dell AppAssure award-winning

backup and disaster recovery solution for their

critical business applications

2013

Business critical use caseDell DR4100 Disk-based backup appliance speeds existing backups 275%

Reduce backup

storage costs

$.17GB

Dedupe and Compression

ratio

15:1 Raw capacity improvement

220%

Dell DR4000/4100

Backup Server

Application Servers

SAN/NAS

Expansion shelfBased on PV MD1200RAID 6 layout + Global Hot Spare

2013

Business important use caseNetVault protects heterogeneous applications and operating systems

Store it on disk or tape

Complex enterprise IT environment

Easy-to-use management

console

@@

Protect heterogeneous applications and operating systems

• Highly scalable, cross-platform backup and recovery across a wide range of applications and operating systems

• Intuitive interface & fast/easy data recovery

Protect disparate enterprise storage platforms

• Flexible data protection and recovery for a variety of storage architectures and technologies

• Support for wide variety of tape- and disk-based platforms including libraries, VTLs, & deduplication devices

• Supports both traditional and next-generation backup devices

2013

RUAG services Aerospace industry Switzerland

Migrated all backup to NetVault because of its robust cross-platform software solution

CHF

93% decrease

in backup workload

50% reductionRecovery time

30% savings

Storage costs

Strategic Direction: Q42013 - 2014

Near-continuous Data Recovery (AppAssure)

Traditional Data Recovery (NetVault)

Backup & Dedupe

Appliances DR4100DL4000 New

Solutions

Physical, virtual or cloud

Speed data recovery

Lower costs now and in the future

Match backup to business

Engineered to…

Combine modern technology to meet current and emerging business needs

2013

Schedule a post-event Whiteboard Session to match your backup with your business. Contact your account team for details.

Visit a Dell Solution Center near you: Austin • New York City • Washington D.C. Chicago • Santa Clara • Mexico City • Sao Paolo

Gain hands on experience, see demonstrations:NetVault 10, AppAssure, and DR4100

Next stepsMeet with Dell backup and recovery experts at the Solutions Showcase

Visit: software.dell.com/backup-for-business

2013

Q&A

2013