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Marketing FTP Risks

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Page 1: Marketing FTP Risks

Hidden FTPRisks ForMarketingAgenciesSmartFile | Secure File Sharingand FTP for Enterprise

www .SmartFile .com

Page 2: Marketing FTP Risks

What are agencies sending?

Graphic Design Files.psd, .ind, .ai

Website Mockups.pdf

Blog Posts

ContanctLists

Video and Audio Clips

.mp4, .mp3

Page 3: Marketing FTP Risks

Email can get stingy with size limits

What do I do?

FTP Server Solution File Transfer Protocol:Connect to a client's

server and exchange files.

Page 4: Marketing FTP Risks

FTP has hidden risks...

But WAIT!

Page 5: Marketing FTP Risks

Risk #1: Insecure Connection Types

If you're not usng FTPS, SFTP, or FTPESthen you don't have anything to secure

your files.

Anyone with a packet sniffer couldeavesdrop on your files!

So, what's the answer?

Page 6: Marketing FTP Risks

Dealing with Insecure Connection Types

Use an FTP server that allows the sender tospecify how a client can receive and send files.

Security is important, which is why weintroduced the ability to transfer files usingSFTP, FTPS, or FTPES within SmartFile.

Page 7: Marketing FTP Risks

Risk #2: Overwritten Files

Collaboration may happen online, in software,

or over long email chains. But how do you trackfile versions? How do you prevent lost files?

Losing a project file is frustrating, along with theloss of a client's trust.

The FTP risks are more hidden,but dangerous...

Page 8: Marketing FTP Risks

Dealing with Overwritten Files

#1 Create a Detailed ProcessCome up with a naming convention, and placeto store files. Educate employees and clients on

how this will work and enforce it.

#2 Script and BackupRun a script on a time basis to backup files to a

specific folder.

Page 9: Marketing FTP Risks

Dealing with Overwritten Files

#3 Use a Tool with File VersioningSmartFile saves file iterations for you. If your

well-meaning intern overwrites the file, you cansimply roll back to a previous version.

But what if someone tries to access yourfiles maliciously?

Page 10: Marketing FTP Risks

Risk #3: Files Accessed Maliciously

All it takes is a disgruntled employee or client todisrupt your business.

Did an employee save files on their computer towork from home?

Do you know who has accessto your client's files right now?

Page 11: Marketing FTP Risks

Dealing With Files Accessed Maliciously

No tool is perfect. But any transfer tool needsfile logging, activity alerts, and encryption.

SmartFile's management platform trackseverything.

IP Address

Location ofaccess

User Activity

Automated Alerts

Encryption

Secure Connection

Page 12: Marketing FTP Risks

Risk #4: Blocked Ports, Domain and IPAddresses

Your clients' compliance standards may block IP,

port or even domains in order to avoid insecurefile transfers.

How do you ensure alternative access methodsto FTP to keep all your clients happy?

Page 13: Marketing FTP Risks

Dealing with Blocked Ports, Domain and IPAddresses

Large companies may require you to host your filemanagement tool on-site, sitting behind your

firewall. Using your own domain leaves no chanceit will get blocked.

SmartFile meets all your clients' needs

Page 14: Marketing FTP Risks

Risk #5: Lag or Bandwidth Issues

If you are dealing with high volume, or large filessuch as videos, bandwidth becomes a challenge.

What should you do?

Go hybrid. SmartFile combines the protectionof your firewall, while being able to push some

files to the cloud.

Page 15: Marketing FTP Risks

FTP was Great, But TooRisky for Marketing

Agencies

Technology has evolved. SmartFile'sFTP alternative with various

deployment options and ability toscale for any size agency makes it aperfect choice for creative teams.