Logo assignment

Band/Artist and Logo

Assignment

By Ellena Moore, Ellie

Addison, Emily Barrett and

George Lawrence

Artist Name

• Adele,

• Madonna,

• Rihanna,

• Beyoncé

http://www.google.co.uk/url?sa=i&rct=j&q=adele+logo&source=images&cd=&cad=rja&docid=3y0IPaaBbBUchM&tbnid=0dWFivZbbN3P2M:&ved=0CAUQjRw&url=https://commons.wikimedia.org/wiki/File:AdeleLogo.png&ei=zSDdUbuLF4eYhQfj-oGABw&bvm=bv.48705608,d.ZG4&psig=AFQjCNGeJioJnCbyPYGc1uu0FwTWUewK_g&ust=1373532720357396

http://www.google.co.uk/url?sa=i&rct=j&q=madonna+logo&source=images&cd=&cad=rja&docid=C6frhSjhI1zqnM&tbnid=XhlsRIhbvecG4M:&ved=0CAUQjRw&url=http://commons.wikimedia.org/wiki/File:Madonna_-_Hung_Up_logo.png&ei=RSHdUarNFcurhAf0r4D4Bg&bvm=bv.48705608,d.ZG4&psig=AFQjCNFqzADG1mEdGCjNxvuYN2apt69A6Q&ust=1373532821206502

General Inspiration

• 1920’s – Art Deco

• Great Gatsby

• Lana Del Rey

• Paloma Faith

• Marina and the Diamonds

Mood Board

http://www.google.co.uk/url?sa=i&rct=j&q=art+deco+great+gatsby&source=images&cd=&cad=rja&docid=UDKy5yiSNi79aM&tbnid=P7YHJMrBLyzcfM:&ved=0CAUQjRw&url=http://aphrochic.blogspot.com/2013/05/the-great-gatsby-style-art-deco.html&ei=XiLdUc2bC8-GhQeDioHIBQ&bvm=bv.48705608,d.ZG4&psig=AFQjCNH-oMppsvgZ1pE0J6iYEVKRbRYpUA&ust=1373533058607011

Audience

• Broad audience

• Females

• 12-30 – introduction into this

fun, quirky and fashionable era with

an aspirational figure-head

• Elderly?

Logo

• Simplistic

• Unique

• Adaptable

• Relevant

• Based around name

• Identifiable

• 1 letter

• Art Deco

logo Justification

• Strong visual appeal

• Unique

• Memorable

• Long-lasting (classic/contemporary)

• Adaptable

• Appropriate message

• Minimal

• Scalable

• Stands out

Adaptable

Name Justification

• French

• Art-Deco

• Unique Spelling

• Memorable

• 1 word

meli

Technology

Logo assignment