Learning Design For Behavior Change Bh Slides

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  • 1. Learning designfor behavior change Ron Rabin Peter Orton IBM Center for Advanced Learning

2. Knowledge gainisnot behavior change . 3. Behavior Knowledge Attitude 4.

  • Albert Bandura
  • Social Cognitive Theory

5. 6. 7. 8. Ron Rabin: rabinr@ca.ibm.com Peter Orton: porton@us.ibm.com