Toward landscape benefits from agricultural eco-standardsJeffrey Milder and Lee GrossEcoAgriculture Partners

Agricultural eco-standards going mainstream

2005 2010 2013 2020$0

$20 $40 $60 $80

$100 $120 $140 $160 $180 $200

World market value of eco-certified agricultural products (billions USD)

Source: Ecosystem Marketplace; Majanen & Milder 2010

Agricultural eco-standards going mainstream

2003 2004 2005 2006 2007 2008 2009 20100

50,000

100,000

150,000

200,000

250,000

Rainforest Alliance-certified coffeeproduction (metric tons)

Source: Rainforest Alliance

Agricultural eco-standards going mainstream

Source: RSPO website

Agricultural eco-standards going mainstream

2010 2012 2015 20200%

10%20%30%40%50%60%70%80%90%

100%

% of Unilever’s raw materials planned to be sourced sustainably

Source: Unilever

But are they supporting integrated, multi-functional landscapes?

NO YES

LANDSCAPE FOCUS?

NO

YES

EXPLICIT FOCUS ON ECOLOGICAL OUTCOMES?

RainforestAlliance

FLOSAI

Bonsucro

RSB

RTRS

RSPO

Source: State of Sustainability Initiatives (2010); authors’ assessments

Linking farm and landscape sustainability

Understanding impacts

Sources: pyramid: Assessing Ecological Impacts of Agricultural Eco-Certification and Standards, Milder et al. 2012; photo: Neil Palmer, CIAT

Thanks for your attention!