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www.conteneo.co Knowsy®: A Powerful Engagement Tool for Strategic Sales Executives © Copyright 2014 Conteneo, Inc. 1

Knowsy a Powerful Engagement Tool for Strategic Sales Executives

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This deck describes Knowsy for Sales, a powerful patent-pending new serious game that helps sales executives understand critical account priorities.

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Page 1: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co © Copyright 2014 Conteneo, Inc. 1

Knowsy®: A Powerful Engagement

Tool for Strategic Sales Executives

Page 2: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co

CIO

CorporateFinance

ChiefSecurity Officer

StrategicAccount Manager

Web-Site andeCommerce

My #1 priority is identity

management.

My #1 priority is

globalization.

We need to reduce our

overall license spend.

A new web site isn’t even

on my priority list.

To make a complex sale, your SAM must develop an understanding of the top priorities of Champions, Influencers, and Buyers.

And she must get them to agree, as a team, on a set of shared priorities!

Knowsy for Sales makes this critical task easy – and fun!

And when you’re entire sales force is playing games, you’re getting the benefits of real-time research into buyer priorities!

Page 3: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co

• A patent-pending mobile choice modeling research and brand engagement platform disguised as an engaging game.

• Knowsy for Sales (in development) help strategic account managers understand strategic priorities and drive large sales.

• iPad (now), iPhone Q1-2012, Android 2012

Page 4: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co

CIO

CorporateFinance

ChiefSecurity Officer

StrategicAccount Manager

Web-Site andeCommerce

The SAM starts the game by selecting a pre-configured set of topics and inviting players to the game.

Players select topics and preferences from the pre-defined lists and guess each other’s priorities. Knowsy keeps track of everything!

Page 5: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co

Professional Personal

Knowsy Topics/Items Help SAMs Understand Customers on ALL Levels

Enterprise Security

Data Protection Privacy managementInfrastructure securityCompliance managementIdentity management

Most Important Aspect of Employee Satisfaction

Working environment Feedback loopsFreedom to innovateCompensationBenefits

HUMAN

Page 6: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co

Rich Game Play Data

Customer Insights

Sales

Game Results

GameRequests

Executives &Market

Researchers

Workflow

Game Plays

Prospects &Customers

StrategicAccount Manager

Targeted Game TopicsInside Sales

Support (Admin)

Executives and market researchers identify topics and markets to test.

Example: “What are the chief security concerns of CIOs?”

These become game requests.

1

Inside Sales/Sales Support personnel enter relevant topics and suggested profiles into the Knowsy for Sales database, a secure, hosted, enterprise solution.

2

SAMs create a Knowsy game and invite customers and/or prospects to play. Knowsy stores all preferences of the players.

3

Game results help SAMs sell bigger deals, faster!

All results feed a common insight database and enable executives and market researchers to make real-time decisions on customer / market priorities.

4

Page 7: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co

Taking the Next Step

• Visit us at: www.conteneo.co.• Contact us at [email protected]. • Call us at (408) 529-0319.

Page 8: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co © Copyright 2014 Conteneo, Inc. 8

Our Core Team

• Luke Hohmann, CEO & Founder• CEO & Founder, Enthiosys• VP Engineering, Aurigin Systems• 1982 US National Junior Pairs

Figure Skating Champion

• Laura Richardson, VP Sales• Managing Partner, Uptime• Dir. Business Dev., E-Color• Little League Ump & Tough

Mudder Competitor

• Dan O’Leary, CTO• VP Engineering, Callidus Software• Staff Engineer, Sun Microsystems• Fender Stratocaster Devotee

• Tami Carter, VP Marketing• GM Tech Web/SD Events• Managing Editor, UBM• Poet, Lifeguard & Coal Miner’s

Daughter

• Sue Cook, VP Prof. Services• Owner, Spearfish Innovation• VP Global Operations, HP• Co-Founder Mont Blanc Ladies

Literary Guild and Trekking Society

Advisors & Investors:• Verne Harnish, Founder & CEO, Gazelles• Paul Gemeraad, President of Intellectual Assets, Inc.• Chris Matts, Financial Systems Consultant• Harry Max, Vice President of Experience Design for Rackspace

Page 9: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co © Copyright 2014 Conteneo, Inc. 9

The Book That Started It All

Collaborative PlayIs the Better Way

Page 10: Knowsy a Powerful Engagement Tool for Strategic Sales Executives

www.conteneo.co © Copyright 2014 Conteneo, Inc. 10

Luke HohmannFounder & CEO, Conteneo, Inc.

480 San Antonio Road, Suite 202Mountain View, CA 94040mobile: (408) [email protected]