#K2innovation

#K2innovation

Creating a Culture of Innovation:Yoav Izhar-Prato

#K2innovation

Innovation is Everyone’s Job

#K2innovation

First-to-Market Innovation2

00

6 Kenshoo SearchTM

104% Conversions

“superior results”

201

0 Kenshoo SocialTM

Net Promoter 10%

“unlock the full value”

200

9 RealTime CampaignsTM

Revenue34%

“reduce time considerably”

200

9

Kenshoo LocalTM

CPL 67%

“exceeded all expectations”

201

0

Call Conversion OptimizationTM

Leads 70%

“comprehensive view”

#K2innovation

First-to-Market Innovation2

01

1 Kenshoo EditorTM

Tasks 5-15 min

“really convenient”

201

1

SEM/SEO Integration

Net Revenue Share 42%

“maximize its performance”

201

2 Kenshoo Portfolio OptimizerTM

Profit 87%

“more dynamic optimization”

201

2 Social Media Attribution

Revenue 34x

“create and amplify synergies”

201

2

Product Listing Ads Management

ROI 85%

“ahead of the curve”

#K2innovation

First-to-Market Innovation2

01

3 Kenshoo SmartPathTM

Revenue28%

“true business impact”

201

3

Page Place Syndication

100s of Local Networks

“improve efficiences”2

01

3 Kenshoo Halogen TechnologyTM

Spend 36%, Revenue 53%

“early Christmas gift”

201

3

Demand-Driven CampaignsTM

ROI80%

“scale our investment”

#K2innovation

First-to-Market Innovation

2014 What’s Next?

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