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Delivered at the 2013 Counselors Academy of PRSA Spring Conference in Austin, this is a 20-slide Ignite presentation on how to make better decisions. Decision-making is tough, no matter how you look at it, but there are guidelines that can help you make fewer bad decisions and better good ones (both of which are important).
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Read the Tea Leaves Make Be/er Decisions
© 2013 Forge Communications, LLC. All Rights Reserved.
Roger M. Friedensen, APR | CAPRSA Spring Conference 2013
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What is a “good decision”?
One step toward a desired outcome.
How do you know you’re making a good decision?
You don’t. Good decisions are always past tense.
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Bad decisions can have a big impact – for a long Jme.
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Fear of the unknown
Skills & experience
Aversion to risk
Fear of failure
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Compulsion ≠ Choice Lemme think about this…
Run away, run away!
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Decision FaJgue
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How can we make be/er decisions?
Well, first off, stop making bad ones.
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Know thyself • EmoJonal • IntuiJve • AnalyJcal
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Stop. Think. Act.
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Trust your gut
But verify.
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Fight faJgue, automate easy decisions.
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Fight faJgue, learn triage.
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PracJce ambivalence (within reason)
Management Tip: Have a team
argue both sides
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Seek other perspecJves, but own the decision.
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Choose wisely
