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IASA 2010 - Enhancing the Agent Experience

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Bringing together OnBase & SharePoint to change the insurance agent experience.

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Page 1: IASA 2010 - Enhancing the Agent Experience
Page 2: IASA 2010 - Enhancing the Agent Experience

Enhancing the Agent Experience:Collaborative Content with a Transactional Focus

Jennings Carpenter, Mennonite Mutual Insurance Company

Eric Willis, Hyland Software

Page 3: IASA 2010 - Enhancing the Agent Experience

Why Agent Portals?

Page 4: IASA 2010 - Enhancing the Agent Experience
Page 5: IASA 2010 - Enhancing the Agent Experience

Everyone’s connected…

Page 6: IASA 2010 - Enhancing the Agent Experience

Communication Evolution

Page 7: IASA 2010 - Enhancing the Agent Experience

Communication is King…

Page 8: IASA 2010 - Enhancing the Agent Experience

ClaimsAnalysis

ProfitabilityAnalysis

Risk Analysis

Chart a Courseto PROFITABLE

MARKETS

Put the DATA

to Work

Make GOVERNANCE Work

Make GOVERNANCE Work

Fast Path NEW PRODUCT DEVELOPMENT

Drive DynamicDISTRIBUTION

Channels

Apply Smarts toUNDERWRITING

Link CUSTOMERCOMMUNICATION

Holistically

Capitalize on Intelligence to

manage LOSSES

Benefit fromBUSINESS

OPTIMIZATION

RethinkLEGACY

Put the DATA

to Work

Source: 2010 SMA Research © 2010 Smallwood Maike & Associates, Inc. USA. May not be reproduced by any means without express permission. All rights reserved.

Top 10 Imperatives for Insurers

Page 9: IASA 2010 - Enhancing the Agent Experience

ClaimsAnalysis

ProfitabilityAnalysis

Risk Analysis

Chart a Courseto PROFITABLE

MARKETS

Put the DATA

to Work

Make GOVERNANCE Work

Make GOVERNANCE Work

Fast Path NEW PRODUCT DEVELOPMENT

Drive DynamicDISTRIBUTION

Channels

Apply Smarts toUNDERWRITING

Link CUSTOMERCOMMUNICATION

Holistically

Capitalize on Intelligence to

manage LOSSES

Benefit fromBUSINESS

OPTIMIZATION

RethinkLEGACY

Put the DATA

to Work

Source: 2010 SMA Research © 2010 Smallwood Maike & Associates, Inc. USA. May not be reproduced by any means without express permission. All rights reserved.

Top 10 Imperatives for Insurers

Page 10: IASA 2010 - Enhancing the Agent Experience

ClaimsAnalysis

ProfitabilityAnalysis

Risk Analysis

Chart a Courseto PROFITABLE

MARKETS

Put the DATA

to Work

Make GOVERNANCE Work

Make GOVERNANCE Work

Fast Path NEW PRODUCT DEVELOPMENT

Drive DynamicDISTRIBUTION

Channels

Apply Smarts toUNDERWRITING

Link CUSTOMERCOMMUNICATION

Holistically

Capitalize on Intelligence to

manage LOSSES

Benefit fromBUSINESS

OPTIMIZATION

RethinkLEGACY

Put the DATA

to Work

Source: 2010 SMA Research © 2010 Smallwood Maike & Associates, Inc. USA. May not be reproduced by any means without express permission. All rights reserved.

Top 10 Imperatives for Insurers

Page 11: IASA 2010 - Enhancing the Agent Experience

ClaimsAnalysis

ProfitabilityAnalysis

Risk Analysis

Chart a Courseto PROFITABLE

MARKETS

Put the DATA

to Work

Make GOVERNANCE Work

Make GOVERNANCE Work

Fast Path NEW PRODUCT DEVELOPMENT

Drive DynamicDISTRIBUTION

Channels

Apply Smarts toUNDERWRITING

Link CUSTOMERCOMMUNICATION

Holistically

Capitalize on Intelligence to

manage LOSSES

Benefit fromBUSINESS

OPTIMIZATION

RethinkLEGACY

Put the DATA

to Work

Source: 2010 SMA Research © 2010 Smallwood Maike & Associates, Inc. USA. May not be reproduced by any means without express permission. All rights reserved.

Top 10 Imperatives for Insurers

Page 12: IASA 2010 - Enhancing the Agent Experience

ClaimsAnalysis

ProfitabilityAnalysis

Risk Analysis

Chart a Courseto PROFITABLE

MARKETS

Put the DATA

to Work

Make GOVERNANCE Work

Make GOVERNANCE Work

Fast Path NEW PRODUCT DEVELOPMENT

Drive DynamicDISTRIBUTION

Channels

Apply Smarts toUNDERWRITING

Link CUSTOMERCOMMUNICATION

Holistically

Capitalize on Intelligence to

manage LOSSES

Benefit fromBUSINESS

OPTIMIZATION

RethinkLEGACY

Put the DATA

to Work

Source: 2010 SMA Research © 2010 Smallwood Maike & Associates, Inc. USA. May not be reproduced by any means without express permission. All rights reserved.

Top 10 Imperatives for Insurers

Page 13: IASA 2010 - Enhancing the Agent Experience

Source: Insurance Networking News, “Top Technologies Impacting P&C Insurers” April 5, 2010

Top 10 Technologies ImpactingP&C Insurers

1. Modern policy & claims management systems2. Web services & SOA tools3. Business intelligence & analytics4. Predictive modeling tools5. Advanced fraud detection solutions6. Web 2.0 & social networking technology7. Product development & configuration solutions8. BPM solutions, including workflow & rule engines9. Portal & internet technologies10. Mobile devices & technologies

Page 14: IASA 2010 - Enhancing the Agent Experience

Source: Insurance Networking News, “Top Technologies Impacting P&C Insurers” April 5, 2010

Top 10 Technologies ImpactingP&C Insurers

1. Modern policy & claims management systems2. Web services & SOA tools3. Business intelligence & analytics4. Predictive modeling tools5. Advanced fraud detection solutions6. Web 2.0 & social networking technology7. Product development & configuration solutions8. BPM solutions, including workflow & rule engines9. Portal & internet technologies10. Mobile devices & technologies

Page 15: IASA 2010 - Enhancing the Agent Experience

Source: Insurance Networking News, “Back to Basics for IT Budgets” January 28, 2010

Policy administration systems, agent portals & business intelligence will be among top insurance spending priorities a new report from New York-based Novarica finds.

Page 16: IASA 2010 - Enhancing the Agent Experience

Source: Tech Decisions for Insurance, “The Next Big Thing” February 16, 2010

Agent portals offering both informational & transactional functions have become a key component of insurers’ strategy as they strive to be ‘easy to do business with’ for their distributors.

- Matthew Josefowicz, Novarica

Page 17: IASA 2010 - Enhancing the Agent Experience

Innovation needs to be part of your culture. Consumers are transforming faster than we are, and if we don’t catch up, we’re in trouble.

- Ian Schafer, DEEP FOCUS

Page 18: IASA 2010 - Enhancing the Agent Experience

Established in 1895 in Orrville, OH First President was J.M. Smucker Property & Casualty Carrier

• Homeowners Packages• Commercial Packages• Niche Markets: Farmowners /

Agribusiness & Churches

Independent Agency Network

Mennonite Mutual Insurance Company

Page 19: IASA 2010 - Enhancing the Agent Experience

Agency Portal Project

Project Initiated in 2007

Focused on Improving Agency Communications

Areas for Today’s Discussion• Competitive Advantage• Speed to Portal Delivery• Policy & Claims Management• Paperless Agency Reporting• Payment Processing• Looking into the Future

Page 20: IASA 2010 - Enhancing the Agent Experience

Competitive Advantage

Compete with Larger Tier I & II Carriers

Innovative Offering to Agents

Reduce Cycle Times: Clean, Timely Work from Agents• Online Submissions• Required Information & Documents

Enhanced Service for Both Agents & Policyholders• Reduced Inquires into Agency Services• Empowers Agents to Serve Policyholders

Page 21: IASA 2010 - Enhancing the Agent Experience

Mennonite Mutual Insurance Company’s system has enabled our agency’s service associates to clear their desks & focus on superior customer service.

- Cara K., Customer Service Manager

Page 22: IASA 2010 - Enhancing the Agent Experience

Speed to Portal Delivery

SharePoint Site Creation & Maintenance• Content Stored within SharePoint• Collaborative Environment

Transactional Information• Content Stored within ECM System (Folder Access)• Business Process Managed within ECM System

Ease of Integration• Initial Portal Delivery• Agent Portal Maintenance / Changes

Page 23: IASA 2010 - Enhancing the Agent Experience

Project Timeline

Sep. 07Viewed SharePoint Integrationat User Conference

Oct. 07Project Plan Kick-off

Jan. 08Beta Agency Roll-out

Apr. 08Entire Agency Roll-out

Sep. 08Completely Paperless

Oct. 08Beta Online Payments

Jan. 09Online Payments Processing

Jun. 09Online Commercial Quoting

Dec. 09Final Notices &

Pending Cancellations

Page 24: IASA 2010 - Enhancing the Agent Experience

Policy & Claims Management

Policy Lifecycle Management• Submit Submissions Online• Receive Quotes for Potential Insureds• View all Policy & Supporting Documentation

Agent Access to all Claim Information• View all Documentation Regarding the Claim• Status of the Entire Claims Process• Quickly Respond to Policyholder Needs

Page 25: IASA 2010 - Enhancing the Agent Experience

Operating efficiency is key to our agency’s success. The implementation of Mennonite Mutual’s system has enhanced our productivity, streamlined operations & has allowed a greater focus on sales opportunities.

- Meg C., Operations Manager

Page 26: IASA 2010 - Enhancing the Agent Experience

Paperless Agency Reporting

Monthly Reports• Commission Statements• Claims Reports• Production Reports

Available Online: 2nd Business Day

Agents Receive Commission: 5th Business Day

Page 27: IASA 2010 - Enhancing the Agent Experience

Payment Processing

Previous Paper-based Process• Agent Takes the Payment• Create Receipt & Send Payment• Potential Month-end Carryover Issues

Electronic Submission via SharePoint• Prefilled Electronic Form• Key in Check Number & Generate Receipt

Automated Payment Processing via ECM System

Page 28: IASA 2010 - Enhancing the Agent Experience

Mennonite Mutual’s system has given our agency the ability to manage accounts in a ‘real time’ environment…We no longer need to file papers or print our unnecessary paperwork, since all invoices, claims, current declaration pages & endorsements are easily accessed 24/7 via their agency portal.

- Peg R., Customer Service Reprentative

Page 29: IASA 2010 - Enhancing the Agent Experience
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Looking to the future…

Page 32: IASA 2010 - Enhancing the Agent Experience

Looking to the Future

Current Feedback from Agent Community• Adoption Levels• Lessons Learned

Benefits of a True ECM Strategy• Bringing the Best of Two Solutions Together

Future Enhancements or Offerings to Agency Portal

Page 33: IASA 2010 - Enhancing the Agent Experience