How to Use the ACDM Application

How to use the ACDM mobile application

January 2012

Copyright © 2012 Accenture All Rights Reserved.

Digital Merchandising Mobile Application

2

• The Digital Merchandising mobile application, called ADMS on the phone, enables a

user to automatically capture P&G products in store.

• The application uses a simple process of photographing the store‟s fixture and uploading

the pictures to a back office where they can then be processed.

LoginStart PoS

Activity

Take and

review

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5

Copyright © 2012 Accenture All Rights Reserved. 3

Tap to launch the

application

Tap the User ID entry field to

open the virtual keyboard

Tap this icon to hide

the keyboard.

Tap to Login.

Login

This step is required only once as the application stores the user‟s credentials for future use.


Login LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



Main Menu

4

New Activity

This allows you to select a store both

automatically and manually, once the

store is selected, the user can then

take photos

Preferences

Allows you to log out as well as

synchronize the data and reports.

Info

Details of the application version and

the device ID

History

Shows all activities that have been

started or eneded. This function also

allows you to check the status of

submitted pictures

ReportsCurrently disabled.

Exit

Exit from the application

Main Menu

Once Login has been completed the main menu will be displayed. This menu will also appear after a

new activity has been completed.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



Start PoS Activity

5

New Activity (automatic store selection)

To conserve battery life GPS has been disabled on your handset, when a new task is selected the

device will automatically search for the nearest store using GPS and produce a list for you to select

from. Because the GPS is disabled it‟s best to tap „Stop‟ and enter the store manually.

Tap to stop the automatic

search

Tap to switch to manual

search mode

Drag your finger to scroll

through the list

Tap to select the correct

PoS/store

A message informs you if

your position was found

or if there are no stores

nearby.

1 2

A satellite dish shape

indicates whether the

GPS is running.

If the icon is animated it

means that the position

has not been fixed. If the

icon is stationary the

position has been

identified correctly.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



Start PoS Activity

6

New Activity (manual selection of store)

To conserve battery life, it‟s recommended to make your selection of the store manually.

To search for the correct store: select the city, select the name of the store and street.

At each step, the application filters the results.

A message informs you if the

position was found

Drag your finger through the scroll list

and tap to select

1 2

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



Start PoS Activity

7

The coloured circle

indicates whether

the task has

already been

completed for that

store on the same

day

Not completed

or not fully

transmitted

pictures

Complete

Tap to select a task.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5

Selection and picture-taking

Select the task you want to complete in the store.



Take and review pictures

8

Selection and picture-taking (continued)

You need to follow this process before you can send the pictures.

Are the pictures front facing, in focus, from the

correct distance with no obstacles in the way?

If not, retake bad picture

Make sure you don‟t

submit 2 of the same

picture for one activity

Take

Pictures

Review

Pictures

Retake 'bad’

pictures

Delete

DuplicatesFinish

Take and

review pictures

3

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5




9

Activity selection and picture-taking (continued)

Once you‟ve selected the store and selected the task to be completed, you can start taking the pictures.

Pictures should adhere to the Digital Merchandising guidelines: front facing, in focus, at the correct

distance and with no obstacles in the way.

Tap to finish taking

pictures

Counts the number of

pictures taken

The view finder box

on screen appears

red when out of

focus and green

when in focus

To take picture tap

anywhere on screen

1

2

The spirit levels help the

user to find the correct

device orientation.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



How to take the best pictures

10

Horizontal

Device Orientation

Pictures should be taken horizontally, the device will let you take them vertically but they will not be accepted

by the back office. The device should be held the right way up to avoid the image being upside down.

Right way up

Upside downVertical

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5




11

Inclination of the device

Pictures need to be front facing, in focus, from the correct distance and with no obstacles. The application

shows spirit levels on the screen which go red if you are holding the device incorrectly. The application will

still allow you to take pictures when the phone is tilted/rotated, however these will not be accepted by the

back office.

Backward InclinationLateral Rotation Forward Inclination

Tilting the phone backward

or forward will cause this

green bar to turn red

TIP:Wait until both bars are green, then tap to take the picture.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5




12

Photographer Position

The best photos (and hence most accurate reporting results) are produced when the photographer is

positioned at a distance of 2-3 steps from the shelf to ensure the camera captures about 3 shelves in focus.

2-3 steps

Optimal Position Optimal Shot

1

2

3

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5




13

Obstacles

Pictures should be front facing, in focus, at the correct distance with no obstacles in the way.

Some shelves have clipstrips on them which obstruct what can be seen by the camera.

It is recommended that you slide the clip strip along when taking pictures so they do not stop the system

from recognising SKUs in the pictures sent.

NB: Do not remove

clipstrips, they must remain

on shelf.

This product would not be

identified by the back office

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5




14

This photo was taken correctly and the

shelves fit in the shot perfectly

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5


This photo was not taken correctly: the

phone has been tilted forward producing

a distorted perspective and it is slightly

blurred.



15

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



mobile is not facing the front and the

image is blurred



16

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



user was not frontal to the shelf



17

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5


1

2

3

4



18

If you do not have enough room to take 2-3 steps backwards and you cannot capture everything in one

photo, you should take multiple photos in this order trying to overlap them by approximately 20% :

IMPORTANT: Images must overlap and must be taken in the order shown above.

TIPS:

In general, for a 2m shelf,

you need 4 images.

To help overlap pictures,

select an image that stands

out as a marker

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



How to take the best pictures LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5


OVERLAP AREA


How to take the best pictures LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5


Front Facing

In Focus

Correct Distance

No Obstacles


Summary of the guidelines

21

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5




22

Take

Pictures

Review

Pictures

Retake 'bad’

pictures

Delete

DuplicatesFinish

Take and

review pictures

3

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5


How do I review pictures before sending them?

In the summary screen touch “Options” and then “View Pictures”: the application will show the pictures

taken in that store. The photographs are arranged in the order in which they were taken.

Tap a photo to select it and press “Options” and then “View”.


How to review pictures

23

TIP: To scroll through

the pictures on screen: place your finger in the middle of the screen and gently drag it upwards to scroll down through the pictures.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5


Reviewing pictures

As well as viewing the pictures, the Activity Summary „Options‟ allows you to retake or delete pictures.

When you have made sure all the pictures adhere to Digital Merchandising guidelines, they are ready to

be sent.


How to review pictures

24

To view your pictures select

„Options „ which will allow

you to:

• View photos taken

• Change store

• Change activity

• Add more photos

• Conclude the activity

and send photos WARNING: Tap to

automatically send

photos.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5




25

Take

Pictures

Review

Pictures

Retake 'bad’

pictures

Delete

DuplicatesFinish

Take and

review pictures

3

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



Retaking or deleting pictures

26

How do I delete a picture or retake the pictures before sending them?

On the “Pictures Taken” option, touch the photo you want to delete or take again, then press “Options”

tap “Retake” to take the picture again, tap the “Delete” to remove it.

Retake „bad‟ pictures Delete duplicate

pictures

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



Add new pictures

27

How can I add new photos before I send them?

On the summary screen, tap the “Options” and select “Add New Pictures” The application then returns to

the screen and the camera will take new pictures. To end and return to the list, press “Finish” in the

screen shot.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5




28

Take

Pictures

Review

Pictures

Retake 'bad’

pictures

Delete

DuplicatesFinish

Take and

review pictures

3

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5


Send pictures

Once all pictures are ready, they can be sent by tapping „Finish‟ or they can also be sent by tapping

„Options‟ and then „Send Pictures‟.


Send pictures

29

Options menu allows you to

send your pictures

• Conclude the activity

and send pictures

Tap to end the acitivty

and automatically send

pictures

TIP: Keep your phone

plugged in and charging until all pictures have been sent and have a green status.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5


End PoS Activity

To end the activity: In the „History‟ option you should check the status of the pictures you have sent.

Below each picture there is a colored square used to indicate the sending status of each image. To

successfully end the activity all picture statuses should be green.


End PoS Activity

30

TIP: Keep your phone

plugged in and charging until all pictures have a green status and have been sent.

The colour indicates

whether a photo has been

sent or not.

Failed sending

Pending

Sent

To get the latest picture

status you need to refresh

the page.

Click „Back‟ and then come

back into the page

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



End PoS Activity

31

How can I review the pictures I have already sent?

In the main menu, select “History”. You can search for activities by date, and store name and activity.

After selecting the desired task the photos are displayed . If you want the photo full screen simply tap

on the one you need.

LoginStart PoS

Activity

Take

pictures

Send

pictures

End PoS

Activity

1 2 3 4 5



Frequently Asked Questions

32

What action should I take if my pictures do not have a green status?

The colored square indicates the sending status of each image. You should gain a green status for all

pictures to complete the activity successfully.

The colour indicates

whether a photo has

been sent or not.

Failed sending

Pending

Sent

Failed sending action:

The picture has failed to send. The

application will try and resend this picture

every hour, if after 5 hours this picture

has still not sent, contact the Digital

Merchandising team immediately.

Alternatively, to force the picture to

resend: open ‘History’ from the Main

Menu, a warning will appear and it will

ask the user whether or not to resend the

unsent items, select ok.

Sent action: Check all other picture

statuses.

Pending action: The picture is in the

progress of sending, check the signal of

the phone and wait for it to turn green. If

status is amber for more than 5 hours,

escalate this to the Digital

Merchandising team.



Frequently Asked Questions

33

How do I enter the PIN code?

When you turn the phone on, it may prompt you for a pin. You need to remember this number as every

time you switch your off then on, the pin will need to be entered.

Tap the keys ot enter

the Pin Number

Tap OK to submit the

pin

1

2


The ADMS Mobile Application has been updated to version 1.0.10.9. The following changes have been made to the

Camera Preview screen:

Appendix

Mobile application update v.1.0.10.9 (1/2)

Vertical spirit level has

been moved to the left

to keep UI consistency

between landscape and

portrait orientations.

Added “Show

horizontal lines”

button that overlays 5

horizontal lines on the

camera preview. Tap to

enable / disable. By

default it‟s enabled.

Changed finish button

style (and cancel button

style in “Retake picture”

functionality).

Camera preview now shows exactly what will

be captured in the picture while before it was

cropping some of the top and bottom parts of

the picture.

Phone status bar has been hidden to

increase the space available on the

screen.


Appendix

Mobile application update v.1.0.10.9 (1/2)

Added alert dialog

when deleting pictures.

As suggested an alert dialog has been added and it‟s shown whenever the user deletes a picture.

Technology

How to Use the ACDM Application