Googlepresentation

FYBMS, Wilson College, Mumbai 1

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Google inc.

Project byDanivor


Company slogan

You don’t need to be evil to be successful in whatever you do.

Google was never formed out of a big corporation but by two young graduates.

All that they had had was a very big and sincere idea.

You don’t need to be corrupt to be successful in life.

Don't be evil


Google factsFounded

1998

Founders

Larry Page and Sergey Brin

Incorporation

September 4, 1998

Initial public offering (NASDAQ)

August 19, 2004

Headquarters

1600 Amphitheatre Parkway

Mountain View

CA 94043


Company Mission1) Focus on the user and all else will follow.

2) It’s best to do one thing really, really well.

3) Fast is better than slow.

4) You don’t need to be at your desk to need an answer.

5) You can make money without doing evil.

6) You can be serious without a suit.

7) Great just isn’t good enough.

8) The need for information crosses all borders


Types of products and services offered

Products offered by Google carter to a vast variety of audience ranging from Enterprise, to developers, to casual users

All of Google's services are free of cost. It earns most of its revenue from advertisers

and premium users.


Accounted for 28% of Google's revenue in 2011.A pay per click based service where customer's pay from $ 0.50

to up to $ 100 per click.Some call it a monopoly, others call it a blessing.

Less than 5% of Google's customers know about AdChoices.


How does AdChoices work ? 1 Several companies or organizations register with Google

under AdChoices scheme.

2 Whenever any user types any keyword pertaining to any product he requires to search and clicks on the SEARCH

button,Google double checks these keywords with keywords stored in Google’s database.

Thus Google search, on displaying search results, displays a separate set of results highlighted in a separate block and

titled these results as 'Adds by Google'.

3When a user clicks on these sponsored links, he/she is taken to the advertisers page and can view the advertisers products.

Whenever such sponsored links are clicked on, Google charges the advertiser a predetermined amount . Thus it is a

win, win situation for Google, the advertiser as well as the user.


If person X wants to Google about various head phone models, and types 'HEADPHONE MODELS' on Google search then on displaying results Google displays adds pertaining to headphone retailers registered with Google viz AMAZON, EBAY, BESTBUY or even adds registered by headphone retailers registered with Google viz SONY, SKULL CANDY, BEATS etc...

Thus when person X clicks on any of these advertisement links Google earns from the advertiser.

Bids for advertisements depend on the demand of the product and keyword. Eg Cost of keyword Music CD will be much more higher than cost of keyword Vintage cars

An example on AdChoices


Products and services offered






Companies with direct competionOS and Mobile OS market

Windows mobile, IOS, Symbian, Blackberry OS

Web search marketYahoo! Search, Bing, Baidu

Email Client marketHotmail, Yahoo! Mail

Productivity software marketGoogle ice, LibreOffice

Social media and IM marketFacebook, Yahoo! 360, Yahoo! Messenger, Windows Live


Google web Search

The pretext on which Google was founded.

It is the most used web search client in the world

69% of internet users have Google search as their home page.

Google 84 83%

Yahoo! 7 7%

Bing 5 5%Others 5 5%

Google

Yahoo!

Bing

Others


Google Mail

Founded on April 1,2004

Second largest email client and also fastest growing in the world.

Offers premium as well as free of cost services

hotmail

gmail

yahoo mail

others


Google chrome

Started on September 2, 2008.

Worlds fastest growing browser.

Available in 50 different languages.

Safest and fastest way to browse the web.


Google earth

One of a kind software comprising of maps, latitude,street view, 3D imaging and much more...

Provides images of the Moon,Mars and Stars as well.Google flight simulator provides real time flight simulation.

Google sea view is the perfect underwater expedition guide and provides magnanimous views of marine landscapes


Google earth images


Google play

Games, movies, applications,Ebooks,songs..Google play has it all...

A one stop shop for all your android needs...All you need is a google account and your good to go...


Latest incident that created breaking news

Google buys out Motorola mobility an American mobile phone company for $12.5 billion in 2011.

This gives Google strategic entry in the cellphone market.


Google Base Google Lively

Google Buzz Google Q n A

GoogleX

GOOG 411

Discontinued services


Financial status

Prev Close: 564.31 Open: 574.60 Volume: 2,522,562 Avg Vol (3m):

2,599,470

US$ 37.905 billion (2011)

Operating income US$ 11.632 billion (2011)

Profit US$ 9.737 billion (2011)

Total assets US$ 72.574 billion (2011)

Total equity US$ 58.145 billion (2011)

Revenue


The future is bright..

Like any other company Google too is constantly innovating its self and improving user interface to make it BIGGER and

BETTER...


Thank You You have just logged out of Google... Hope to see you back soon...

Technology

Googlepresentation