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and “focus on writing” trend By Dong Nguyen, Green Global’s R&D member

Ghost and “focus on writing” trend

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An introduction about Ghost blogging platform

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Page 1: Ghost and “focus on writing” trend

and “focus on writing” trend

By Dong Nguyen, Green Global’s R&D member

Page 2: Ghost and “focus on writing” trend

“A designer, developer and entrepreneur. Spends his time travelling the world with a bag of kites. Likes journalism and publishing platforms.”

John O'Nolan

Page 3: Ghost and “focus on writing” trend

Nov 5, 2012, the first time John O'Nolan wrote about “just a blogging platform” on his blog. This idea was the beginning of Ghost.

Page 4: Ghost and “focus on writing” trend

"66% of users said they use WordPress as a CMS and not as a blog."– Matt Mullenweg, co-founder of WordPress.

WordPress, is no longer blog

"Recently, it’s become even more evident that WordPress is heavily used as a content management system (CMS) with many more sites now using it to organize any kind of content rather than purely as a blog."

– Lance Willett, creator of the "Twenty Twelve" default WordPress theme.

Page 5: Ghost and “focus on writing” trend

- The WordPress motto is "decisions, not options" - Too many settings, too many things which you have an unnecessary level of control over in the administrative user interface.

Page 6: Ghost and “focus on writing” trend

Apr 29, 2013, John has brought his idea about Ghost to Kickstarter.

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● 05/2013 - Completion of Kickstarter ● 06/2013 - Nightly/Weekly releases to VIP level and higher backers ● 08/2013 - Release to ALL Kickstarter backers ● 09/2013 - Public release on Github ● 10/2013 - Release of the hosted platform to Kickstarter backers ● 01/2014 - Release of the hosted platform to the general public

Timeline

Page 8: Ghost and “focus on writing” trend

Oct 14, 2013, John announced the first public release of the Ghost blogging platform.The official website located at https://ghost.org

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Demo● Installation● Configuration● Structure● Dashboard● Markdown● Theme ● Post another article

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An open source blogging platform which makes writing pleasurable and publishing simple.

- Coded in Javascript, run on Node.js- Theming with Handlebars- Use SQLite3 to store data- Also support MySQL, PostgreSQL

What is Ghost platform?

Page 12: Ghost and “focus on writing” trend

● http://www.howtoinstallghost.com● http://www.ghostforbeginners.com● http://www.allaboutghost.com

Resources

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255,520 downloads

119 contributors

23 releases

9031 likes

3,672 followers | 559,342 views

+16k followers

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● Ghost.org ($5/mo)● DigitalOcean ($5/mo)● Amazon (Free First Year)● Ghostify ($6.50/mo)● Kite ($5/mo)● Ghoster ($5/mo)● Webfaction ($9.50/mo)● CityCloud ($20/mo)● Pogoapp ($10/mo)● Bitnami (Free)● A Small Orange ($3/mo)● A2 Hosting ($5/mo)● ServerMule ($10/mo)● Rackspace ($16/mo)

Environments

Manual installs● Nodejitsu ($9/mo)● Dreamhost ($30/mo)● Godaddy ($30/mo)● HostGator ($30/mo)● Bluehost ($30/mo)● Namecheap ($17/mo)● 1&1 ($30/mo)● Linode ($20/mo)● Windows Azure ($15/mo)● Nitrous.io (Free)● Media Temple ($20/mo)

One-Click Installs

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ThemeForest stats

As at Sat Apr 12 03:22:08 UTC 2014, there are currently:

● 50 new Ghost Themes. Total Themes count: 151● 50 new Wordpress Themes. Total Themes count:● 13 new Drupal Themes. Total Themes count: 147● 11 new Joomla Themes. Total Themes count: 397● 25 new Tumblr Themes. Total Themes count: 241● 28 new Blogger Themes. Total Themes count: 67

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ThemeForest stats

Top 50 Ghost Themes sold: 2230 themes combined

● Dragonfly - Multi-Purpose Theme For Ghost [179 Sales @ $18 = $ 3222 sales]● Astro - Responsive [134 Sales @ $16 = $ 2144 sales]● Rain - Responsive [123 Sales @ $22 = $ 2706 sales]● Writr - A Clean, Bold [95 Sales @ $18 = $ 1710 sales]● Quarter - Responsive [84 Sales @ $22 = $ 1848 sales]● GhostWall - Clean Theme For Ghost [82 Sales @ $22 = $ 1804 sales]● Gridy: A Responsive Grid Style [75 Sales @ $18 = $ 1350 sales]● Flaty - Simple Flat Theme For Ghost [73 Sales @ $18 = $ 1314 sales]● Phantom - Flat Parallax Responsive [73 Sales @ $18 = $ 1314 sales]● Gamma - Responsive bootstrap Ghost theme [64 Sales @ $18 = $ 1152 sales]

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Design style

● Mobile first● Minimalist● Blurry● z-Index● Parallax● Transition

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Thank you for joining this seminar!

the end