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Getting the Tech to Go Social 2011 The JFNA General Assembly http:// www.slideshare.net/gasoci al #GASocial

Getting the Tech to Go Social

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This presentation provides an overview of tools that can be used to help an organization build an online community.

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Page 1: Getting the Tech to Go Social

Getting the Tech to Go Social

2011 The JFNA General Assemblyhttp://www.slideshare.net/gasocial

#GASocial

Page 2: Getting the Tech to Go Social

Get to know your community

• SocialBakers.com

Page 3: Getting the Tech to Go Social

Easy Facebook Tabs

• Create custom tabs for fans & non-fans

Page 4: Getting the Tech to Go Social

Become a Google Nonprofit Partner

• Google Grants• YouTube for Nonprofits• Google Apps

Page 5: Getting the Tech to Go Social

Become a YouTube Nonprofit Partner

• Custom branded YouTube Channel

• Video annotations to external links

• Overlays

Page 6: Getting the Tech to Go Social

YouTube Direct

• Great way to easily get community members involved

Page 7: Getting the Tech to Go Social

Live WebCasts

• Ustream

• Yugma

• LiveStream

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Recommended Twitter Clients

• Hootsuite

Page 9: Getting the Tech to Go Social

Recommended Twitter Clients

• TweetDeck

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Twitter Directories

• WeFollow.com

• Twellow

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Archive Tweets #JFNAGA

• TwapperKeeper

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Twitter Activism

• Twibbon

Page 13: Getting the Tech to Go Social

Twitter Activism

• HelpAttack

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Twitter Metrics

• Twitalyzer

• TweetStats

• Klout

Page 15: Getting the Tech to Go Social

Google Maps

• Create Custom Google Maps for missions, events, or just highlight activity– Brand the map– Add photos and video– Embed it on your website– Have participants add their own photos to

maximize interactivity

Page 16: Getting the Tech to Go Social

Google Map Sample

Page 17: Getting the Tech to Go Social

Foursquare

• Make your events “venues “ so participants can check-in making your event go viral

• Foursquare connects to Facebook & Twitter

• Create special badges & incentives to encourage participants to earnpoints

Page 18: Getting the Tech to Go Social

Monitoring Your Brand

• Listening Tools:– Google Alerts & RSS Feeds– SocialMention.com– Technorati.com– Addictomatic.com– Twazzup.com

Page 19: Getting the Tech to Go Social

Social Media Policy

• The JFNA Guide

• Social Media Governance Database

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Online Resources

• Mashable.com

• TechCrunch.com

• InsideFacebook.com

• Google Blog

• NTEN Blog

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Thank You

Florence [email protected]

Twitter: @israelgives @flogolightly