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Managing Seasonal Product Development Cycles in the Footwear and Apparel Industry Jim Wilson Director, Product Management Steve Erwin Director, Industry Solutions Geoff Grady Principal Solutions Consultant

Gcc2005 Solutions Footwear Apparel Industry Wilson

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Page 1: Gcc2005 Solutions Footwear Apparel Industry Wilson

Managing Seasonal Product Development Cycles in the

Footwear and Apparel Industry

Jim WilsonDirector,

Product Management

Jim WilsonDirector,

Product Management

Steve ErwinDirector,

Industry Solutions

Steve ErwinDirector,

Industry Solutions

Geoff Grady Principal Solutions

Consultant

Geoff Grady Principal Solutions

Consultant

Page 2: Gcc2005 Solutions Footwear Apparel Industry Wilson

AgendaAgenda

•Business Challenges •Business Challenges

•Functional Overview •Functional Overview

•Product Demonstration•Product Demonstration

•Getting Started•Getting Started

•Q&A•Q&A

Page 3: Gcc2005 Solutions Footwear Apparel Industry Wilson

AgendaAgenda

•Business Challenges •Business Challenges

•Functional Overview

•Product Demonstration

•Getting Started

•Q&A

Page 4: Gcc2005 Solutions Footwear Apparel Industry Wilson

Apparel Production Cycle (3-6 Months)Apparel Production Cycle (3-6 Months)

Design

Promotionand Sales

Sourcing

Distribution

Production

PreproductionEvaluation Fall Season

Design

Promotionand Sales

Sourcing

Distribution

Production

PreproductionEvaluation Spring Season

Page 5: Gcc2005 Solutions Footwear Apparel Industry Wilson

Apparel Production Cycle (3-6 Months)Apparel Production Cycle (3-6 Months)

Design

Promotionand Sales

Sourcing

Distribution

Production

PreproductionEvaluation ANY Given

Season

Page 6: Gcc2005 Solutions Footwear Apparel Industry Wilson

Business Challenges in the Apparel IndustryBusiness Challenges in the Apparel Industry

• Reduce and eliminate inefficiencies caused by managing product development information and processes via inconsistent and fragmented communication forms

• Replace multiple and disconnected systems and isolated documents used for product development with a single, global, process-driven Product Lifecycle Management system

• Incorporate supply chain (Mills/Agents) expertise and knowledge early in product development processes to positively impact decisions and performance related to product development calendars, material trends, cost, and quality decisions

• Effectively allocate and manage resources by tracking all seasonal line planning calendars, milestones, approvals and responsibilities in a single system integrated with all other aspects of product development

• Quickly and dynamically react to shifts in industry trends and consumer tendencies by leveraging robust and flexible workflow and planning templates visible to all product/project team members

Page 7: Gcc2005 Solutions Footwear Apparel Industry Wilson

AgendaAgenda

•Business Challenges

•Functional Overview •Functional Overview

•Product Demonstration

•Getting Started

•Q&A

Page 8: Gcc2005 Solutions Footwear Apparel Industry Wilson

Collaborative Product Line PlanningCollaborative Product Line Planning

Line Plans are maintained centrally and shared with designers, merchandisers, sales, sourcing, agents and

mills

Line Plans are maintained centrally and shared with designers, merchandisers, sales, sourcing, agents and

mills

How does the extended enterprise access the latest line plans to avoid rework from out-of-date information?

Page 9: Gcc2005 Solutions Footwear Apparel Industry Wilson

Seasonal Line Plan Milestone ListSeasonal Line Plan Milestone List

Milestones are assigned and managed, with notification of

milestone completion and visibility of those that could

jeopardize the overall schedule

Milestones are assigned and managed, with notification of

milestone completion and visibility of those that could

jeopardize the overall schedule

Can the Marketing and Merchandising groupensure milestones are completed on schedule?

Page 10: Gcc2005 Solutions Footwear Apparel Industry Wilson

Cost PlanningCost Planning

Margins that fall outside of expected norms are

highlighted

Margins that fall outside of expected norms are

highlighted

How are line plans analyzed for cost and margin to ensure the most profitable products are selected for a given season?

Page 11: Gcc2005 Solutions Footwear Apparel Industry Wilson

Color and Seasonal Palette ManagementColor and Seasonal Palette Management

Color and Seasonal Palette Management provide the

foundation for styles, colorways, and BOMs

Color and Seasonal Palette Management provide the

foundation for styles, colorways, and BOMs

How are approved colors and seasonal palettes enforced throughout the organization for style consistency?

Page 12: Gcc2005 Solutions Footwear Apparel Industry Wilson

Style Design ApprovalsStyle Design ApprovalsHow is organizational expertise leveraged at critical decision points in the design process?

Following a pre-defined process, each critical

element has a visible and auditable approval

workflow

Following a pre-defined process, each critical

element has a visible and auditable approval

workflow

Page 13: Gcc2005 Solutions Footwear Apparel Industry Wilson

Style Design – SpecificationsStyle Design – Specifications

All details (sketches, construction details, colorways)

are available to easily create the spec package

All details (sketches, construction details, colorways)

are available to easily create the spec package

How are the various aspects of style design consolidated within a specification package for the agents and mills?

Page 14: Gcc2005 Solutions Footwear Apparel Industry Wilson

Leveraging Approved ComponentsLeveraging Approved Components

Search from existing libraries of graphics, fabrics,

and trims

Search from existing libraries of graphics, fabrics,

and trims

How can designers access existing approved fabrics, trim, accessories, and materials for new products?

Page 15: Gcc2005 Solutions Footwear Apparel Industry Wilson

Lab Dip ManagementLab Dip Management

Assignment and status of lab dips are automatically tracked

Assignment and status of lab dips are automatically tracked

How can designers reduce the manual effort requiredto track lab dip requests, assignments, and status?

Page 16: Gcc2005 Solutions Footwear Apparel Industry Wilson

Style Design – Bill of MaterialStyle Design – Bill of Material

Designers can easily create and

visualize the bill of

material

Designers can easily create and

visualize the bill of

material

How can designers reduce the manual effort required to create and maintain an accurate product bill of material?

Page 17: Gcc2005 Solutions Footwear Apparel Industry Wilson

Sample ManagementSample Management

Effective and timely management of sample requests ensure there

are no disruptions in the production schedule

Effective and timely management of sample requests ensure there

are no disruptions in the production schedule

How can quality plan and manage requests for samples to agents/mills during the development process?

Page 18: Gcc2005 Solutions Footwear Apparel Industry Wilson

Sample ResultsSample ResultsHow can Quality publish product sample results to product stakeholders? Test results are captured

and verified against estimates to ensure

product quality

Test results are captured and verified against estimates to ensure

product quality

Page 19: Gcc2005 Solutions Footwear Apparel Industry Wilson

Technical/Specification PackageTechnical/Specification PackageHow are the various aspects of style design consolidated within a specification package for the agents and mills? The specification package is

automatically generated, ready for review and shipment to

agent/mills

The specification package is automatically generated, ready

for review and shipment to agent/mills

Page 20: Gcc2005 Solutions Footwear Apparel Industry Wilson

Can users throughout your enterprise easilyfind critical information in a timely fashion?

Simplified SearchSimplified Search

Intuitive, case-insensitive search that finds results across all

indexed fields including file content

Intuitive, case-insensitive search that finds results across all

indexed fields including file content

Download files directly from search results page or navigate

to the object for full object details

Download files directly from search results page or navigate

to the object for full object details

Page 21: Gcc2005 Solutions Footwear Apparel Industry Wilson

Calendar Dashboards and Reports Calendar Dashboards and Reports

The ability to view the overall status, and quickly drill down to the details can provide an

early warning sign for plans in trouble

The ability to view the overall status, and quickly drill down to the details can provide an

early warning sign for plans in trouble

How can executives and managers view real-time status information on all current line plans?

Page 22: Gcc2005 Solutions Footwear Apparel Industry Wilson

The ability to view a graphical plan provides visible feedback of timing and status for the current

seasonal product launches

The ability to view a graphical plan provides visible feedback of timing and status for the current

seasonal product launches

Graphical RoadmapGraphical RoadmapCan product stakeholders easily track the timelines and key milestones of product line plans?

Page 23: Gcc2005 Solutions Footwear Apparel Industry Wilson
Page 24: Gcc2005 Solutions Footwear Apparel Industry Wilson

AgendaAgenda

•Business Challenges

•Functional Overview

•Product Demonstration

•Getting Started•Getting Started

•Q&A

Page 25: Gcc2005 Solutions Footwear Apparel Industry Wilson

MatrixOne Accelerator forApparel Design and DevelopmentMatrixOne Accelerator forApparel Design and Development

• Pre-defined Work Processes

• Industry Specific Data Models and Reports

• Role-based User Interfaces

• Collaborative Planning

• Enabling Vendor Integration

Industry-specific Best Practices for Apparel Design including:

Industry-specific Best Practices for Apparel Design including:

Page 26: Gcc2005 Solutions Footwear Apparel Industry Wilson

Matrix PLM PlatformMatrix PLM Platform

Application Exchange FrameworkApplication Exchange Framework

Business Process ApplicationsBusiness Process Applications

Accelerator for Apparel Design & DevelopmentAccelerator for Apparel Design & Development

Getting StartedGetting Started

Predefined industry schema, Predefined industry schema, templates, reports, business templates, reports, business

process, UI definitionprocess, UI definition

Graphical modeling tools for defining schema, Graphical modeling tools for defining schema, organization,organization,

business process, deliverables, and UIbusiness process, deliverables, and UI

Predefined application schema, business process, UI Predefined application schema, business process, UI definitiondefinition

Out-of-the-box, Out-of-the-box, fully fully

interoperable, interoperable, PLM business PLM business

process process functionality functionality

spanning multiple spanning multiple roles and roles and

departmentsdepartments

Portfolio Planning and Analysis

Enterprise Project Management

ProductDefinition andRequirementsManagement

ProductDevelopment,

Design Collaboration and Data Management

Product Sourcingand Supplier

QualityManagement

Hazardous Material Compliance and Reporting

Enterprise Teaming and Collaboration,Product Information Distribution and Reuse

Page 27: Gcc2005 Solutions Footwear Apparel Industry Wilson

Supported CapabilitiesSupported Capabilities• Bill-of-Material Management• Color/Color Palette

Management• Customer Choice Management• Measurement Charts and

Blocks• Grade Rules Management• Line Plan Reports Management• Graphical Product Roadmap• Materials Management• Sample Management• Fabric, Trim, Packaging, and

Label Libraries• Construction Details• Yardage Requests• Lab Dips

• Automated Product Image Generation (thumbnails)

• Agent/Mills Relationship Management

• Automated Sourcing and Quoting Processes

• Seasonal Product Calendar (line plans)

• Artwork, Image, Sketch, Design Drawing Management

• Automatic Notifications and User-defined Task Escalation and Subscription Control

• Instruction Library• Product Lines• Costing Summaries

Page 28: Gcc2005 Solutions Footwear Apparel Industry Wilson

Benefits SummaryBenefits Summary

•Industry best practices to enable rapid deployment and ensure return on investment

•An enterprise framework for multi-discipline and supply base collaboration

•Centralized repository with common business practices to streamline product development and launch

•Single version of the truth for accurate product information and supplier collaboration

•Easily adopted, role based, application to ensure user adoption

•Enterprise visibility to brand managers and executives to make better, more well informed decisions on product placement

Page 29: Gcc2005 Solutions Footwear Apparel Industry Wilson