Floop Point

NUS Enterprise Incubator, LeanLaunchPad, March 2015

Floop Point

Increasing the accessibility and convenience to water points


Tan Toon ChengEntrepreneur Lead

Who we are

Lisa RibeiroPrincipal Investigator

Veerapan SwaminathanMentor

Humanitarian Aid“Main access roads and infrastructure down”

“Supplies and relief items have to be hand carried to the location”


WASH programs“Bucket for water, but people do not top up the water”


* WASH: Water, Sanitation and Hygiene** Water point: a station for washing hands/point where water is supplied to a building

1. Value proposition and Customer Segment

Increase accessibilit

y and convenience to water

points

(1) NGOs carrying out WASH programs(2) NGOs providing humanitarian aid(all in Singapore)


Duraplast Super Jaboncito- Handwashing- No filtration- No water re-circulation

WaterSHED HappyTap- Handwashing- No filtration- No water re-circulation

Nemo Helio Shower- Shower- No filtration- No water re-circulation

Wateroam Fieldtrate Lite- Drinking water- Filtration- No water re-circulation

Spatap Spatap- Shower/handwashing- No filtration- No water re-circulation

2. Other solutions in the market


No water-recirculationUsers need to constantly refill water or build infrastructure to fetch it

3. Portable hand-washing station


Foot pump and water container

Sink and water collector

Filter

Nozzle

4. Beach Head Market: NGOs providing WASH programs


$12K

$12K x

$12K x$12K x

Total Available Market-> WASH missions globally

Available Market-> WASH missions in Asia

Target Market-> WASH missions in South-East Asia

Beach Head Market-> NGOs in Singapore which sends volunteers / employees to countries to conduct WASH missions

• 6 pcs / NGO per project (avg. 6 missions/year)

• 20 NGOs , S$100/ pc

5. Timeline


Apr/2015

Oct/2015 ~ Jan/2016

Sep/2015

Jul/2015 Aug/2015

Development and Laboratory Test

On-site test (Indonesia)- In-house tests- Design revision

May/2015

Mar/2015

Jun/2015

On-site test (Vietnam)

Partnership development

Prototyping

Thank you, we appreciate your attention.


Floop PointIncreasing the accessibility and convenience to water points


Lessons Learned

Increasing the accessibility and convenience to water points

1. How we started

Key Partners Key Activities Value Proposition Customer Relationships Customer Segments

Cost Structure Revenue Streams

Key Resources Channels

Households in rural villagesin developing countries

Schools in rural villages indeveloping countries

NGOS providinghumanitarian aids in disaster stricken areas

Portable, low cost and clean showers


2. How we were wrong and what we did

“Showering is not an immediate concern”

“Hygiene is a priority and a key component is hand-washing”

“Hand-washing habit requires a behavioural change”


3. What we found out from our interviews• A portable shower is not needed• The restricted infrastructure impacts on the job outcome• Demand for a portable water point

• Humanitarian aid• Educational tool for WASH programs

• The chain

NGO(in Singapore)

Local NGO(in developing

country)

NGO(i.d.c.

)

NGO(i.d.c.

)

RuralVillag

es

NGO(i.d.c.

)


4. Points to note• Asking the right questions (you get better the more you

interview)• Recording all notes• Being open and listen to third party comments


Thank you, we appreciate your attention.


Floop PointIncreasing the accessibility and convenience to water points

Technology

Floop Point