FIO-KeyBOforNokia

2011/10/24 FIO Technology Inc. confidential 1

FIO Technology Inc.

Contact: Itsuro [email protected]: 408-315-4187

Product: FIO-KeyBO

Flexible Indoor and Outdoor KeyBOard for 10-key text entry devices such as mobile phone, remote controller, game controller, etc.

Product: Product: FIOFIO--KeyBOKeyBO

FFlexible lexible IIndoor and ndoor and OOutdoor utdoor KeyBOKeyBOardard for 10for 10--key key text entry devices such as mobile phone, remote text entry devices such as mobile phone, remote controller, game controller, etc.controller, game controller, etc.

Our Mission: To provide compelling, universal user interface designs for mobile products using creative ideas and innovative technologies.

mailto:[email protected]


Summary…SummarySummary……

FIO can provide a superior text entry method, which enables a 10-key device within a 40 to 50mm device to function as a full PC keyboard and replace the multi-tap input method for Nokia’s billions of low-end, feature phones.

FIO can provide a superior text entry method, which enables a 10-key device within a 40 to 50mm device to function as a full PC keyboard and replace the multi-tap input method for Nokia’s billions of low-end, feature phones.

FIO is interested in licensing its FIO-KeyBO technologies to potential partners such as Nokia or accepting an equity investment to further develop its products.

FIO is interested in licensing its FIO-KeyBO technologies to potential partners such as Nokia or accepting an equity investment to further develop its products.

FIO can provide an innovative touch-panel input application idea for Nokia to beat iPhone and Android devices.

FIO can provide an innovative touch-panel input application idea for Nokia to beat iPhone and Android devices.


Nokia1100Nokia1100

Sold 250 million units!!

Sold 250 million units!!

Blackberry styleBlackberry style

fusedfused

Proposal to Nokia [1] - Nokia1100 -

Recapture market share with FIO-KeyBORecapture market share with FIO-KeyBO

FIO-KeyBO featured entry model for Nokia


Cleverly achieves 10-key QWERTY keyboard in much narrower form factor.

Enables blind, one-hand touch input operation.

Align [RTY] to [$2%]. Keeps the same location between [alphabet] [number / Symbols].

Cleverly achieves 10-key QWERTY keyboard in much narrower form factor.

Enables blind, one-hand touch input operation.

Align [RTY] to [$2%]. Keeps the same location between [alphabet] [number / Symbols].

Increase usabilityIncrease usabilityIncrease usabilityIncrease usability

More accurate and faster than Swype, T9 trace..More accurate and faster than Swype, T9 trace..

“FIO-Pad” featured Smartphone Application

Single hand operation

Single hand operation

Proposal to Nokia [2] W7M smart phone


Tablets require a better companion Many smartphone and NotePC users will shift to iPad, Tablet, and 4G (LTE). A capable basic accessory phone is a better choice.

Accessory Phone (for Nokia Tablet)• 4G dumb pipe• Basic Music phone• BT/USB accessory• Rugged• Longer battery• Small size(40~50mm width)

• QWERTY keyboard (FIO-KeyBO)

Proposal for Nokia

Proposal to Nokia [3] Accessory Phone for tablet


JMAR Social Media usage report - March 2010 ~ 54% users want improved “text entry”

What do you want to be improved?What do you want to be improved?

67% of users are complaining about text entry method for both existing phone and touch panel smart phones.

67% of users are complaining about text entry method for both existing phone and touch panel smart phones.

Common Smartphone problems

Hard to type text entryHard to type text entry

Battery lifeBattery life

Availability of Infrared communicationAvailability of Infrared communication

Ability to use Felica (e-wallet)Ability to use Felica (e-wallet)Availability of One-Seg (Mobile TV)Availability of One-Seg (Mobile TV)

Reduce device sizeReduce device size

Increase screen sizeIncrease screen size

Availability of Keitai mailAvailability of Keitai mail

Use of emoticonsUse of emoticons

Ability to personalize e-mailAbility to personalize e-mailOverall designOverall design

Bluetooth capabilityBluetooth capability

N.AN.A

n=373 (smart phone users)n=373 (smart phone users)

http://japan.cnet.com/marketing/story/0,3800080523,20410947,00.htm


New input trend in Japan~ Apple i-Phone’s flick input is becoming a de-facto input method ~

Press and release[2]………Ka

Press and move left[2]….…Ki

Press and move UP[2]…….Ku

Press and move right[2]….Ke

Press and move down[2]...Ko

Press and release[2]………Ka

Press and move left[2]….…Ki

Press and move UP[2]…….Ku

Press and move right[2]….Ke

Press and move down[2]...Ko

Faster & more accurate than multi-tapFaster & more accurate than multi-tap

Apple filed for patent in Apr/2008

US application No.(12/107,711)

However, prior art exists

(Hanabi [JPN], FIO-KeyBO [US: 2005]

Apple filed for patent in Apr/2008

US application No.(12/107,711)

However, prior art exists

(Hanabi [JPN], FIO-KeyBO [US: 2005]

What is “ Flick ” input?What is “ Flick ” input?


Sep/05: Filed as provisional patent in US

application [US60/718,197]

Jan/06: Introduced to Apple’s engineer

Sep/07: Introduced to Japanese SNS (Agoria)

Dec/07: Printed the concept image of English

“Flick” on the back of my business card

Apr/08: Apple filed the same input method as

the gesture input patent application (“flick”)

June/08: Apple released 3G i-Phone with “flick”

Jan/2010: Over 80M units has been sold with

“flick” input for i-Phone and i-Touch

“Flick” became the de-facto input method for smartphones in Japanese market

Sep/05: Filed as provisional patent in US

application [US60/718,197]

Jan/06: Introduced to Apple’s engineer

Sep/07: Introduced to Japanese SNS (Agoria)

Dec/07: Printed the concept image of English

“Flick” on the back of my business card

Apr/08: Apple filed the same input method as

the gesture input patent application (“flick”)

June/08: Apple released 3G i-Phone with “flick”

Jan/2010: Over 80M units has been sold with

“flick” input for i-Phone and i-Touch

“Flick” became the de-facto input method for smartphones in Japanese market

“FIO-KeyBO” is the prior art in US~ FIO posted this “Flick” concept image to Japanese SNS in Sep/2007 ~


[T]: Press Number[2] key and release without moving a Thumb

[R]: Press Number[2] key and release a Thumb to the left

[Y]: Press Number[2] key and releasea Thumb to the right

[T]: Press Number[2] key and release without moving a Thumb

[R]: Press Number[2] key and release a Thumb to the left

[Y]: Press Number[2] key and releasea Thumb to the right

Application

New concept: Make Keyboard as a fun wallpaperNew concept: Make Keyboard as a fun wallpaper

“FIO-Pad” wall paper Concept

Combine with word prediction Combine with word prediction

Change Skin like wall paper Change Skin like wall paper

Add more “flick” variation Add more “flick” variation


Large Market

FIO-KeyBO : Potential Market

Worldwide mobile device - over 1.6 billion units were sold in 2010, a 31.8% increase from 2009, according to Gartner. In addition to the 73% growth of smart phones, basic phones grew 25% with 1.3 billion units. Carriers are expecting to increase data revenue through messaging service such as email and SMS. FIO-KeyBO aims to replace multi-tap text entry method and become a new standard for basic phones with 10 keys in emerging markets. Game console – Worldwide sales by Jan/2011, total 170 mil units. Nintendo Wii (77M), MS Xbox360 (50M), Sony Play Station3 (42M) Motion sensor control is NOT suitable for quick search and text chat over the network community.

Over 5 billion target users (cellular phones, remote controllers, game controllers, etc)

Remote controller – In 2010, global annual television sales reached 242M (15%) [Source: Display Search]. The QWERTY keyboard has become a mandatory feature for IPTV remote controllers such as GoogleTV for direct content search.

Remote controller – In 2010, global annual television sales reached 242M (15%) [Source: Display Search]. The QWERTY keyboard has become a mandatory feature for IPTV remote controllers such as GoogleTV for direct content search.

2011/10/24 FIO Technology Inc. confidential 112011/10/24 11

How users are complaining?

FIO-KeyBO solves the fundamental problems of existing input method

Users are NOT satisfied with [multi-tap] nor T9word text entry methods.

Number keys are too small.Software keyboards are NOT accurate.

Customer


Samsung Alias 2

Failures of existing approaches ~ QWERTY Phone

RIM 8220LG Lotus

Several companies have recently introduced phones with new ways to input text. Because these phones have largely failed, an opportunity remains to more easily provide QWERTY functionality in basic phones.

Competitors

Nokia Twist


Heavy SMS, SNS, email users

Basic users

Potential new market

[ 2Abc ] Multi-tap method

Red OceanRed Ocean

FIO- KeyBO FIO-

KeyBO

With FIO-KeyBO’s innovative

keyboard, Nokia can capture many

of these customers

With FIO-KeyBO’s innovative

keyboard, Nokia can capture many

of these customers

An invisible blue ocean market exists.. Create a new

market

In 2010, the smart phone market grew 72% (297M) worldwide. In addition, basic featured phones also grew 25% (1.3B).

4 out of 5 units are basic phones,

and still growing…

4 out of 5 units are basic phones,

and still growing…


[letter]：- position to press -

◎◎◎ 【Q】: Left side of [1] key

◎◎◎ 【W】: Center of [1] key

◎◎◎ 【E】: Right side of [1] key

◎◎◎ 【R】: Middle of [1]&[2]

◎◎◎ 【T】: Left side of [2] key

FIO-KeyBOFIO-KeyBOStandard [2Abc]

keypad Standard [2Abc]

keypad

Allocates two switches under each key instead of one. Therefore, 11 unique characters can be generated from a single- click of the three numeric keys instead of multi-tap key presses.

Allocates two switches under each key instead of one. Therefore, 11 unique characters can be generated from a single- click of the three numeric keys instead of multi-tap key presses.

FIO-KeyBO can enable an existing 10 key device to function as a full PC keyboard within 40mm ~ 50mm device width

Simply split single silicon rubber switch into two pieces

Simply split single silicon rubber switch into two pieces

Our solution


FIO-KeyBO Patents Filed (PCT)

QWERTY full keyboardQWERTY full keyboardQWERTY full keyboard [2abc] full keyboard[2abc] full keyboard[2abc] full keyboard

example【

Finnish / Swedish 】exampleexample【【

Finnish / Swedish Finnish / Swedish 】】

●3-key (11 letters) x 4 lines = 44 single-click direct entry ●88 characters with Shift+ operation supports multi-language keyboards ●Works as standard full size NUMBER keys when you dial, NOT like blackberry

OEMs may prefer this solutionOEMs may prefer this solutionOEMs may prefer this solution

Company Strength

WO/2009/123625 WO/2009/123625


FIO-KeyBO patent has been filed to US, JP, KR, CN, IN & EU

Comments from European Patent Attorney, Alec Messulam:

The invention of this application is concerned with how one can emulate the layout of a QWERTY keyboard, i.e. one with a conventional keyboard layout designed for use with ten fingers, using a telephone keypad or remote controller having three columns and four rows. It has previously been proposed to use one key to select more than one character but even if each key can select three alphanumeric characters, that still only allows for nine characters per row, whereas a QWERTY keyboard requires eleven.

The solution offered by the invention is to place characters between keys and to require two adjacent keys to be depressed simultaneously in order to record a keystroke. Nowhere in the prior art has it been suggested to use the tip of one finger to press two keys simultaneously. Shift, Alt and Ctrl keys on a keyboard are actuated at the same time as other keys but not using the tip of the same finger, indeed not even using two fingers of the same hand.

The invention offers for the first time, the possibility of one finger text entry using a keypad having the layout of a conventional telephone while allowing the operator to find all the characters intuitively in the same relative positions as they would occupy on a conventional ten-finger keyboard. Neither this objective, nor the method by which it has been achieved, is suggested by the prior art. .

Patent Application


50-year-old person broke a world record of fast text entry

18-year old student holds world record of 41.4 Sec18-year old student holds world record of 41.4 Sec

160 characters with over 350 multi-taps required =

8~9 times / sec.

160 characters with over 350 multi-taps required =

8~9 times / sec.

FIO-KeyBO required ONLY 4~5 times / sec to beat this world record.

http://home.singtel.com/news_centre/news_releases/2008_02_25.asphttp://home.singtel.com/news_centre/news_releases/2008_02_25.asp

http://www.youtube.com/watch?v=D-5CmWSwQx0http://www.youtube.com/watch?v=D-5CmWSwQx0CLICK here !CLICK here !

Demo-1

http://www.singtel.com/


FIO-KeyBO ~ Strength

A cellular phone demo unit works as external keyboard to display text to any PC application

Why FIO-KeyBO is superior..?

Enables 10 keys as full PC [QWERTY] keyboard

Keeps Number keys as big as current basic phone

Supports full symbols of PC keyboard

No increased cost for hardware

Keeps the same width as an existing basic phone (40 to 50 mm)

Why FIO-KeyBO is superior..?

Enables 10 keys as full PC [QWERTY] keyboard

Keeps Number keys as big as current basic phone

Supports full symbols of PC keyboard

No increased cost for hardware

Keeps the same width as an existing basic phone (40 to 50 mm)

Summary


Itsuro Yoshimoto founded FIO Technology Inc in 2006, formerly Yoshimoto Inc. He filed FIO- KeyBO related patents to PCT and 6 regions (US, JP, KR, CN, IN, EU). Prior to Yoshimoto Inc, he led a web and mobile content division in US operations at Namco. He established a profitable wireless game business foundation in North America for Namco by managing five Independent Software Vendors.

Yoshimoto started his career at CASIO in 1983. He designed software for the Digital Audio Tape recorder (DAT). He mainly worked as an embedded software engineer for 11 years and developed many products. He also worked as a product planner for an additional 2 years. Then, he moved to CASIO US R&D center in San Jose for an additional 5 years to develop multi-application CD-ROMs for Windows CE based handheld PC and Pocket PC, and researched new technology trends. He invented many patents.

Yoshimoto majored in acoustic design at Kyusyu Institute of Design, Japan. MBA from Kenichi Ohmae graduate school of business.

FounderAbout Me