FA 102B/01 Powerpoint

Welcome!

“…video games are poised to become more engaging—physically, emotionally, and perhaps even intellectually—than they have ever been.”

“As games become more real, the experience of them is bringing people closer to art.”

Motion, SensitiveNew York Times, 26 Nov. 2010

Corie Kupferberg (Virtual) Reality Check

Article Theme Source Colors Community Purpose Logotype Events Values



-The differentiation between virtual and physical worlds evaporate.



Gaming Simulators Get RealCNN video, 1 Dec. 2010

VIDEO: Gaming simulators get real

Virtual immersion: next generation of video games.





http://www.webwombat.com.au/motoring/images/australian-motor-show-2007-9-big.jpg

Kinect Pushes Users Into a Sweaty New DimensionNew York Times, 4 Nov. 2010

Reverse obesity?



Marketing Fanciful Items in the Lands of Make BelieveNew York Times, 6 Sept. 2010

New marketing strategy in the works?



Can using a virtual BMW lead to…



…buying an actual BMW?







What is community?



Function

ParticipationContribution

Ecosystem

BalanceDysfunction

Connection

www.theglueproject.com



Identity

AcknowledgeIdeology

Shared goals

ReflectionBindingRelationships

www.theglueproject.com



Think of community like a puzzle



Responsibility

RoleBalance Mutualism

Commitment

Contribution Interaction Usefulwww.theglueproject.com



Everyone must participate



Being a member vs. being a member



To conceptualize a product or service inspired by the fading line between physical and virtual worlds.



The dashes are too large; they take away from the text.



There are too many lines; they take away from the text.



This design is more subtle; both the text and design are equally visible.



Community Meeting ProposalsEvents related to the community theme



Video game tournament @ the Wix Lounge!



Technology Debate: Why is one better than the other?

There are prizes!



Video Game Flashback!

Bring your old game consoles (Nintendo 64, Sega, Playstation, Atari, etc.) and games.

Enjoy a night filled with major memory jogs, intense Mario Kart, and possibly some tears of childhood joys and sorrows.



Value to me Value to users Value to society Value to environment

Value to businesses

Allows me to share my

knowledge with similar people.

A way to mingle with like-minded

individuals.Spread the

interest.Can lead to

greener technologies.

Learn the ins and outs of

technology.

Can make important

connections.

Can make important

connections.

Can help teach those who have trouble learning

about technology.

Allow for safer production methods.

Share their knowledge with

other companies.

I will constantly learn about the

field.

Can help others make better purchasing decisions.

Acquire the knowledge needed to succeed.

Provide the public with a better

understanding of how to be

environmentally-friendly.

Develop their own methods of production.



Thank [email protected]