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1 Copyright 2010 EMC Corporation. All rights reserved. EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD Why do twice as many CIOs choose EMC for their VMware environments? Colin Fisher Business Development Manager-Virtualisation & Private Cloud, EMEA.

EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

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Page 1: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

1© Copyright 2010 EMC Corporation. All rights reserved.

EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD

Why do twice as many CIOs choose EMC for their VMware environments?

Colin FisherBusiness Development Manager-Virtualisation & Private Cloud, EMEA.

Page 2: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

2© Copyright 2010 EMC Corporation. All rights reserved.

EMC is the BEST Solution for VMware

12/09 10/09 06/09 02/09 10/08

EMC 38% 41% 36% 35% 36%

Dell 18% 7% 21% 16% 21%

IBM 16% 10% 11% 13% 16%

NetApp 12% 11% 13% 13% 9%

Hewlett-Packard

11% 19% 14% 13% 8%

Compellent 4% 4% 2% 1% 1%

SUN 1% 5% 0% 2% 2%

Hitachi 0% 3% 0% 3% 9%

3PAR 0% 0% 1% 0% 0%

“Almost 40% chose EMC as preferred storage vendor in virtualized server environments (more than two times any other supplier).”

Source: Goldman Sachs, Americas Technology Hardware 2010 Outlook,

January 2010

“EMC remains the clear storage leader in virtualized storage environments.”

Source: Goldman Sachs IT Spending Survey, January 7, 2010

EMC: The #1 choice for virtualized environments

Page 3: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

3© Copyright 2010 EMC Corporation. All rights reserved.

The Private Cloud

Virtual Clients

Virtual Applications

Federation

PrivateCloud

PublicCloud

Virtualization

Information

Security

Page 4: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

4© Copyright 2010 EMC Corporation. All rights reserved.

EMC Meets the Needs of IT

• Lower IT costs– Simplify complexity

• Improved quality of service

– Standardize infrastructure and process

• Greater business agility– Flexible, agile IT-as-a-

service

Page 5: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

5© Copyright 2010 EMC Corporation. All rights reserved.

VMware, EMC, and the Private Cloud• The Journey starts and continues with

virtualization

• VMware is the best platform for virtualization and the cloud

• EMC is the best infrastructure for VMware and the private cloud

Page 6: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

6© Copyright 2010 EMC Corporation. All rights reserved.

The Journey to the Private Cloud through Virtualization

15%

30%

50%

85%

IT PRODUCTION BUSINESS PRODUCTION IT-AS-A-SERVICE

95%

Percent Virtualize

d Lower costs Improve quality of service Improve agility

GoldPlatinum

Page 7: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

7© Copyright 2010 EMC Corporation. All rights reserved.

The Virtualization Journey

15%

30%

50%

85%

IT PRODUCTION BUSINESS PRODUCTION IT-AS-A-SERVICE

95%

Percent Virtualiz

ed Lower costs Improve quality of service Improve agility

GoldPlatinum

SimpleEfficient

Lower IT costs

Page 8: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

8© Copyright 2010 EMC Corporation. All rights reserved.

The Virtualization Journey

15%

30%

50%

85%

IT PRODUCTIONBUSINESS

PRODUCTIONIT-AS-A-SERVICE

95%

Percent Virtualiz

ed Lower costs Improve quality of service Improve agility

GoldPlatinum

IT administrators want to:Virtualize Test and Development and IT-owned assets to create shared resource pools =

CAPEX savings

Simplicity

EfficiencySupported by infrastructure that is:Simple – doesn’t get in the way of virtualization, accelerates it.

Efficient – extends the core CAPEX savings to all parts of the infrastructure.

VMware Integrated – leverages, extends and offloads VMware everywhere possible.

Page 9: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

9© Copyright 2010 EMC Corporation. All rights reserved.

The Virtualization Journey—IT ProductionUnified Storage: easy to use, any protocol, any scale

vStorage APIs for Array Integration (VAAI)Offload VMware tasks and replicas to storage with up to four times faster performance

VMwareIntegrated

Thin Provision, Deduplication, CompressMost efficient storage. Up to 50% reduction in capacity

Efficient

EMC VSI and UnisphereSingle Pane of Glass – all protocols, all tasks, all functions

vCenter Integrated – 95% reduction in steps for common tasks

Simple

Page 10: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

10© Copyright 2010 EMC Corporation. All rights reserved.

The Virtualization Journey

15%

30%

50%

85%

IT PRODUCTION BUSINESS PRODUCTION IT-AS-A-SERVICE

95%

Percent Virtualiz

ed Lower costs Improve quality of service Improve agility

GoldPlatinum

Protection

Security

Scalability

Availability

Improved quality of service

Page 11: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

11© Copyright 2010 EMC Corporation. All rights reserved.

The Virtualization Journey

15%

30%

50%

85%

IT PRODUCTION BUSINESS PRODUCTION IT-AS-A-SERVICE

95%

Percent Virtualiz

ed Lower costs Improve quality of service Improve agility

GoldPlatinum

Improved quality of service

IT line of business managers want to:Expand to business applications, databases, and desktops while Increasing automation =

OPEX savings + increased quality of service

Supported by infra-structure that has:Scalability: VMAX, FAST, Vblock

Availability: VPLEX

Protection: Avamar, Data Domain, SRM

Security: RSA

Page 12: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

12© Copyright 2010 EMC Corporation. All rights reserved.

The Virtualization Journey—Business ProductionEMC Information Infrastructure: your virtualized data center

VPLEXNo downtime data migrations, VMotion over distance

Availability

VMAXUltra-scalable storage built for the most stringent SLAs in a virtual environment

EMC FAST1.5x more transactions

2.5x faster response time

30% lower TCO

80% more efficient VMware View

ScalableExe

t

P

Page 13: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

13© Copyright 2010 EMC Corporation. All rights reserved.

The Virtualization Journey—Business ProductionEMC Information Infrastructure: your virtualized data center

Security

Protection

Virtual Machines

RSA SecuritySecured infrastructure RSA SecureID, RSA Envision

Secured information RSA DLP

Site Recovery ManagerDrop your disaster recovery RTO from days to minutes – with failback

EMC Avamar and Data Domain95% faster backups and restores 90% less capacity

vStorage API and vCenter integrated

Page 14: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

14© Copyright 2010 EMC Corporation. All rights reserved.

The Journey to the Private Cloud

15%

30%

50%

85%

IT PRODUCTION BUSINESS PRODUCTION IT-AS-A-SERVICE

95%

Percent Virtualiz

ed Lower costs Improve quality of service Improve agility

GoldPlatinum

PolicyAutomationChargeback

Greater business agility

Page 15: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

15© Copyright 2010 EMC Corporation. All rights reserved.

The Journey to the Private Cloud

15%

30%

50%

85%

IT PRODUCTIONBUSINESS

PRODUCTIONIT-AS-A-SERVICE

95%

Percent Virtualiz

ed Lower costs Improve quality of service Improve agility

GoldPlatinum

CEOs and CIOs want to:Enable policy-driven provisioning, management, and delivery of services = business agility

Greater business agility

Supported by infrastructure that:Stops focusing on plumbing = VCE Vblock

Delivers Policy automation, and chargeback = EMC Ionix Unified Infrastructure Manager + VMware “Redwood”

Offers storage for next-gen applications = EMC Atmos

Builds security into the Cloud = RSA Compliance Dashboard

Page 16: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

16© Copyright 2010 EMC Corporation. All rights reserved.

What is it: Best-of-breed technologies from VCE coalition

of Cisco, EMC & VMware Pre-integrated, tested, and validated packages

How it works: Customers acquire validated, pre-integrated

and pre-tested Vblock Infrastructure Packages where partner plays role of integrator

Partners layer their own services and/or resell VCE delivered technical and advanced services

Benefits: Accelerate Time to Results—Reduce TCO Customer Vblock on-boarded as solution

packages Customer receives post-sales ‘VCE seamless

support’

Rich APIs

Security

ResourceManagement

NetworkCompute

Virtualization Storage

Solution Packages

Vblock Infrastructure Packages

Page 17: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

17© Copyright 2010 EMC Corporation. All rights reserved.

Pre-Engineered, Pre-Integrated and Validated

Vblock Infrastructure Packages

Pre-integrated and validated solutions reduce total cost of ownership

Accelerate deployment of virtualized infrastructure

Service-level driven through predictable performance & operational characteristics

Improved compliance/security and

reduced risk Infrastructure

Improve IT responsiveness

Reduce risk & operating expenses

Support and manage Service-Level Agreements

Seamless integration with existing Management & Security frameworks

Ensure security and minimize risk with certification paths

A New Way of Delivering IT Customer Benefits

Page 18: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

18© Copyright 2010 EMC Corporation. All rights reserved.

Designed for a Broad Range of Applications

Vblock Infrastructure PackagesModular, Standardized & Scalable

Vblock 0 – Entry-level configuration Comprised of Cisco’s UCS B-series plus Nexus and MDS storage switching, EMC’s Celerra Unified array and VMware’s vSphere

Vblock 1 – Mid-sized configuration Comprised of Cisco’s UCS B-series plus Nexus and MDS storage switching, EMC’s CLARiiON array and VMware’s vSphere

Vblock 2 – High-end configuration Comprised of Cisco’s UCS B-series plus Nexus and MDS storage switching, EMC’s Symmetrix V-Max array and VMware’s vSphere

Page 19: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

19© Copyright 2010 EMC Corporation. All rights reserved.

V VV V V VV V

V VV V V VV V

Database Virtual Desktops Email Custom Web

Pretested, Preconfigured Vblock Solutions

Accelerating VirtualizationIT Standardization & Simplification

Page 20: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

20© Copyright 2010 EMC Corporation. All rights reserved.

VCE Value Proposition

VCE Coalition enables customers to:

• Increase business agility through greater IT infrastructure flexibility

• Lower IT costs, and reduce energy and real estate requirements through pervasive data center virtualization

• Accelerate the transition to private cloud and IT transformation

Agility

Efficiency

Acceleration

Page 21: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

21© Copyright 2010 EMC Corporation. All rights reserved.

EMC: The #1 Choice for Virtualized Environments

= Zero Risk

Best technology

+Best people

+Best solutions

Why do twice as many CIOs pick EMC for their VMware

environments?

Page 22: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

22© Copyright 2010 EMC Corporation. All rights reserved.

EMC is the BEST Solution for VMwareWhere are you along the journey?

• How much have you virtualized?• What is keeping you from the next stage?• How can VMware and EMC help you?

15%

30%

50%

85%

IT PRODUCTION BUSINESS PRODUCTION IT-AS-A-SERVICE

95%

Percent

Virtualized

Lower costs Improve quality of service Improve agility

GoldPlatinum

Page 23: EMC AND VMWARE— YOUR JOURNEY TO THE PRIVATE CLOUD, "Why do twice as many CIOs choose EMC for their VMware environments?"

23© Copyright 2010 EMC Corporation. All rights reserved.

THANK YOU