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The Kids’ Perspective – An Onsite Focus Group, Digital Kids Summit
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LIVE Kids Panel: Let’s talk Digital…Digital Kids Conference
San Francisco, 9/19/2013
Some of our clients
Who we areWe make the largest promotion in the country.
600 million game pieces with 0* mistakes. (*technically 99.99993228% accuracy.)
We make connections between
280 brandsand millions of consumers each year.
We make upwards of
1 billionproducts and toys each year.
What about _____?Devices Apps Favorite Website
Social Media Cool New Stuff
Devices
Apps
App: Subway Surfer
What makes compelling games?
• Align with classic play patterns
• Simple, repetitive actions
• Right level of challenge
• Element of competition &
instant feedback
• Layered experience
• Humor (a plus)
Favorite Website
?
Favorite Website
Elise’s Video
Jacob’s Video
Isabela’s Video
Antonio’s Video
Social Media
Cool New Stuff
Questions
Thank you!For digital kids essays:http://globalkidsstudy.com
Contact:Renee WeberThe Marketing [email protected]
www.themarketingstore.com
