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Credit(s) earned on completion of this course will be reported to AIA CES for AIA members. Certificates of Completion for both AIA members and non-AIA members are available upon request.
This course is registered with AIA CES for continuing professional education. As such, it does not include content that may be deemed or construed to be an approval or endorsement by the AIA of any material of construction or any method or manner ofhandling, using, distributing, or dealing in any material or product.
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Questions related to specific materials, methods, and services will be addressed at the conclusion of this presentation.
PRESENTATION ABSTRACTUrban skylines grow bigger and brighter by the day. Successful projects must shine brilliantly, but must also be beautiful, welcome additions. This in-depth case study demonstrates how to effectively design for the biggest of audiences, examining the lighting design process for 1717 Broadway, a new 68-story Midtown Manhattan skyscraper and tallest hotel building in the Western Hemisphere. The owner of 1717 Broadway tasked the lighting designers with the challenge of placing his thumbprint on the skyline of Manhattan. To create an icon amidst Manhattans sea of bright lights, the lighting design transforms the skyscrapers crown to a gallery in the sky. Extensive mock-ups, equipment customization, and in-depth analysis of the primary views of the building create an energy efficient LED lighting solution that stands out against Manhattans skyline.
Topics covered include development of a central concept that guides the design decision-making effort; initial analysis of local context, primary views, and precedents; common technical challenges and possible solutions; and the use of controls, programming, and interactivity.
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5 LEARNING OBJECTIVESUnderstand the current trends and future directions of skyline building design seen in cities around the world.
Learn how to develop and maintain a strong central concept for the design and programming of a skyline building one that can act as a common thread through all design decisions.
Learn which factors to research or analyze when designing an LED illuminated skyline building, including primary views, viewing distances, surrounding buildings, relative brightness, and light intrusion.
Review lighting and control technologies currently being used in large skyline installations.
Understand the advantages of LED technology in skyline design and how it should be used over time to maintain the buildings significance on the complete skyline.
DESIGNING FOR THE SKYLINEBrett Andersen Principal, Focus Lighting
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DESIGNING FOR THE SKYLINE
DESIGNING FOR THE SKYLINE
54% of all people live in urban areas*(up from 34% in 1960)
*World Health Organization 2014
DESIGNING FOR THE SKYLINE
54% of all people live in urban areas*(up from 34% in 1960)
This will grow to 80% by 2030!
*World Health Organization 2014
DESIGNING FOR THE SKYLINE
DESIGNING FOR THE SKYLINE
Cities are growing bigger and taller
Burj Al ArabTivoli GardensWukesong ArenaBank of America Stadium
Atlantis Dubai
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TODAYS AGENDA
TODAYS AGENDA
Case Study: 1717 Broadway
TODAYS AGENDA
Case Study: 1717 BroadwayProcess
TODAYS AGENDA
Case Study: 1717 BroadwayProcess
Design & Mock-ups
TODAYS AGENDA
Case Study: 1717 BroadwayProcess
Design & Mock-upsInstallation & Programming
TODAYS AGENDA
Case Study: 1717 BroadwayProcessFoundational StepsDesign & Mock-upsInstallation & Programming
CASE STUDY: 1717 BROADWAY
Fast Facts
1717 Broadway Rendering
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CASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel
1717 Broadway Rendering
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Map of Manhattan
CASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel Location: Midtown Manhattan
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Map of ManhattanCASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel Location: Midtown Manhattan
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CASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel Location: Midtown Manhattan Height: 753 Feet Tall, 68 Floors
1717 Broadway Rendering
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CASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel Location: Midtown Manhattan Height: 753 Feet Tall, 68 Floors Owner: Granite Broadway
1717 Broadway Rendering
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CASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel Location: Midtown Manhattan Height: 753 Feet Tall, 68 Floors Owner: Granite BroadwayArchitect: Nobutaka Ashihara Architects
1717 Broadway Rendering
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CASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel Location: Midtown Manhattan Height: 753 Feet Tall, 68 Floors Owner: Granite BroadwayArchitect: Nobutaka Ashihara Architects Cost: $320 Million
1717 Broadway Rendering
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CASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel Location: Midtown Manhattan Height: 753 Feet Tall, 68 Floors Owner: Granite BroadwayArchitect: Nobutaka Ashihara Architects Cost: $320 MillionSchedule: Over 6 Years (2008-2014)
1717 Broadway Rendering
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CASE STUDY: 1717 BROADWAY
Fast Facts
Use: Hotel Location: Midtown Manhattan Height: 753 Feet Tall, 68 Floors Owner: Granite BroadwayArchitect: Nobutaka Ashihara Architects Cost: $320 MillionSchedule: Over 6 Years (2008-2014) Records: Tallest Hotel in Western Hemisphere
1717 Broadway Rendering
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FOUNDATIONAL STEPS
Step #1:
FOUNDATIONAL STEPS
Step #1: Know the Goal
FOUNDATIONAL STEPS
Step #1: Know the Goal
Stir an Emotion
FOUNDATIONAL STEPS
Step #1: Know the Goal
Stir an EmotionBe Memorable
FOUNDATIONAL STEPS
Step #1: Know the Goal
Stir an EmotionBe MemorableCreate a Landmark
FOUNDATIONAL STEPS
Step #1: Know the Goal
Stir an EmotionBe MemorableCreate a LandmarkDisappear
FOUNDATIONAL STEPS
Step #1: Know the Goal
Stir an EmotionBe MemorableCreate a LandmarkDisappearBe Timeless
FOUNDATIONAL STEPS
Step #1: Know the Goal
Stir an EmotionBe MemorableCreate a LandmarkDisappearBe TimelessBe Green
FOUNDATIONAL STEPS
Step #1: Know the Goal
Stir an EmotionBe MemorableCreate a LandmarkDisappearBe TimelessBe GreenDont Screw up the View
FOUNDATIONAL STEPS
Step #1: Know the Goal
Stir an EmotionBe MemorableCreate a LandmarkDisappearBe TimelessBe GreenDont Screw up the ViewMake Money
FOUNDATIONAL STEPS
Goal for 1717 Broadway:
FOUNDATIONAL STEPS
Goal for 1717 Broadway:
Put my thumbprint on the skyline of Manhattan
FOUNDATIONAL STEPS
Goal for 1717 Broadway:
Put my thumbprint on the skyline of Manhattan
Make it Memorable
FOUNDATIONAL STEPS
Step #2:
FOUNDATIONAL STEPS
Step #2: Analysis
FOUNDATIONAL STEPS
What Did We Analyze?
FOUNDATIONAL STEPS
What Did We Analyze?
Primary Views
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Aureole
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Aureole
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Aureole
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#1#2#4#3
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FOUNDATIONAL STEPS
What Did We Analyze?
Primary Views
FOUNDATIONAL STEPS
What Did We Analyze?
Primary Views
Visual Competition
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FOUNDATIONAL STEPS
What Did We Analyze?
Primary Views
Visual Competition
FOUNDATIONAL STEPS
What Did We Analyze?
Primary Views
Visual Competition
What Will Make It Memorable?
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Unique Architectural FormThe Birds Nest, Beijing
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Repeating ElementsChrysler Building, New York
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Twin TowersPetronis Towers, Kuala Lumpur
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Geometric ShapesBank of China Tower, Hong Kong
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Amount of Lit Area30 Rockefeller Center, New York
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BrightnessChina World Trade Center Tower #3, Beijing
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Color ContrastAgbar Tower, Barcelona
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Dynamic LookPECO Building, Philadelphia
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FOUNDATIONAL STEPS
What will make 1717 Memorable?
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FOUNDATIONAL STEPS
What will make 1717 Memorable?
Unique Architectural Form
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FOUNDATIONAL STEPS
What will make 1717 Memorable?
Unique Architectural FormRepeating Elements
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FOUNDATIONAL STEPS
What will make 1717 Memorable?
Unique Architectural FormRepeating ElementsTwin Towers
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FOUNDATIONAL STEPS
What will make 1717 Memorable?
Unique Architectural FormRepeating ElementsTwin TowersGeometric Shapes
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FOUNDATIONAL STEPS
What will make 1717 Memorable?
Unique Architectural FormRepeating ElementsTwin TowersGeometric ShapesAmount of Lit Area
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FOUNDATIONAL STEPS
What will make 1717 Memorable?
Unique Architectural FormRepeating ElementsTwin TowersGeometric ShapesAmount of Lit AreaBrightnessColor ContrastA Dynamic Look
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FOUNDATIONAL STEPS
Step #3:
FOUNDATIONAL STEPS
Step #3: Develop a Central Concept
FOUNDATIONAL STEPS
What is a central concept?
FOUNDATIONAL STEPS
What is a central concept?
Something that conveys the essenceof an intended design
FOUNDATIONAL STEPS
Why develop a central concept?
FOUNDATIONAL STEPS
Why develop a central concept?
Collaborative artists must design toward a common goal
FOUNDATIONAL STEPS
Why develop a central concept?
Collaborative artists must design toward a common goal
Avoid the arbitrary
FOUNDATIONAL STEPS
Concept:
Owners Goal: Create a memorable, iconic addition to the NYC skyline
Analysis:#1 Primary view is of Crown (viewed from 2 miles away)Crown design needs to connect with the design at street level, and the rest of the buildingDesign should contrast commercialism of Times SquareView from Central Park shouldnt be overpoweringUtilize bright, dynamic lighting in a contrasting color87
FOUNDATIONAL STEPS
Concept:
BLUE
FOUNDATIONAL STEPS
Concept:
BLUE
Timeless
FOUNDATIONAL STEPS
Concept:
BLUE
Ever-Changing
Timeless
FOUNDATIONAL STEPS
Concept:
BLUE
Unique
Ever-Changing
Timeless
FOUNDATIONAL STEPS
Concept:
BLUE
A Gift to the City
Unique
Ever-Changing
Timeless
FOUNDATIONAL STEPS
Concept:
BLUE
Artistic
A Gift to the City
Unique
Ever-Changing
Timeless
BLUE
Artistic
A Gift to the City
Unique
Ever-Changing
Timeless
FOUNDATIONAL STEPS
Concept:
The Crown is a Canvas
BLUE
Artistic
A Gift to the City
Unique
Ever-Changing
The Crown is a Canvas
Timeless
FOUNDATIONAL STEPS
Concept: A Gallery In The Sky
FOUNDATIONAL STEPS
Concept: A Gallery In The Sky
Case Study: 1717 Broadway
1717 Broadway Day Rendering
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1717 Broadway Night Rendering
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1717 Broadway Completed
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CASE STUDY: 1717 BROADWAY
Initial Testing
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2010-07-08 Super Pixel Mock-up from Rock Center (Place each image on a slide in order)105
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CASE STUDY: 1717 BROADWAY
Crown Lighting
1717 Broadway Crown
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70ft (21m)
42ft (14m)
1717 Broadway Crown
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Outside
Inside
Glazing
Support Steel
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10(250mm)
Glazing
Support Steel
Outside
Inside
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#1#2#4#3
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1/2 Mile1 Mile1.5 Miles2 MilesMock-Up
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CASE STUDY: 1717 BROADWAY
Crown Lighting
CASE STUDY: 1717 BROADWAY
Crown Lighting Plan B
1717 Broadway Crown
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1717 Broadway CrownWindow Washing Tracks
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CASE STUDY: 1717 BROADWAY
Light Lines
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2012-10-16 Balcony Rail Mock-up148
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CASE STUDY: 1717 BROADWAY
Elevator
Early Renderings151
2013-08-08 Elevator Uplight Mock-up152
2013-04-04 Elevator Lighting Mock-up153
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155
CASE STUDY: 1717 BROADWAY
A Curve Ball:
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CASE STUDY: 1717 BROADWAY
A Curve Ball: Cost
157
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160
CASE STUDY: 1717 BROADWAY
Total Savings:
161
CASE STUDY: 1717 BROADWAY
Total Savings: More than $300,000
(About half the price!)
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2013-04-25 Extrusion Exploration164
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CASE STUDY: 1717 BROADWAY
Installation
2013-08-28 - AHL Arrives at North Shore170
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CASE STUDY: 1717 BROADWAY
Mastering Content
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CASE STUDY: 1717 BROADWAY
Piece #1: The Skies
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Northwest FaceSouthwest FaceSoutheast FaceNortheast Face
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2014-02-06 Power Supply Panel mock-up187
Foundational StepsKnow the GoalAnalysisDevelop a Central ConceptDesign & Mock-upsInstallation & Programming188
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Thank you!
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This concludes The American Institute of ArchitectsContinuing Education Systems Course