College of Ag Twitter Tutorial

Building and Audience

Following other twitter users is the best way to have access to information and to build your audience The more people you follow, the more

people will follow you! A good place to start is liking users

associated with Auburn University Then find users that are in your area of

interest In this case, agriculture

User @FollowFarmer has a list of farmers and “agvocates” that blog and tweet

Go through their list of “Following” to find other users you may want to follow

This will give you access to their tweets in your twitter feed You can take any information you like

from these tweets and retweet them to your followers

Following:

Each user has a bio under their name. Skim through the bios and determine if you would like to follow them.

Following is as easy as clicking the “Follow” button!

The best way to find people to follow is to see who successful twitter accounts are following.

Do this by going to a user’s profile and clicking the “Following” link

How Often Should I Tweet?

Twitter is a fast paced social media tool

Tweeting 3-5 times a day is recommended every post is time stamped, so daily

tweeting is essential to stay current Pushing posts from Facebook can

help you reach your 3-5 posts easily

Tweet Content

Use twitter to Make announcements Ask questions Brag about the college Provide information (fun facts, statistics,

etc.) Link to press releases

https://twitter.com/UGA_CollegeofAg

“@” mentions links another Twitter user within your message. They can see you are talking about them. Using “@” can increase traffic to both pages.

The @username is also a hyperlink that users can click on to see a preview of that user’s twitter feed.

University of Georgia College of Ag -examples

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1. Announcement of College Event possible link to press release or order page

2. Announcement of State-wide event

3. Bragging about the college link to photo

4. Sharing fun facts with interactive video

5. Recap of speakers that came to the college link to full story

University of Georgia College of Ag- examples

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1. Networking with another user with “@usernames” and hashtags

2. Interactive tweet encourages users to retweet

3. Announcement of time sensitive event

4. Announcement of future event with link

5. Invitation to time sensitive event

Tweet Content

Take information from the web: Wire Eagle OAnews AgChat.org Ag Hill Update

Summarize the information in 140 characters or less

Provide the link to the original website so users can read more if they choose

Tweet Content

Mentioning other users (@username) and using hashtags (#hashtags) in your tweets can help bring traffic to your twitter feed This helps increase followers

The hashtag “#auburnag” is the hashtag we want to use for anything related to the college of agriculture.Hashtags create a database of every tweet with that hashtag in it.

The hashtag is also hyperlinked, so you can click on it to see a feed of only #auburnag tweets.

Tweet Content Alternatives

In addition to writing your own tweets, Twitter allows you to “retweet” what other users have tweeted.

This allows you to share a wide variety of information with your followers. It also increases traffic to your twitter

feed.

Retweeting

There are two ways to retweet a post to your followers

Method 1 is an easier and quicker method

Method 2 provides a way to retweet a post if a user has privacy settings on their tweets

Retweeting Method 1

1. When you put your cursor over a tweet, it will become shaded and the options of• Expand• Reply• Retweet • Favorite

will appear as a link.2. When you click rewteet, this box will appear:

Retweeting Method 1

The tweet is now part of your feed to your followers, even though they may not follow “Zac Lee @general__lee_” they can still see his post

This green symbol indicates a retweeted post not a post you wrote yourself

Retweeting Method 2

Many users have their privacy settings such that you cannot retweet their posts using the retweet button in Method 1.

Notice how the options at the bottom do not include retweet.

But, you can still retweet this message using Method 2!

1. Copy the tweet “Weird weather on the plains. Does misting require a rain jacket?”2. Paste into the compose a new Tweet box

3. In front of the copied tweet type RT (stands for retweet) and then the @username, in this case @AshleyCulpepper

4. Press the “Tweet” button and post has been retweeted!

Anatomy of a Tweet

Hashtag: indicated by a “#” in front of a word or set of words with no spaces between them

Picture link: the way to embed a picture in a tweet. The picture associated with this link can be seen if you click on the tweet.

Username: To tag someone in a twitter post, put the “@” symbol in front of their username