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Collective Intelligence - Introduction - Collective Intelligence - Creative Research Practices - Why you should take the course - Assignment 1 - Feedback
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Collective Intelligence2114.409: Creative Research Practice
HTTP://WWW.FLICKR.COM/PHOTOS/BRIANSIMS/6285525384/
Collective Intelligence
How can we harness the activities of the world’s digital citizens to build new and useful consumer services?
Community)
Ar,cles,)Images,)Video)
Updates,)Reviews,)Comments)
Clicks,)Scrolls,)Time)
Likes,)Links,)
Checkins)
Collec,ve)Intelligence)
OutlineWho are you? Who am I?
What is Collective Intelligence?
And Creative Research Practice?
How will the course work?
Why should you take this course?
First assignment
Feedback
HTTP://WWW.FLICKR.COM/PHOTOS/WYRMWORLD/4256386226/
Who are you? http://j.mp/XXXX
HTTP://WWW.FLICKR.COM/PHOTOS/A2GEMMA/1448178195/
92-03
02
01-07
07-11
12-??
Who am I?
Who am I?
OutlineWho are you? Who am I?
What is Collective Intelligence?
And Creative Research Practice?
How will the course work?
Why should you take this course?
First assignment
Feedback
HTTP://WWW.FLICKR.COM/PHOTOS/SBH/3422705673/
Collective Intelligence
How can we harness the activities of the world’s digital citizens to build new and useful consumer services?
Community)
Ar,cles,)Images,)Video)
Updates,)Reviews,)Comments)
Clicks,)Scrolls,)Time)
Likes,)Links,)
Checkins)
Collec,ve)Intelligence)
Politics
The Korean elections are coming. How does the Internet tell us more than traditional polling ever could?
Entertainment
Which upcoming movies are going to be box office successes and which will disappoint? How will critics react?
HTTP://WWW.FLICKR.COM/PHOTOS/STUCKINCUSTOMS/2786154526/
Food
If I prefer red wine to white, what does that say about my tastes in cookies? Beef jerky?
HTTP://WWW.FLICKR.COM/PHOTOS/WILLIA4/2504379334/
Movements
What are movements like Occupy Wall Street really trying to achieve? What memes are its opponents pushing?
HTTP://WWW.FLICKR.COM/PHOTOS/GILSONROME/6247208325/
Collaboration
What are the keys to success in large, crowdsourced systems like Wikipedia? How can we apply them to other domains, such as participatory democracy?
HTTP://WWW.FLICKR.COM/PHOTOS/FIDELMAN/4640722483/
Shopping
What is the best digital camera for low-light photography? Sports events? Photographing your model train collection?
HTTP://WWW.FLICKR.COM/PHOTOS/ZOOBOING/4473219605/
Travel
Can we automatically build a personalized travel itinerary for Rio de Janeiro based on my tastes and budget constraints based on freely-available web content?
HTTP://WWW.FLICKR.COM/PHOTOS/FELIPENEVES/5414239936/
Trust
When you read a piece of information on the Internet, how do you know if you can trust it?
HTTP://WWW.FLICKR.COM/PHOTOS/MARKETINGFACTS/6758968163/HTTP://TRUST.EDELMAN.COM/
Investing
Can web chatter be a reliable predictor of stock performance?
HTTP://WWW.FLICKR.COM/PHOTOS/TRAVEL_AFICIONADO/2396819536/
Medicine
Can we use online social networks to innovate medical treatment?
HTTP://WWW.FLICKR.COM/PHOTOS/AGECOMBAHIA/6425101047/
Promotion
You want to be known as an expert in your field. What is the path to fame and fortune in a highly-networked world?
HTTP://WWW.FLICKR.COM/PHOTOS/TYCHAY/1752934204/
OutlineWho are you? Who am I?
What is Collective Intelligence?
And Creative Research Practice?
How will the course work?
Why should you take this course?
First assignment
Feedback
HTTP://WWW.FLICKR.COM/PHOTOS/FERRET111/5973134356/
Creative Research Practice
• Write a dissertation
• Build a company
• Start a movement
Methodology to: Our version:
• Data-centric
• Emphasize feedback
• Emphasize skills/recipes
Observa(on+&+Brainstorming+
Itera(ve+Prototyping+
Evalua(on+&+Analysis+ Publica(on+
OutlineWho are you? Who am I?
What is Collective Intelligence?
And Creative Research Practice?
How will the course work?
Why should you take this course?
First assignment
Feedback
HTTP://WWW.FLICKR.COM/PHOTOS/YOUR_WHT_KNIGHT/3301464736/
Course Outline
IntroductionSurvey Methods / Data MiningVisualization and AnalysisSocial Mechanics
1. Foundations
Creativity and Brainstorming
Project ManagementPrototyping
2. Methods
CrawlingText MiningTo be determined (TBD)Project Update
3. Prototyping
Project PresentationsReflection
TBD x34. Refinement
To Be Determined
Predictive Analytics / Collaborative FilteringAnalytics and Community MetricsReputation SystemsCrowdsourced LaborMeme-Tracking and Viral Marketing
DesignPrototypingResearch
Functional Workshops
Topics in Collective Intelligence
OtherGuestsSlippage???
Class Project
Prototype a novel service using the techniques and principles from the course
Work in a team
Develop your agenda
Engage an experienced mentor
Build a showpiece
Grading
Grade&Collec+ve&Intelligence&Contribu+on&Index&
(CI2)&
Par+cipa+on&
Homework&
Project&
Requirements
It’s what you say, not how you say it.
EnglishIt’s a lot of work, but it’s worth it.
Prototyping
Office Hours
Fridays 1:30-2:30Location TBD
Time TBDOr by appointment
OutlineWho are you? Who am I?
What is Collective Intelligence?
And Creative Research Practice?
How will the course work?
Why should you take this course?
First assignment
Feedback
HTTP://WWW.FLICKR.COM/PHOTOS/JURVETSON/156830367/
Should I take this course?
Is it new?
Is it useful?
Will it make me smarter?
HTTP://WWW.FLICKR.COM/PHOTOS/STRIATIC/2144933705/
Take this Course
HTTP://WWW.NYTIMES.COM/2012/02/12/SUNDAY-REVIEW/BIG-DATAS-IMPACT-IN-THE-WORLD.HTML
The Age of Big Data
HTTP://WWW.WEFORUM.ORG/REPORTS/BIG-DATA-BIG-IMPACT-NEW-POSSIBILITIES-INTERNATIONAL-DEVELOPMENT
Big Data, Big Impact
Big Data: The Next Frontier for CompetitionHTTP://WWW.MCKINSEY.COM/FEATURES/BIG_DATA
HTTP://WWW.UNGLOBALPULSE.ORG/
United Nations Global Pulse
...
It’s new!Big Data References 2012
Take this Course
“The United States alone faces a shortage of 140,000 to
190,000 people with analytical expertise and 1.5 million
managers and analysts with the skills to understand and
make decisions based on the analysis of big data.”
HTTP://WWW.MCKINSEY.COM/FEATURES/BIG_DATA
It’s useful!
Take this Course
It may or may not make you smarter ... but it will give you a lot of new tools.
HTTP://WWW.FLICKR.COM/PHOTOS/BRE/552152780/
OutlineWho are you? Who am I?
What is Collective Intelligence?
And Creative Research Practice?
How will the course work?
Why should you take this course?
First assignment
Feedback
HTTP://WWW.FLICKR.COM/PHOTOS/23968709@N03/6915542761/
Homework1. Join Facebook Group
2. Post 5 stories related to Collective Intelligence
3. For each story:
• 1-2 sentence summary
• How does it relate to collective intelligence?
OutlineWho are you? Who am I?
What is Collective Intelligence?
And Creative Research Practice?
How will the course work?
Why should you take this course?
First assignment
Feedback
HTTP://WWW.FLICKR.COM/PHOTOS/CAROLBROWNE/2847937438/
Feedback