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Andrew
Sutherland
SVP Technology
Oracle EMEA
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Changing the Game by Simplifying I.T.
Dr Andrew
SUTHERLAND
Senior Vice President
Technology, Oracle
EMEA
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Leading companies
use IT to empower
their people to drive
innovation and
change
Test New Ideas
Rethink Processes
Dissemin
ate Innovatio
ns
However, 70-90%
of companies do
not use IT to its
potential
71% of companies
say that innovation
is the #1 factor in
competiveness
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CUSTOM ASSEMBLY
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I.T. FRAGMENTATION
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APPLICATION SILOS
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MORE COMPLEXITY MEANS LESS INNOVATION
10 10
25% 50% RUN
THE BUSINESS
25% TRANSFORM
THE BUSINESS
GROW
THE BUSINESS
IN 2011
Source: “IT Metrics: IT Spending and Staffing Report, 2011”, Gartner Research, 2011
GROW
THE BUSINESS
20% 66% RUN
THE BUSINESS
WHAT IF
YOU COULD
CHANGE
THE MIX?
IT SPENDING DISTRIBUTION
14% TRANSFORM
THE BUSINESS
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EXTERNAL MARKET SHIFTS & TECHNOLOGY ADVANCES
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EXTERNAL MARKET SHIFTS
By 2014, 90% of
companies will
support their
applications on
personal devices
Mobile Computing
Most new jobs
created require
complex knowledge
skills— workers can
increase productivity
by 50% with tailored
solutions
Evolution Of Work
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TECHNOLOGY ADVANCES
Companies collect
2X more data than
they can store
Big Data
Only 4% of cloud
deployments are
integrated
Cloud Silos
BLOG
SMART METER
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ENGINEERED
TO WORK TOGETHER
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Engineered Together
Tested Together Certified Together
Deployed Together
Upgraded Together
Managed Together
Supported Together
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RELIABILITY PERFORMANCE
MANAGEABILITY
SECURITY
SUPPORT
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ENGINEERED FOR THE INNOVATION WORKER
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WHAT DO YOU NEED TO KNOW
WHAT YOU NEED TO DO
WHO CAN HELP YOU
HOW DO YOU GET IT DONE
FUSION APPLICATIONS
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FOUNDATION FOR INNOVATION
ORACLE FUSION MIDDLEWARE BUSINESS PROCESS
MANAGEMENT
CONTENT
MANAGEMENT BUSINESS INTELLIGENCE
IDENTITY MANAGEMENT & SECURITY
DEVELOPMENT TOOLS
CLOUD APPLICATION FOUNDATION
ENTERPRISE MANAGEMENT
USER ENGAGEMENT
SERVICE INTEGRATION DATA INTEGRATION
Web Social Mobile
COMPLETE
BEST-IN-CLASS
INTEGRATED
OPEN
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ENGINEERED FOR PERFORMANCE
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From Best-of-Breed to Engineered Systems
Customer integrated
Optimized Solutions
Predictable, lower risk
guided deployments
Engineered Systems
Extreme performance,
efficiency,
Best-of-Breed
System Elements
SPARC
X86
ZFS
SA
SOLARIS
Pillar
Tape
Oracle Linux
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ENGINEERED SYSTEMS & APPLIANCES
SPARC SuperCluster Exadata Exalogic Big Data
Purpose
Built
General
Purpose
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Siebel Optimized solution
Siebel Gateway
Oracle Database
iPlanet Web Tier
standalone Installation
Application Tier
standalone
X86 server
12 cores
32 GB
Failover Paths
Siebel CRM Clients
Failover Paths
Siebel CRM Clients
SPARC Tseries
16 cores
64 GB Memory
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Oracle Linux Virtual optimized solution
Additional Benefits When Adding Oracle VM
• Oracle SW fully certified for OVM Fully tested and supported in a virtualized env
• Fast and safe deployments with OVM Templates
Templates available for all Oracle SW: DB, FMW, Apps
• Efficient licensing with OVM Hard Partitioning
License only the VM cores actually used by Oracle SW
• Lower TCO of the X86 virtualized stack 50% savings vs. the competition: OVM + OL bundled with HW
UMASS Cuts IT Overhead by 60% with Oracle VM “About 80 percent of our applications are from Oracle, so if Oracle can provide
support from top to bottom, it makes sense for us to take advantage of that.”
Michael Poole
Chief Technology Officer, University of Massachusetts
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Oracle DB on ZFS storage appliance
~7PBs
NetApp
FAS6000
~13PBs
EMC
DMX-3
~1PB
Oracle
S7420C
HCC
Compressed
1PB = ~$1M 20PBs = ~$29M
Best efficiency: Up to 35x data compression on their Oracle database
Best performance: Up to 2x faster throughput (Gb/s) for their storage
Engineered integration with Oracle software
Only Sun ZFS Storage Appliances are engineered and integrated with Oracle’s
engineered systems
ENGINEERED
FOR CHOICE
ON-PREMISE PRIVATE CLOUD PUBLIC CLOUD HYBRID
ENGINEERED FOR CHOICE
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OPN SPECIALIZED PARTNERS
ADVANCED
EXPERTISE
TRUSTED
RELATIONSHIP
S
DEEP
UNDERSTANDI
NG
Certified business and competency achievements
Exclusive training, testing and certification
Integral part of Oracle team
Ease of procurement, implementation
and ownership
Analysis of business challenges
Valid references required for each
area of specialization
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