24
Search, Research and Discovery Online Conference 2012 Phil Bradley

Changing Our Attitudes to Search - Phil Bradley

Embed Size (px)

DESCRIPTION

 

Citation preview

Page 1: Changing Our Attitudes to Search - Phil Bradley

Search, Research and Discovery

Online Conference 2012Phil Bradley

Page 2: Changing Our Attitudes to Search - Phil Bradley
Page 3: Changing Our Attitudes to Search - Phil Bradley
Page 4: Changing Our Attitudes to Search - Phil Bradley
Page 5: Changing Our Attitudes to Search - Phil Bradley
Page 6: Changing Our Attitudes to Search - Phil Bradley

Summer of 2012

Page 7: Changing Our Attitudes to Search - Phil Bradley

Autumn of 2012

Page 8: Changing Our Attitudes to Search - Phil Bradley
Page 9: Changing Our Attitudes to Search - Phil Bradley

The rise of the individual

Page 10: Changing Our Attitudes to Search - Phil Bradley

Authorship in Google

Page 11: Changing Our Attitudes to Search - Phil Bradley

Personalised results

Page 12: Changing Our Attitudes to Search - Phil Bradley

Bing

Page 13: Changing Our Attitudes to Search - Phil Bradley

Blekko

Page 14: Changing Our Attitudes to Search - Phil Bradley

The rise of news curation tools

Zite Pulse

Flipboard

Page 15: Changing Our Attitudes to Search - Phil Bradley

And on the web

Scoop.itCurate.me

Paper.li

Page 16: Changing Our Attitudes to Search - Phil Bradley

And of course...

“A squirrel dying in front of your house may be more relevant to your interests right now than people dying in Africa.”

Mark Zuckerberg

Page 17: Changing Our Attitudes to Search - Phil Bradley

Without forgetting

Page 18: Changing Our Attitudes to Search - Phil Bradley

Validity and authority

• Information skills are need more, not less

• How to we identify an ‘authoritative’ source any more?

• Is it down to gut instinct?

Page 19: Changing Our Attitudes to Search - Phil Bradley

Alternatives to the traditional

Page 20: Changing Our Attitudes to Search - Phil Bradley

Search goes mobile

Page 21: Changing Our Attitudes to Search - Phil Bradley

Search is where you are

Page 22: Changing Our Attitudes to Search - Phil Bradley

And you take search with you

Page 24: Changing Our Attitudes to Search - Phil Bradley

Credits• An internet minute

– http://3.bp.blogspot.com/-mcOn9gGAR6A/UIpLx_1LNBI/AAAAAAAAAM4/DgLVhwCJHbs/s1600/internet-one-minute.jpg

• Skyfall/Lincoln http://www.collegehumor.com/picture/6839594/lincoln-cannot-catch-a-break• Dietcoke http://trendland.com/jean-paul-gaultier-is-diet-cokes-new-creative-director/ • The internet now Tom Cunniff http://bit.ly/IKL3ZZ • Bing http://files.itworld.co.kr/image/u100003/drakehotelbing-11359276.jpg • Search goes mobile http://www.flickr.com/photos/twicepix/5542463825/ • Google goggles http://www.google.com/mobile/goggles/#artwork • Google glasses http://www.flickr.com/photos/azugaldia/7457645618/