The world is getting richercustomers will pay more to meet their aspirational needs, but less when a product is perceived as a commodity.

Commercial in Confidence

Find Convert RetainNew Customers Online

koolivoo

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Koolivoo works on the behalf of some of the world’s best niche

Tour Operators and Tourism product suppliers to elevate destination,

experience and brand presentation whilst dramatically reducing the

production costs.

These alliances deliver impressive results in terms of revenue growth,

compounding goodwill and brand recognition.

We have developed a Web �.0 Content Management System ideal

for those tour operators wishing to build their online presence based

on detailed presentation supporting by inhouse staff tailormaking

expertise.

KOOLIVOO

Our aim is simple: to deliver a totally self managed and flexible programme supported by a visually pleasing chameleon design that puts you in control of your online presence.

Through our modules you can tailor your presence to specifically target and satisfy your customers.

Our systems also allows you to be at the forefront of the latest technology with Web �.0 presentations including mashups such as Google Maps, Video and User Generated Content.

Through our use of CSS, your presentation can be refreshed at anytime without having to re-enter content offering a significant short term opportunity for ROI.

chameLeOn

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ORGanISe YOUR cOnTenTItineraries are very complex to present and users want to understand the depth of your offerings, therefore we have developed an incredible way for you to logically link your modules and maximise user ablity.

Each Itinerary includes Countries, Locations and Regions Hotels and Resorts Transport inc Cars, Aircraft, Yachts, Trains Guides and Tours Operators Attractions including natural Flora and Fauna Dining and Shopping

Categorise itineraries by Types of Travellers - Families, Adventurous, Indulgent Cost - Budget, Moderate, Expensive Locations Any category you choose!

Itineraries can be allocated to a Staff Member with the expertise to deliver on enquiries. Through our categorisation and linking process, users can very quickly understand the value of your offerings and make purchasing decisions.

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SeaRch YOUR cOnTenTSearch Engines generate traffic and leads, and continuously rank relevancy of search terms.

Chameleon offers you the opportunity to take control of your search optimisation

Add your descriptions of products and services to create relevanceControl your page URLs namesAdd in your own Meta Search words, terms and phrasesName your images for relevancyLink your content within the site and to other sitesBuild Search opportunities through user generated content.

Use Google Analytics to monitor your contents performance and continuously manage your presence.

••••••

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Captured users and past clients represent a significant marketing asset.

Use Chameleon to

Capture Enquiries of products and servicesUsers signup for news and special offersUsers signup for copies of brochures to be deliveredCreate a shopping basket of your products for storage and emailing for quoting.

All these contact details are stored in the CRM database in Chameleon

Use the CRM database to sendout

Newsletters emails built within ChameleonSpecial offers emails built within ChameleonProduct Updates within Chameleon

ReTaIn YOUR cUSTOmeRS

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LOOKInG TO The fUTURe

fUTURe OppORTUnITIeS

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The fUTURe

Our software is being continously enhanced to include all the latest and new media forms that evolve online both for PC and Mobile

This includes

- Video - Podcasting - Webinars - �D Barcodes

User Interactions including

My Accounts- Secure Log In- Build product list- Store Quotes- Store Travel Information- Mobile Itinerary Mobi Site

“We do believe that within the next five to ten years way more people will access the Internet through the mobile phone than through the PC.”

Marco Boerries: Executive Vice President Yahoo!

WhO IS USInG chameLeOn

We are working with some of the world’s best tour operators including

GLOBALAmerican Express Global Partner Network

USAATS Tours - Los AngelesAfrica Adventure Company - Fort Lauderdale

AUSTRALIAOutback EncounterATS Pacific

UNITED KINGDOMWorld Market Travel - BathOff the Beat Travel - Northwich

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Total flexibility to manage your own contentSpecific CMS for tour operators not generic CMSRefresh your site branding simplyManage your own Search Engine OptimisationCapture e-leads and convert using powerful toolsAccelerate your opportunity for return on online investmentSoftware is continuously updated so you have access to the latest online opportunities

For a full presentation on Chameleon’s power call Matt McKinley 0� �0 ��0 ��8 or matt.mckinley@koolivoo.com.au

+++++++

The

BenefITS

fOR YOU

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aBOUT KOOLIVOO

Worldwide it is believed that the next level of competitive advantage will come from alliance companies, which excel at interconnecting their resources to their joint business objectives, vision, strategy and performance.

Koolivoo exclusively specializes in creating and implementing strategic alliances to target new evolving markets in tourism today.

The art of the alliance is the strategy of maximising reach, servicing and satisfaction of target markets whilst minimising costs.

www.koolivoo.com.au

alliance content creative strategy

koolivoo

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