CEM and

Web & Social Analytics

Are the following questions keeping you up at night?

How many users are on my site and is my message resonating?

How can I ensure I am meeting my Key Performance Indicators (KPI)?

How can I ensure that my users are getting what they need from wherever they meet me?

Successful organizations measure, monitor, react and respond to online activity instantly.

OpenText Web and Social Analytics delivers real time visitor and social interaction trends so that organizations can actively optimize online initiatives

Set and monitor goals beyond the singular website level…

look at content elements, user actions and business interactions to help the enterprise succeed….

Gain deeper insight into your user's social interactions to improve customer loyalty, and maximize your marketing activity

Monitor mobile initiatives to improve on-line profitability.

Collect more precise data to develop more relevant and effective programs – that’s smarter marketing

Better yet – it’s enterprise-class Secure analytics to help ensure marketing data and competitive insights are safe and completely within corporate control.

www.opentext.com/eim

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