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Case Study eCommerce —The Best Sneakers
www.i-systems.net
The Best Sneakers is a store selling footwear unique in terms of design and colours. The store name refers to a footwear type ("sneakers"), popular with young people. The target group comprises people aged 15-30.This information was of utmost importance when developing the strategy of store creation and communication with prospective customers.
The Best Sneakers
THE GREATEST ECOMMERCE CHALLENGES
๏ Preparing an advanced system adapted to foreign sales (especially to German market)
๏ Creating integration with warehousing and accounting software Comarch Optima
๏ Integrating with Polish and European payment systems
๏ Adapting the store to mobile users in line with the highest responsive web design standards
The greatest eCommerce challenges
From the very beginning, the works devoted to creating a new eCommerce system were focused on foreign sales, with special attention paid to German and European market.
Trans-border sales
TRANS-BORDER SALES
The Polish store version enables to re-log to the German or English one. Each of the three store versions is adapted to the market specific nature (currency, rules etc.).
Trans-border sales
TRANS-BORDER SALES
Advanced integration with Amazon and eBay
ADVANCED INTEGRATION WITH AMAZON AND EBAY
Displaying information on errors which may occur during
product presentation
Automatic language setting depending on the country where the products are
presented
Synchronisation of stock. If the store stock changes, an automatic update is sent to
Amazon.
Advanced integration with Amazon and eBay
ADVANCED INTEGRATION WITH AMAZON AND EBAY
Settings of specific price and colour for the product. When putting the
product up for sale, we can see what shoes with a given EAN are
present in Amazon
Order processing to create store orders – also by CRON task
Putting up new products or the ones existing in Amazon
depending on whether a product with a given EAN already exists
Advanced integration with Allegro
ADVANCED INTEGRATION WITH
ALLEGROPutting a product up in Allegro, the store administrator can use an offer template designed based on standard store template.
Comarch Optima software
COMARCH OPTIMA SOFTWARE
Using the integrator, the task of which includes automatic collection and distribution of selected information between the sales system and ERP software, the store was linked with warehousing and accounting software called Comarch Optima.
The goods are entered in ERP based on their
availability in the Polish warehouse. Currently,
there are works on developing this
integration carried out.
Payment system and shipment manager
PAYMENT SYSTEM AND SHIPMENT
MANAGER
The new eCommerce system offers the most popular payment
methods e.g. by credit card, quick transfers or traditional methods.
Because of the foreign sales, also SOFORT Banking payment was introduced, especially popular in
Germany.
Payment system and shipment manager
PAYMENT SYSTEM AND SHIPMENT MANAGER
Buying through SOFORT Banking in The Best Sneakers, the customer is redirected automatically to an encrypted payment form and the order details are passed automatically. The seller receives confirmation that the transfer order was made and can start order performance immediately which saves much time.
Mobile eCommerce
MOBILE ECOMMERCE
The store is fully responsive which means it enables to display the website correctly regardless of the device type.
Implementation results„Thanks to i-systems, we created a store with sales integration dreamed of, which have been
important for us since the beginning of our existence..
Łukasz Majgier, owner of The Best Sneakers
Design and implementation: contellio.com
Let's meet!Visit us to discuss your design
i-systems Company with Limited Liability Sp. Kul. Bojkowska 47, 44-100 Gliwice
www.i-systems.net
Call or write+ 48 32 733 26 26 + 48 502 416 768
ext. 0 - English
ext. 1 - Sales
ext. 2 - Support Dept.
ext. 3 - Administration
Sales: [email protected]