CartAttack

February 13, 2012

special presentation for:

presented by: Eric Miller, Director, Product Management

It’s about Your Business

What is your business/brand strategy?

What is the stomach for risk?

•Gilt Group - need for speed

•David’s Bridal - registration

best practicesmakes perfect

Before AfterTake your

customers directly to the cart on an

‘ADD’, or highlight when a product has been added

this way please

Header

Dropdown

Intersticial w/ Upsel!

cart cues

customer testimonials

Try QuickView in Cart

details...details

eyes on the prize

eyes on the prize

eyes on the prize

Present the cart contents

throughout the checkout funnel

watch the door“If there is a coupon box,

there must be a code I can find”

watch the door“If there is a coupon box,

there must be a code I can find”

so hide it

watch the door“If there is a coupon box,

there must be a code I can find”

so hide it

buttons do matter

optimize the button by user segment, New vs. Return, International customers, and more

matter of trust

accreditation

Service and price guarantees create re-assurance, include these with your other trust logos.

show me the money

Remember a returning customers preferred payment type and remove others

welcome back

all together now

relevance

It’s about Relevance

Deliver the right message, to the right person at the right time

Serve all your customers, not just majority

Achieve relevance

affiliate consistency

email continuity

ban"erconsistency

geotargeting

“2 Day Sale” badge

merchandising

Unfulfilled promise of eCommerce

Manage website content quickly & easily

Make data-driven marketing decisions

Deliver the right message, to the right person at the right time

so you can

Increase AOV & Conversion RateDrive revenue

100 top retailers

active on every page, every visitor, every day

NFLSHOP.COM

Gomez top 10 fastest sites

* * *

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It’s all about CLiCs*

Concurrent Live Campaigns

Do more, learn faster, grab revenue

MonetateAgility Suite