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Need to build an application to run part of your organization? One approach is that you could start writing something from scratch, perhaps leveraging an existing general purpose framework to help get you going. However, even if you use a framework, there's still the need to build all those standard components such as user interface, workflow, and ACL security, which can take quite some time to design and code. There's no need to start from scratch; SugarCRM is designed as a Rapid Application Development platform
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Building An Application On The SugarCRM Platform
John Mertic
Who Am I?
● John Mertic● Contact Info
● http://jmertic.wordpress.com● Twitter: @jmertic● [email protected] ( SugarCRM )● [email protected] ( PHP )
● Community Manager for SugarCRM● http://www.sugarcrm.com● http://developers.sugarcrm.
com/wordpress● Twitter: @sugarcrmdev
©2012 SugarCRM Inc. All rights reserved.
My books
3/24/2011 @2012 SugarCRM Inc. All rights reserved.
http://amzn.to/enioPVhttp://t.co/UFRHNSO
What is CRM?
Why is SugarCRM different?
What is the future of CRM?
Why build on SugarCRM?
Customer Relationship Management
What is CRM?
©2012 SugarCRM Inc. All rights reserved.
CRM is about Customers
©2012 SugarCRM Inc. All rights reserved.
CRM is about Growing and Retaining Customers
©2012 SugarCRM Inc. All rights reserved.
SugarCRM: The World’s Fastest Growing CRM Company
● Business● Leading provider of Open Source CRM Software● Founded April 2004 in Cupertino, California ● Europe Head Office in Munich, Germany● IBM Global Alliance Partner
● Market Traction● Award winning products● 3rd largest global CRM Provider● 1M users, 80,000+ organizations● 400+ partners on five continents
● Fastest Growing ● 118%+ billings growth Q1 2012 over Q1 2011● > 11 Million downloads ● 2,500+ New customers in 80 countries
Leader Position in CRM for Midmarket - June 2010
©2012 SugarCRM Inc. All rights reserved.
Sugar Editions
©2012 SugarCRM Inc. All rights reserved.
What makes Sugar different?
©2012 SugarCRM Inc. All rights reserved.
We Believe in Putting the User First
©2012 SugarCRM Inc. All rights reserved.
We Believe in an Open Cloud
©2012 SugarCRM Inc. All rights reserved.
We Believe in an Open Ecosystem
Integrations Social
CloudMobile
SugarCRMOpen Ecosystem
©2012 SugarCRM Inc. All rights reserved.
OW2 Ecosystem
©2012 SugarCRM Inc. All rights reserved.
What does the future of CRM look like?
©2012 SugarCRM Inc. All rights reserved.
Where is CRM going?
x AnythingRelationship Management
©2012 SugarCRM Inc. All rights reserved.
Where is CRM going?
xRM is about Connections
©2012 SugarCRM Inc. All rights reserved.
Where is CRM going?
xRM is about Building and Fostering Connections
©2012 SugarCRM Inc. All rights reserved.
Why not just use one of the million existing web frameworks?
©2012 SugarCRM Inc. All rights reserved.
Evolution of Web Development
©2012 SugarCRM Inc. All rights reserved.
The future is open standards for interoperability
©2012 SugarCRM Inc. All rights reserved.
So what does SugarCRM give you?
©2012 SugarCRM Inc. All rights reserved.
Modular Design
Source: http://nl.wikipedia.org/wiki/Bestand:Puzzle-piece.jpg
MVC Framework
©2012 SugarCRM Inc. All rights reserved.
Metadata Driven Views
©2012 SugarCRM Inc. All rights reserved.
User Authentication and Access Control
©2012 SugarCRM Inc. All rights reserved.
External Services Integration
©2012 SugarCRM Inc. All rights reserved.
Web Services API
©2012 SugarCRM Inc. All rights reserved.
Ease of Administration
Source: http://www.flickr.com/photos/44124284912@N01/428051636
Easy to use developer tools
Source: http://www.flickr.com/photos/skistz/398429879
Upgrade safeness
©2011 SugarCRM Inc. All rights reserved. Source: http://www.flickr.com/photos/christianacare/5124005356
Resources
©2012 SugarCRM Inc. All rights reserved.
http://www.sugarforge.org
http://amzn.to/enioPV
http://t.co/UFRHNSO
Questions?
@2012 SugarCRM Inc. All rights reserved.
