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Building a Culture Supporting Accessibility from Within Your Organization
Lotte Johansen, Tom Widerøe, Stein Erik SkotkjerraCSUN, San Diego, March 2016
About us…
Lotte [email protected]
@lotte_johansen
Tom Widerø[email protected]
@twidero
Stein Erik [email protected]@skotkjerra
• How can organizations build a strong accessibility culture from nearly nothing?
• We managed to do it, and believe our story will help inspire other companies!
Agenda
• The Starting Point• 8 Steps• 4 Success Factors• Results
8
The Starting Point
FINN.no AS
• No 1 online marketplace in Norway
• 100+ developers• Owned by Schibsted
Media Group• Like the Craigslist
The Starting Point
• Little knowledge• A couple of
developers trying to do something good
• No united force
New Legislation
Relevant for • Private Businesses• Organizations• Government Agencies
They are applicable to websites and self-service machines
New Legislation
Web standardsWCAG 2.0 level AA with minor exceptions
New Legislation in the News
http://www.tu.no/it/2014/01/23/na-ma-webutviklere-forholde-seg-til-helt-nye-reglerhttp://www.aftenposten.no/okonomi/Tvinger-alle-virksomheter-til-a-skaffe-seg-nye-nettsider-7526952.html
Steps
1
8
1 – Form a Group
1
Accessibility Group in FINN
Lotte (back end) Tom (front end) Vegard (designer)
David (front end) Sofia (designer) Alexander (apps)
2 – Achieve Mandate
• What?
• How?
2
If accessibility is part of the planning low cost
More expensive to fix the errors when the product is finished
2
2 – Achieve Mandate
• What?
• How?
• Lessons learned?
2
Make it easier for users to sell and buy
2
http://www.socialmediaexaminer.com/social-media-audit/
3 – Educate Yourselves
3
?
4 – External Expertise
4
The Norwegian Association of the Blind and Partially Sighted (NABP)
Workshop with NABP
4
Blindfolded Lunch
4
5 – Spread the Word
5
• Internally
5
Impossible
Frustrating
Simple
5 – Spread the Word • Externally
5
6 – Workshops
• Purpose– Spread competence
• Agenda– Tools– Test– Discuss solutions
6
Straw Test
6
http://www.sunshinestatesarah.com/2013/10/questions-raised-about-tonights-straw.html#.VTEGUpSUdWY
Keyboard Navigation
6
Inverted Colors
Screen Reader
6
Start Testing
6
Discuss Problems
6
The workshop was an eye opener for usability.It struck me how many people who actually are disabled.We found that “my messages” can be confusing with dates read out before or after the text. The fix is in our backlog.
- Roar Johansen, Senior Backend Developer,Team Communications and Sharing, FINN.no
Very cool that it is so easy to fix. It is just about being aware of the disabled.By using plain html, it works out of the box for all browsers and all disabled.
- Frank Holm, Senior Frontend developer, Team Ad Input, FINN.no
7 – User Tests
7
7 – User Tests
5 participants with different• Profiles• Disabilities• Experience with IT
7
7 – User Tests
• Users solve tasks given by moderator • Everything is recorded and analyzed
7
7 – User Tests
Findings from• Technical accessibility• General UX• Content/language
7
8 – Automatic Validation
8
4 Success Factors
1. Goals and objectives2. Strategy and plan3. Training 4. Quality assurance
Results
Results - Accessibility Culture
• VoiceOver fixed
• Sites made scalable– Remove “user-scalable=no”
• Engaged discussion about epileptic seizure
• Accessibility workshops
Honorable mention in a universal design innovation competition
http://doga.no/nyhet/hederlig-omtale-m-finn-no
Results – Improved Website
Expanded filter; not modal box
Results – Improved Website
Ad• Gathered content
Results – Improved Website
Before After
Results – Funding for more User Tests
Summary8 Steps1. Form a Group2. Achieve Mandate3. Educate Yourselves4. External Expertise5. Spread the Word6. Workshops7. User Tests8. Automatic Validation
4 Success Factors1. Goals and objectives2. Strategy and plan3. Training 4. Quality assurance
8
Accessibility Usability
Questions?
Lotte [email protected]
@lotte_johansen
http://www.slideshare.net/whitneyq/plain-language-accessibility-for-conte
Stein Erik Skotkjerra
[email protected]@skotkjerra
Tom Widerø[email protected]
@twidero
Thank you!
Lotte [email protected]
@lotte_johansen
http://www.slideshare.net/whitneyq/plain-language-accessibility-for-conte
Stein Erik Skotkjerra
[email protected]@skotkjerra
Tom Widerø[email protected]
@twidero
