1. This document is the property of Bell Canada Enterprises, Bell Mobility and the Professional Management Program. It has been released to Jeannie Ly, a Co-Contributor to the Design of the document, for Limited use as part of her online portfolio, found at: http://www.slideshare.net/jl05xi/ Professional Management ProgramT 905-212-1000 F 905-212-0677 | connect@thepmp.caBell Mobility Inc. | 5025 Creekbank Road, 5 FL | Mississauga, ON. L4W 0B6 thw w w.thepmp.ca

2. ProfessionalManagementProgramconnecting people to possibilities 3. The Professional Management Program (PMP) has grown into an innovative internship program for post-secondary students and recent graduates, through a framework to achieve personal and professional growth. By working in a fast-paced collaborative environment, Associates enhance their abilities and become better equipped to succeed in todays competitive job market. The PMP acts as a bridge, connecting people to possibilities... 4. 3OV ER V I E W 4D EPA R T M EN T 7PEOPLE 8CAMPUS 9C A PA B I L I T I E S 11 GR O W T H 13 CO M M U N I T Y 15 S AT I S FA C T I O N 17 N E W F U T U RE S 19 TESTIMONIALS 21 A P P L I C AT I O N CO N S I D ER AT I O N S 5. overview Associates enjoy a break outside at the new Creekbank Campus.The PMP operates as an integral part of Bell Mobilitys Market Analysis and Intelligence (MAI) Department. MAI is engaged in evaluating the competitive landscape, identifying profitable market opportunities, and optimizing business operations in the telecommunications industry. This helps Bell maintain their position as a market leader. Founded by a Harvard Alumnus, the PMP has seen tremendous growth attributed to its participants entrepreneurial drive. Providing Associates with a holistic approach to learning, the PMP promotes cross-functional engagements and individual achievement. A commitment to learning, teamwork, transparency and inclusiveness are the core principals of the PMP. Associates come from a variety of backgrounds, and all demonstrate the ability to think analytically and operate constructively. Associates actively discuss new ideas and solutions while working to build the program and better themselves.3 6. dePArtMents Analytics Associate preparing charts for an executive presentation.GsA team interpreting a new strategic map. ANALY TICS & STR ATEGICCustomized advanced analytics tools allow users the INTELLIGENCEability to conduct environmental scans and draw keen market insights. Associates are engaged with a variety of Related Fields: Accounting, these tools and develop key market analysis techniques Finance, Economics, Mathematics and Statistics, to help determine customer, channel, and business Market Research, Engineeringbehavior. In addition to market analysis, associates gain an appreciation for segmentation profiling, market research, field intelligence and effective reporting. Participants will advance their presentation skills while becoming adept at translating data into key findings and recommendations.LOCATION INTELLIGENCEEmploying geospatial analysis is key for locating emerging business opportunities. The GSA Associates AND GEO-SPATIAL gain exposure to various functions related to GIS ANALYSIS (GSA) decision support including data collection, shape file Related Fields: Geographicmanagement, geo-mapping, and geo-analysis. Information Systems, GSA Associates are outfitted with top of the line Spatial Analysis, Geography (Urban,Economic, Social, and computer hardware and industry standard applications Environmental), Urban Planning, such as ArcGIS and MapInfo to view, manipulate, and and Civil Engineering analyze primary and secondary spatial data. Associates learn about preparing their analysis and interpretation material for in-depth field studies. The mentorship provided by industry professionals offers participants a widespread perspective on how a multi-billion dollar corporation utilizes geographic information.4 7. INFORMATIONThe PMPs Information Communications Technology COMMUNICATIONS (ICT) Department is fundamental to disseminating TECHNOLOGY (ICT )and collecting information. Members of theRelated Fields: Electricaldepartment have strong technical backgrounds and Engineering, Computerhave an affinity for solving technological issues. Engineering, Information ICT Associates interact daily with other program Technology, Computer Sciencedepartments for hardware installation and maintenance,software management and development, technicalsupport provision, and database design. Participants mayget the opportunity to also conduct product research,stress-test the latest computer hardware, and refine theirprogramming skills in areas such as PHP, SQL Server, andVisual Basic. Associates explore their interest while gainingvaluable experience within a large-scale corporation. TALENTEnsuring operational effectiveness with a people MANAGEMENTadvantage is important in a dynamic business and Related Fields: Humansocial environment. Associates gain exposure to Resources, Psychology, functions as recruitment, career development, employee Sociology, Businessrelations, and Associate life cycle management. Talent Management, Business Communications Management Associates also organize workshopsand events on a variety of topics, including interviewskills, resume writing, and career management.Associates receive a solid foundation of skills for afuture in the field of human resource management. Associates take part in a computer building seminar. talent Management associate gains hands on experience with a custom built Hris platform. 5 8. Associates have access to high quality photo and video equipment. Associates give a speech at a Marketing event.CREATIVEThe Creative Department is the imagination Related Fields: Graphic Design,behind designing and creating promotional Animation, Film Production,materials, executing photo and video shoots, and Photography, Communications and New Mediadocumenting program events and workshops.Alongside Marketing and ICT, Creative Associatesexpand their understanding of marketing strategy andtactics, brand management, and production logistics.Associates unlock their creative potential through theuse of high-end DSLR cameras, 1080p video cameras,professional audio equipment, deluxe in-house printproduction facilities and a fully equipped digital mediastudio featuring both PC and MAC platforms. PROGR AM MARKETINGTo further develop the unique status among Canadianinternship programs, the PMP emphasizes the use Related Fields: Commerce,of innovative marketing strategies to attract top Marketing, Communicationstier candidates. With a hands-on approach and Studies, Arts and Media, Advertising mentorship from senior staff, interns learn and practicemarketing tactics, manage project logistics, and deliveraligned marketing collaterals for the program.In addition to external marketing and brandmanagement, Associates are involved with internalcommunications and promotions. The close relationshipwith Creative, and use of top-quality marketing tools,provide the necessary support to produce well-strategized campaigns. Marketing Associates gainextensive knowledge in project management andhave the opportunity to build the PMP brand. 6 9. PeoPle Associates engaging at a guest speaker series event. ASSoCIATES REPRESENT A UNIQUE MIx oF CULTURES, EDUCATIoNALBACkGRoUNDS, AND PRoFESSIoNAL SkILLS AND ABILITIES. THE NATURE oF THEPRoGRAM AND CoLLABoRATIVE ASSIGNMENTS PRoMoTE DyNAMIC WoRk TEAMSWHERE ASSoCIATES CAN ALSo LEARN FRoM oNE ANoTHER. PARTICIPANTS ARE HERE To DEVELoP THEMSELVES, AS WELL AS THEIR CoLLEAGUES. 27%Graduate/ Professional Accredation 73%Undergraduate/Post-secondary51%49% EDUCATIONALFemale Male GENDER BACKGROUND COMPOSITION7 10. CAMPUs A section of the Mobility cafe, with living wall. Located in Mississauga, the Creekbank campus blends Bells unique corporate culture with cutting-edge facilities and a distinct open concept design. This modern centralized location is home to 10,000 employees and provides Associates with a cohesive understanding of the operations at a leading Fortune 500 telecommunications company. The Creekbank campus houses Bells most secure laboratories and testing facilities and offers a variety of services, such as Wi-Fi access, video conference rooms, a recreation facility, and on-site cafes. The Bell campus, a LEED nominated facility, is committed to environmental sustainability and efficiency by supporting prominent eco-friendly initiatives.8 11. CAPAbilities A SUITE OF LENSES CreAtive dePArtMent our collection of lenses can shoot low- GPS DEVICES light environments, outdoor fast-pacedGis dePArtMent events, and portrait. The only limitation is your creativity. Associates use a variety of GPS devices in non-standard ways to create outside-the-box solutions. PMP ASSoCIATES STRIVE FoR ExCELLENCE, PERSoNAL DEVELoPMENT, AND THE IMPRoVEMENT oF oTHERS. To ENABLE THIS, THE PMP PRoVIDES HIGH- PERFoRMANCE TECHNoLoGICAL EQUIPMENT TAILoRED To THE NEEDS oF EACH DEPARTMENT. THE MANy RESoURCES CoNTINUE To GRoW AS NEW PRojECTS ARE LAUNCHED, AND NEW TECHNoLoGIES BECoME AVAILABLE.ULTR A COMPACT PCs iCt dePArtMent These extremely small computers i7 iCt dePArtMent help build simple systems, run multiple processes at once, and increase The i7 series of components is one of computing mobility. PIco-ITx allows the most powerful computing platforms Associates to build highly compact available. Utilizing multi-core technology, networks and devices where standard the i7 performs at an incredible speed and equipment cannot. allows for maximum productivity. 9 12. MULTI All PMP Associates use at least twomonitors (22 to 30in) with the latestMONITORShardware and software. Associates canmaximize their operations by easily viewingmultiple documents and large scale images. A triple 28 screen setup for an Associate building a 3d model in Maya.This acoustically dampened studio is fully DIGITALequipped with professional photography MULTI-MEDIAlighting, high end digital SLR cameras, HD STUDIO video cameras, a green screen, a 42 HDtelevision, wireless microphones, diffusers,reflectors, and a surround sound audiosystem that sets the perfect environmentfor creating professional photographic andvideo productions. An interview is recorded and played back instantly in our digital studio.GISThe PMP invests heavily in industry leading software such as ArcGIS, MapInfo, andSOFT WARE Manifold for maintaining, gathering, and analyzing geo-spatial data. An Associate tests out a panoramic setup for use by the GsA department. 10 13. GrowtH Associates take part in debating a business case. THE TALENT ACCELERATIoN PRoGRAM, PRESTIGE WoRkSHoP, SkILLS WoRkSHoP, AND GUEST SPEAkER SERIES HELP ASSoCIATES GAIN TRANSFERABLE SkILLS AND INDUSTRy INSIGHT. THESE WoRkSHoPS GIVE ASSoCIATES THE oPPoRTUNITy To WoRk IN A LESS FoRMAL SETTING, WHERE ASSoCIATES LEARN MoRE ABoUT EACH oTHER AND BUILDLoNG-LASTING RELATIoNSHIPS. TALENT ACCELER ATION PROGR AMTHE PRESTIGE WORKSHOP SERIES In todays competitive job market, the ability to differenti- ate oneself from other candidates is essential. The TalentNetworking and business etiquette may be daunting for Acceleration Program, a multi-tiered structure, provides per- those who are unfamiliar with it. To prepare for these sonalized development where Associates receive advanced situations, the Prestige Workshop Series focuses on the engagement on their career process within the workforce.conventions of formal and casual business environments. PrevioUs events:Associates are introduced to common business customs and useful topics that will help develop them into confident Mock Video Interview Sessions and well-rounded professionals. Resume and Cover Letter Round Table Review Presentation Design and Delivery PrevioUs events: 1 on 1 Career counseling with a professional Business Dining Etiquetteexternal consultant Networking and Business Presence The Harvard Case Method 11 14. Associates use the workshops to ask questions and expand their knowledge. An MAi staff member conductsan informal interview with asenior it project manager. THE SKILLS WORKSHOP SERIES THE GUEST SPEAKER SERIESStrong computer and technological skills have becomestandard for day-to-day tasks. The Skills Workshop Series Associates have the opportunity to attend Guest Speakeroutfits participants with training on general office to events that shed light on various topics related to workingindustry-specific software programs, devices, and hardware. in a corporate environment and managing careers. LeadingPrevioUs events:industry professionals and corporate consultants are invitedto speak on an assortment of topics and answer Associate Microsoft office (including Excel, PowerPoint & Word)questions. Map Digitization and the GSA ToolkitPrevioUs events: PC Building, Diagnostics, and Repair Project Management and the Challenges of Cross Functional Teams Geographic Information Systems and their usein Delivering Results Global Competition Telecom Markets to Watch Career Navigation and IT Management 12 15. CoMMUnityAssociates give back tothe community at the dailybread Food bank. Felix entertains children at the sick Kids Hospital. BELLS REPUTATIoN AND CoMMITMENT To THE WELL-BEING oF SoCIETy ARE INHERENT IN THE PMP PRoGRAM. THE PMPS CoMMUNITy INITIATIVES STEM FRoM ABELIEF THAT By INVESTING IN THE PoTENTIAL oF CHILDREN AND yoUTH, WE SUPPoRTTHE SUSTAINABLE GRoWTH oF CANADIAN CoMMUNITIES. PRoGRAM MEMBERS HAVEREGULARLy PLACED TIME ASIDE To oRGANIzE EVENTS PARTNERED WITH A NUMBER oFCHARITABLE oRGANIzATIoNS. THESE CoMMUNITy INITIATIVES ARE AN oPPoRTUNITy FoR STAFF AND ASSoCIATES To CoME ToGETHER FoR A WoRTHy CAUSE. Assisting with crafts, prizes and photography, Bells 13 Associates display some of volunteers went out of their way to make the event a very the thank you cards they received from the Hospital special one for children and their families... for sick Children. - the Hospital for sick Children13 16. `The MAI and PMP areproud supporters ofCanadian blood services GoodwillCanadian red CrossKids Help PhoneCibCsecond Harvestdaily bread Food bank Hosptial for sick Children 14 17. sAtisFACtionAssociates are actively engagedin their time at the PMP.THE PMP HAS GRoWN QUICkLy BECAUSE oF ITS UNIQUE AND HoLISTIC ExPERIENCE. ASSoCIATES LEARN FRoM oTHERS AND ALSo SHARE THEIR oWN kNoWLEDGE AND ExPERTISE. THE STRUCTURE oF THE PRoGRAM ALLoWS ASSoCIATES To GRoW AT AN ACCELERATED PACE AND RECoGNIzES THEIR INDIVIDUAL ACHIEVEMENTS. THE PMP IS PRoUD oF ITS HIGH-STANDING AMoNG PARTICIPANTS ANDCoNSTANTLy STRIVES To INCREASE THEIR oVERALL SATISFACTIoN.of associates feel the assignments they worked on could96% be used to enhance their resume 91% of associates feel satisfied overall with the program91% of associates would recommend the program to their peers of associates feel they are more fit to gain employment96% after joining the program15 18. COMMITMENT &The Programs Commitment & Achievement system recognizes Associates who have ACHIEVEMENT reached the different levels of program established Associates participatecertification. in the highly acclaimed talent Acceleration Program.on top of the great bullet points from the PMP, the talentAcceleration Program provided practical improvements to myresume that i can immediately incorporate.- ella t., Analytics Associate.16 19. new FUtUres ANNAANDREWMICHELLE iCt GsA C r e At i v e George Brownyork University oCAD Post-Graduate Diploma inGeography Graphic Design Wireless Networking During PMP was awarded a full New graduate expanding Now employed at a promi-scholarship to complete a Masters her portfolio of clientele. nent communications firm in degree in Spatial Analysis Canada. Everyday at the PMP presentedThe PMP experience was Coming from an academic a new experience to learn from. invaluable. The Associates Ienvironment to work on the It was pivotal in getting myworked with were supportive client side has exposed me current job. and dynamic...I was constantlyto a whole side of the design challenged to further develop industry that I would have not my skills and abilities. experienced otherwise.tHe PMP lAys tHe FoUndAtion For AssoCiAtes to reACH tHeir FUll PotentiAl For A briGHter FUtUre. 17 20. KRISTIANDIANELUKER AS iCt tA l e n t M A n A G e M e n t A n A ly t i C sGener Al University of Toronto Ryerson University University of Cambridge University of Toronto Computer EngineeringCommerce, Specializing inGeography International Relations & Human ResourcesEconomics PMP Scholarship recipient, Completing a Masters currently completing his finalPMP Gold Medal for her out-degree in Geography at theEmployed with Mckinsey year at the University of standing achievements andUniversity of Toronto.Consulting Group, completing Toronto.contribution to the program. degree. At the PMP you really are part Working at the PMP, I particu-The PMP has been a great The PMP is not an average of something special. you are larly enjoyed the CSR events Canadian experience. It iscoffee-and-copies internship. encouraged to aid in building because it provided me with an fast-paced, highly collab-It provided me with the frame- the program and help move itexcellent opportunity to giveorative and it encourages indi- work to gain tremendous forward. back to the community.vidual self-development. industry experience. 18 21. testiMoniAls Youre not stuck behindThe PMP, I was placed at theThe PMP let me apply a desk but interact daily forefront to communicate HRwhat I learned in school with other departments to policies and program initia- to real corporate GIS understand how differenttives to various stakeholders. projects. It helped me elements of a businessThis experience is invaluablerealize my potential, and work together to create to the advancement of my made my transition from a strong brand. You learn career in HR since effective school to the work-world along side senior staff thatcommunication is critical formuch smoother. The PMP provide insight into theany organization to recruit, was instrumental in my industry. The PMP gave me motivate and retain talent.acceptance into one of the experience I needed toMy job at the PMP equips the countrys best Geo- get my foot in the door, andme with the sensitivity andspatial Masters degree definitely helped me secure diplomacy needed to become programs, and took my my current position. a better HR professional. career to the next level. bushra A. Cathy Z. daniel b. MbA (Project Manager) MA - Human resources MsA (ryerson University)19 22. Even though the projects My internship went byIve had a number ofwere demanding, the very quickly because Ipromotions withincreative freedom, great enjoyed working withBell, and it started withcolleagues and top of the the other Associates andmy internship. My I.T.line equipment at the PMP learning somethingexperience with theenabled me to surpass all new every day. Anyone program has beenexpectations. The photo-involved should berewarding and lasting.graphs that I have captured prepared to absorb as I can confidently say thatduring the PMP are some-much as you can fromit helped in my professionalthing that I am proud tothose around you, asgrowth and contributed todisplay in my portfolio. it will be beneficial my overall developmentthroughout your career.as a person. Alex t. steve Q. shawn t. (Creative Associate)MbA (Product Manager, dell China)Associate director(Corporate Affairs, bell Canada)20 23. ProsPeCtive AssoCiAtes IS THE PMP RIGHT FOR YOU? The PMP encourages applicants who seek to benefit fromand contribute to a professional experience. Ideal qualities forprospective associates include: a positive attitude, highly motivated, organized, and outgoing a passion for learning sound analytic capabilities an ability to work effectively in a team environment adaptability to an ever changing environmentThe PMP is suited for students in their final year of post-secondaryor graduate studies, to recent grads with a few years of experience. PMP COMMITMENT To maximize the Associates overall experience, the Programrequests a minimum investment of 24 hours a week. MostAssociates tend to commit more within the week to contribute torobust and dynamic projects. The PMP accommodates participantsbusy schedules by allowing them to specify their availability eachweek to ensure their involvement with the program. To APPLy, FILL oUT THE oNLINE APPLICATIoN FoRM AT WWW.THEPMP.CA. IF yoU HAVE ANyQUESTIoNS ABoUT THE APPLICATIoN PRoCESS, THE PRoGRAM, oR WHETHER oR NoT THE PMP CAN CoUNT ToWARDS AN INTERNSHIP FoR yoUR STUDIES, FEEL FREE To E-MAIL US ATINqUIRIES@THEPMP.CA. BELL MoBILITy AND THE PRoFESSIoNAL MANAGEMENT PRoGRAM ARE EQUAL oPPoRTUNITy oRGANIzATIoNS.21 24. 25 25. Professional Management Programt 905-212-1000 F 905-212-0677| connect@thepmp.ca Bell Mobility Inc. | 5025 Creekbank Road, 5th FL | Mississauga, oN. L4W 0B6 w w w.thepmp.ca