AI-Link —Creating smart business that people trust

Technology has transformed how consumers shop. With a smartphone in the pocket of 70% of Britons, half the country on Facebook and mobile internet covering over three quarters of the UK, consumers have access to an unprecedented number of touch points where they’re in direct contact with retailers; a number which is set to increase with the advent of new and innovative wearable technologies. Where to shop in no longer a linear decision making process; it’s a complex network of pathways.

It’s difficult for traditional businesses to thrive in a complex and constantly changing market; many collapse, having

failed to adapt to new technologies. However, this shift in consumer behaviour presents an opportunity for tech savvy businesses to gain a deeper understanding of their customers’ buying habits and predict their behaviour in real time. Each customer touch point, be it a Google search, clicking on an online ad or a tweet, leaves a trace of their preferences and personalities. AI-Link can transform your company into a smart business, collecting this wealth of data and utilising it in your business model: because it’s huge, because it’s a game changer, because it’s the future.

WHY? THE OPPORTUNITY

Omnichannel retailing represents the biggest growth opportunity for the consumer goods and retail industry.

IT’S HUGE!

Omnichannel retailing represents the biggest growth opportunity for the consumer goods and retail industry. In the UK, online growth is forecast to be 12% , compared to 2% store based growth in the next five years. (Ernst & Young)

80% of store shoppers check prices online before buying at a physical location; a third of them do so instore using a mobile phone, and $1.1 trillion of store sales are influenced by the web. (MIT)

AI-Link brings the intelligence of online shopping to the traditional retail market. By 2022 1/3 of UK retail will be done online. (Ogilvy)

IT A GAME CHANGER!

Utilising data has the potential to increase internet retailer margins by 60%. (McKinsey Global Institute)

63% of consumers admit they prefer to shop online and 83% of shoppers saying that they believe more stores will close down unless they significantly improve their instore service. (Tensator)

Over 95% of nonstore sales are incremental to store sales for leading retailers. (Deloitte)

IT'S THE FUTURE

Amazon invests 6% of sales in technology, outspending traditional retailers by a factor of between 5 and 10.

Retailers are already adopting a variety of strategies to stay ahead as consumer behaviour shifts. John Lewis increased its investment in this area by 400%, rolling out strategies such as Collect+, a Click & Collect service that ties online sales to physical locations.

The Economist states that IT giants have spent $15 billion to acquire firms specializing in Big Data.

AI-Link is your personal business operations advisor. With a proven history of managing multimillionpound projects we technologically enhance the growth of your business, increasing profit and liquidity.

Revolutionise your brand; we engage with communities and inspire customer delight, turning customers into brand advocates. We create smart brands that people trust.

OUR PROPOSITION

View full case study at www.theai-link.com

Increase net retailer margin by17%

Adopt a dynamic pricing strategy

CASE STUDY DATA:

Enhance profits by 41%

Engage and empower your employees

We help clients collate large data sets collected at multiple touch points, from checkouts and loyalty programs to social networks and search engine results. Our platform listens toyour customers, helping you to craft targeted campaigns hat cater specifically to your clientele. We assist you in processing and analysing this vast amount of information,generating actionable insights and integrating these into your business strategy. AI-Link provides insight into customer relationship management and assists in promotional campaigns, engaging the modern tech fluentcustomer through new strategies such as gamification. Our expertise, focus on providing lasting value and our extensive network helps you to enhance your digital assets for a tangible competitive advantage.

OUR APPROACH

Increase sales by

Overcome your location disadvantage

Improve liquidity - reduce stock

level by 40%

Increase the accuracy of your sales forecast

AI-Link’s management team has helped more than 100 multimillion pound companies, and we can achieve the same success with your business.

AI-Link has a team of professionals who provide a complete spectrum of implementation and consulting services from Cloud strategy through specification, business analysis, change management, configuration, development, integration, testing, training and support. This means that regardless of your internal resources and technical

capabilities we can deliver high quality solutions tailored to you in the most cost effective way.

Our team has experience working with large enterprises spanning across many industries, including: Pearson, HR Owen, CBS, Acromas Healthcare, Mizuho Bank and Corinthia Hotels. We possess diverse domain knowledge, specialised skills and extensive experience to drive the growth of your business.

OUR EXPERTISE

We take pride in our well-established project management team, who have a proven record of delivering diverse projects on budget and on time. Our project managers are partners of the following professional bodies:

AI-Link has been selected as a high potential company by the UK Trade and Investment department (UKTI) and represents the UK on international trade missions, e.g. the Dublin Web Summit 2014 . We

have access to many different companies globally that we can collaborate with and introduce you to in order to grow your business.

We are an official business partner of IBM we are able to utilise its resources to devise a data-driven growth

strategy for you.

OUR EXTENSIVE NETWORK

Discovery Who are you? Where do you want to get to? We analyse the obstacles standing between you and your business ambitions, identifying key investment areas to give you the best possible return.

Prototype We build a prototype to validate the agreed upon solution. This functions as a pilot study, allowing the project to be tweaked at the earliest opportunity to reduce risk and protect your investment.

Migrate We train your staff and prepare your business to roll out your new solution. This increasesuser adoption rate, reducing the time it takes for your business to see a return on your investment.

Deliver With a clear plan and design in mind, alongside a substantiated prototype, we implement your solution around your business to eliminate any disruptions to the day-to-day running of your company. This negates revenue loss to your business due to the implementation of the project.

Monitor We provide hands on support during the adoption period, conducting follow up sessions to review progress and ensure our solution is meeting your expectations.

Plan We work with you to define the scope, budget, timeline and technology best suited to your project, transforming our discoveries into a personalised plan of action. We identify key performance indicators (KPIs) to measure our successes, ensuring project implementation is on time, on budget, and tailored to your unique needs.

DesignWe suggest a number of options and directions to elevate your enterprise to where you envision it to be. We develop flexible, innovative solutions that grow with your business, creating systems that evolve and adapt as you do.

OUR PROCESS

SUCCESSFUL BUSINESSES ARE CONSTANTLY INNOVATING; EVEN GIANTS CAN STAGNATE AND FAIL.

It only takes three things to create a successful, future proofed smart business that people trust:

• Listen to your customers Generate and integrate big data across different touch points

• Discover what people don’t say Process this data to produce actionable, commercial insights

• Act and transform your business Empower executives to make use of these insights to make informed business decisions

GET IN TOUCH WITH AI-LINK TODAY TO GET STARTED

OUR ADVICE

AI-Link. CREATING SMART BUSINESS THAT PEOPLE TRUST

+44 (0)20 3287 8788 | info@the-ailink.com | www.the-ailink.com

ADDRESS

Moorgate House Dysart Street, London, England

CONTACT

+44 (0)20 3287 8788 info@the-ailink.comwww.the-ailink.com