KEYWORD RESEARCH

Flashpoint will research the terms actually being used by prospects to find your website and other websites like yours, so that the traffic can be strategically drawn to your firm to increase leads.

ON-PAGE IMPLEMENTATION

Flashpoint will implement appropri-ate title tags, header tags and meta-data into your firm’s website HTML. This process allows search engines to understand and index website content appropriately.

OFF-PAGE OPTIMIZATION

This part of the process is the promo-tion of the website outside of the HTML build. Our activities Include inbound linking, blogging, directory submission and registration, as content sharing.

ISSUE BASED OPTIMIZATION

The process of focusing on landing page optimization within issue specific areas. Such as Tax Credit, Tax Amnesty programs etc.

REPORTING

Flashpoint Marketing provides you with monthly updates on your websites performance. These reports showcase several analytical factors which help to manage and adjust the SEO strategy for improved results.

INITIAL ANALYSIS

The initial standing of your SEO. This is the point from which your firm will compare results throughout the process. This stage allows us to find areas of opportunity for SEO man-agement.

CONTENT DEVELOPMENT

Content is king in SEO. Often times clients are not getting the results they want because there is simply a lack of content to optimize. Flashpoint develops custom webcopy and articles to put your firm in a position of power in the marketplace.

SETTING GOALS

The most important step is defining your goals and objectives for the program. Flashpoint will meet with your project leaders to develop objectives which are achievable through an SEO plan.

FLASHPOINT MARKETING IS CERTIFIED IN SEARCH ENGINE MARKETING AND ADVANCED SEO BY THE SEARCH ENGINE MARKETING PROFESSION-ALS ORGANIZATION.

SEO for CPA & Accounting Firms Lead Generation