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A complete campaign in Salsa (in 55-ish minutes)

A complete campaign in Salsa

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In a hurry? Check out this presentation to step through creating a complete campaign in Salsa--make a sign up page, a donations page, an action (advocacy page), and an email blast.

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  • 1. A complete campaign in Salsa (in 55-ish minutes)

2. The Salsa ShuffleOR 3. Training Activities1. Create groups for your list segments.2. Configure sign-up page and copy URL for your home page. 4. Create groups for your list segments.Create three groups:1. One named for your new supporters2. Another for Donors3. A group to exclude from future emails 5. Configure sign-up page and copy URL for your home page.12 6. Configure sign-up page and copy URL for your home page.Provide explanationof the sign-up page,and any special Add default volunteeringinstructions (such as information fields.different groups/listsRequire a confirmationthey can join, etc. via email from the Select fields to collect. submitter before adding Set the landing page Less can be more.as a supporter. after submitting the sign- Choose groups to up page. automatically add users.Set up or add an Choose groups to joinautoresponse to send to optionally. the submitter. Add more explanatory text Associate tags with to your group selection area anyone who completes Add confirmation text the sign-up page. before submitting the sign- up Add text/HTML before or after the submit button 7. A quick word about tags and groups 8. training activities1. enter your donation page content and set fields to collect2. set payment options3. set auto-responders, thank you text, and redirect page4. set additional text5. set additional options 9. enter your donation page content and set fields to collect 10. set payment amounts and options 11. set auto-responders, thank you text, and redirect page 12. set additional text 13. set additional options 14. additional resources1. Setting up donation pages2. More on recurring donations3. More on merchant accounts4. Manually entering single donations5. Setting up a donation receipt6. Donation FAQ7. All about Donations 15. training activities1. Set up petition page2. Set up action page choose between targeted and multi-content action 16. start a new petition 17. set your petitions basic content 18. write your petition 19. collect information on your petition signers 20. set your signature preferences 21. set thank you / auto-response / redirect options 22. add tags for user tracking and segmentation 23. additional reading1. Set up a petition page2. Webinar review of the Actions package3. Advocacy Campaigns overview 24. start a new targeted action (letter writing) 25. set action content 26. set letters to the targets (standard action) 27. set letters to the targets (multi-content) 28. set targets (standard action) 29. set targets (multi-content action) 30. set restrictions 31. collect user information 32. set thank you text / redirect page / auto-responder 33. additional reading1. Creating a targeted (standard) action2. Creating a multi-content targeted action3. More about custom recipient/targets4. Advocacy Campaigns overview5. Best practices / case studies of Action campaigns6. Webinar review of the Actions package (Video) 34. training activities1. Familiarize yourself with templates and types of emails.2. Insert email content and unsubscribe link.3. Set up targeting.4. Validate your email.5. Review target count, schedule email blast, launch. 35. familiarize yourself with templates and types of emails. 36. Create a new eblast 37. Insert content (HTML/plaintext) and unsubscribe link 38. set tracking and archiving options. 39. set up targeting 40. validate your email 41. review target count, schedule email blast, launch! 42. Contact Us:Salsa Labs, Inc.1700 Connecticut Ave NWSuite 403Washington DC [email protected]@salsalabs.comwww.salsalabs.com