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Fabio Parma
IBM BPM Sales Specialist
Reinventing Business Operations with
Smarter Process
Parlare solo di “efficienza” ed “efficacia” non è sufficiente, non
c’è più garanzia di crescita/successo
“Customer-centric” business operations guida alla crescita
26/09/2013 4
Ma i processi sono adattabili e pronti a rispondere
Dinamicamente ? Non è semplice, perchè non siamo pronti...
Spesso sono “annegati” in una singola applicazione
Modificare i processi e le applicazioni è costoso e richiede tempo
Spesso “passano attraverso” più applicazioni
Ogni modifica interessa tutte le applicazioni
Difficile correggere in tempo inefficienze e scarsa efficacia
Spesso sono gestiti manualmente
Bassa automazione che permetta modifiche al processo “on-the-fly”
Non è possibile attivare un processo in maniera automatica su base
evento
Spesso si tratta di processi “Ad-hoc”
Molti sistemi non sono in grado di supportare processi “ad Hoc”
Monitoraggio, tracking di processi“ad Hoc” è quasi impossibile
Le Opportunità per migliorare e innovare con BPM di fatto si perdono
26/09/2013 5
IBM Smarter Process: capiamolo insieme attraverso un video
IBM’s approach for reinventing business operations
to enable greater customer-centricity
in the age of mobile, social, cloud and big data
while driving efficiency and optimization into end-to-end processes
“Incident Management”
Mobile processes made agile
with IBM Worklight and BPM
4. Process Center
2. Social BPM Collaboration
6. Mobility
9. Flexible Smarter Process
BPM Project
to Program
3. Social Intelligent Dashboards
Shared Model Optimize Design
Execute
1. Process Discovery
7. BPM for Private/Public Clouds
IBM BPM: in sintesi alcuni “Key differentiators”
7
Private Clouds
8. Proven Methodology: Rapid, Agile, Iterative
5. Process Simulation/ Optimizer
Simple, Intuitive Version Control
Smarter Process: chi già lavora in questa direzione reinventa il proprio business
model x la crescita : ie account opening
Account opening with
Account is activated and funded before customer
logs off
Mobile Financial App
Sign in to mobile financial app to access personal financial data
Customer propensity with big data insight Bank combines customer data with big data benchmarks on external data to determine customer propensity for specific products offered during account opening – i.e. offer money market, credit cards?
Process for approvals & orchestration
Streamlined process to combine activation and approval routing for recommended products – checking
accounts, overdraft protection line of credit and money market
Rules for credit limits & up-sell
Automatic decision points on credit limits and approval levels. Determine post account opening
offers – migrate 401K account transfers?
In-context social recommendations
See social recommendations in financial app for banks. Initiate account opening from app
Secure cloud-based personal data
Financial app populates cloud based personal financial data into bank’s account opening steps
Install base of over 5,000+ active implemented customers and
800+ business partners
Leader in Gartner’s Magic Quadrant for Intelligent Business
Process Management Suites and leader in the Forrester Waves
for BPM Suites and Dynamic Case Management
#1 market share in Business Process Management (BPM) and
Business Rule Management Systems (BRMS) according to
Gartner and IDC
Global Smarter Process Center of Competency (CoC) with
650+ experts
Why IBM for Smarter Process?