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You don’t need to be a data scientist but it helps! J. Travis Turney, MBA Co-founder @DataScienceATL

4 Steps to Successful Big Data Product Management

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This deck was the basis for a talk about big data product management I gave at Big Data Mornings (@BigDataAM) in Atlanta at @Hypepotamus on Wed August 28, 2013.

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Page 1: 4 Steps to Successful Big Data Product Management

You don’t need to be a data scientist but it helps!

J. Travis Turney, MBA

Co-founder @DataScienceATL

Page 2: 4 Steps to Successful Big Data Product Management

Big Data Product Management

Vision What does success look like?

Data What data do you have/need?

Tools What do you need to get there?

Execution Who’s going to make it happen?

Page 3: 4 Steps to Successful Big Data Product Management

Vision

What is the business problem you need to solve?

Revenue growth?

Cost control?

What valuable answers are you seeking in the data?

Page 4: 4 Steps to Successful Big Data Product Management

Know your data!

How large is the data to be stored?

How large is the data to be queried?

What time frame is appropriate for the response?

How fast is it arriving (bursts or continuously?)

Page 5: 4 Steps to Successful Big Data Product Management
Page 6: 4 Steps to Successful Big Data Product Management

Figure provided courtesy of Brad Anderson, Solution Architect,

Page 7: 4 Steps to Successful Big Data Product Management

Tools – Structured dataStructured Query Language (SQL)

Page 8: 4 Steps to Successful Big Data Product Management

Tools – Unstructured (NoSQL)What if your data isn’t structured?

Page 9: 4 Steps to Successful Big Data Product Management

Tools – Unstructured (NoSQL)NoSQL vendors

Page 10: 4 Steps to Successful Big Data Product Management

Tools – Streaming

Page 11: 4 Steps to Successful Big Data Product Management

Tools – Batch processingHadoop – “Horizontally scalable” distributed

platform

Page 12: 4 Steps to Successful Big Data Product Management

Execution – How to get started?

SQL skills are everywhere. Lots of talent. Easy to hire.

Hadoop skill set growing but talent can be expensive

NoSQL talent is rarer than Hadoop

Streaming skills may be the most rare

Page 13: 4 Steps to Successful Big Data Product Management

So Where Can I Find Talent?

@DataScienceATL meetup

Monthly events with local data science thought leaders

Great opportunities to sponsor, network, & recruit!

www.meetup.com/Data-Science-ATL/