Wearables for athletesTõnis Saag

Activity tracking devices for individual use

Tõnis Saag

Athlete management and monitoring for teams

Tõnis Saag

The problems of today

Tõnis Saag

Price – expensive.Technology – battery dies, phone is too large.Design – download app, pair devices, create accounts, sync, etc.Business – want to lock customers, no sync.Science – no evidence based references for overlapping data streams.Human nature – lazy, thinking is hard as well.

Where are we heading?

Tõnis Saag

XIAOMI (CHINA)APPLE PATENT 2012 UNDER ARMOUR+ HTC

What can we expect from the future?

Tõnis Saag

Sh**, understood

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