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Stop trying to paint the hallway through
the letterbox!
UX techniques that help teams help themselves
Chris Atherton
@finiteattention
what do these 3 things
have in common?
Person
/Learn/People
:MassMarketGuide
:Place
:ProgrammeOfStudy
:CurricularTopic :Study Guide
/Learn/Guides
is taught in
is appropriate for
is a non-curricular
equivalent of:Assetmentions/is about
/Learn/Places
is a type of
:National Curriculum is part of
/Learn/Programmes
of Study
is a type of
/Learn/Events
:Event
is a type of
is a type of
is a participant in
occursin
is part of
is appropriate for
is aimed at
:TemporalEntity
has
/Learn/Subjects
is a type of
:Subject
:Nation
UK
is part of
:Regionis part of
is a notable place in
This goes down to the level of Regional granularity to allow for the (future?) possibility of
prioritising local content.
:MassMarketTopic
is a notable person in
is a notable person in
is appropriate for
is appropriate for
is appropriate for
is a type of
is appropriate for
has
is a notable event in
is a notableplace in
is part of
is part of
is part of
is anotableevent
inis a
topicalevent in
is a topical event in
is a topical person in
is a topical person in
mentions/is about mentions/is about
Mass-market topics can be triggered by topical PPEs, whereas Curricular Topics
cannot (assumption that any topical stuff in curriculum will
be editorially curated?)
:TemporalEntity
is concurrent with
is concurrent with
has
is a type of
is a type of
Country
is a type of
:Country
is a type of
:TemporalEntit
has the part
One crucial distinction between Curricular and Mass-
Market learning journeys is that Study Guides are
appropriate for Programmes of Study, whereas mass-market
Guides are not. Generally, curricular assets, guides, etc. may be appropriate for mass-
market consunption, but mass-market materials may
not be appropriate for curricular study,
is in
:Exam Board
has
:Qualification awards
isassessed
by
:Sub-Subject
is a subclass of
is part of
has the part
information
architecture
Gave up reading this article on how ad tech destroys the reading experience@guardian #ux
Mikkel Bo Schmidt@mibosc
mobile UI
http://www.durhamregion.com/news-story/4760314-scugog-veterinarian-checks-dairy-cows-to-see-if-babies-are-coming/
… animal husbandry ?!
tackling big problems
via a tiny viewport
to deal with complexity,
you first need to see it
— @benholliday, about 20 minutes ago
Ben actually summarised my entire talk in one sentence. I would only want to add “ditto re communicating it”.
a designer starts to
see the patterns
(— ibid)
As observers of people and wranglers of visual media, UXers are well placed to identify these behaviours
project
viewport
In response to a question I got afterwards, I see this more often than you might suppose.
1. stuck
htt
p:/
/sta
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ys-
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es/
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on/P
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20
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85845832
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he-re
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hers
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07.jpg
2. why? (maybe)
3. what we can do
1. stuck
htt
p:/
/sta
tic.g
uim
.co
.uk/s
ys-
imag
es/
Ed
ucati
on/P
ix/p
ictu
res/
20
11/7
/28/1
311
85845832
8/T
he-re
searc
hers
-cho
se-che-0
07.jpg
You’re starting a new
project. Do you …
a) open your computer
OR
b) open a new doc
(your computer is already open)okay, it’s a trick question
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zoomed in
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zoomed out
htt
p:/
/ww
w.c
uri
osi
tysh
oppe.c
om
/wp-co
nte
nt/
uplo
ad
s/2
012
/09
/Who
leF
oo
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Cheese
_main
1.jp
g
we know this stuff
for UX projects
sometimes we
forget it elsewhere
http
://gifm
ovie
.tum
blr.c
om
/po
st/70
77750
672
7/a
-ra
bbit-
runnin
g-in
-circ
les-
in-fro
nt-
of-
my-car
this is a gif; it animates. the bunny goes around and around.
This observation is over 100 years oldbut we still haven’t agreed on a solution
uxreactionsofficial.tumblr.comanother gif, supposedly indicating perfect flow in unison
uxreactionsofficial.tumblr.comalso a gif; much better summary of how
communication can look if you’re not careful
htt
p:/
/ww
w.e
dw
ard
tuft
e.c
om
/tuft
e/g
raphic
s/new
ET_d
isco
urs
eg
if.g
if
some people out there still make docs like this
if not us,
our colleagues
very few people start out perfectly fluentin communicating complexity — I know I didn’t
2. why? (maybe)
habit
we are rewarded at work for regularly returning to our inboxes (and thus to our computer screens)
your workflow
every dayyou use software tools to make other software-y stuff, right?
work culture of
being at computer
work
work not
work?
to at least some people, ‘work’ means ‘computer’
opening a doc =
starting as close to
the end as possible*
(right?)
* Kurt Vonnegut only do this when you’re sure it’s the right medium for the story you are telling — so know your story first.
they don’t seem like
complicated tasks
…but they are
http://brucesterling.tumblr.com/post/110823669363/tragedy-is-when-i-cut-my-finger-comedy-is-when
if there’s one gif you look up, make it this one. Ouch. I hope he was okay.
things that trip us up:
you see what I did there
the single
dimensionscreen
document
64-page doc
in portrait
that we read
in landscape
list
seriously, why do we do this? I dislike ‘slideuments’, but at least a corporate slide-deck fits the viewing format.
not helping,
BTW
unless you just can’t get enough of that widescreen ‘letterbox’ experience
another gif — this one glitches about once per second obscuring the fact that a change is occuring in the pic.
change blindness
search YouTube for change blindness — our brains sorta reset and forget detail when there are brief discontinuities.
lost detail
lost detail
lost detail
unknown
unknown
unknown
all that exists
this is a Finding Nemo reference, but cognitively speaking it could also be seen as kind of a self-portrait
"Serial position" by Obli (talk) (Uploads) - Obli (talk) (Uploads). Licensed under CC BY-SA 3.0 via Wikipedia - https://en.wikipedia.org/wiki/File:Serial_position.png#/media/File:Serial_position.png
‘serial position curve’ from recalling a list of sequentially presented items.
Long TermMemory
Rehearsal
or Meaning
Short TermMemory
STM is a leaky bucket. Do something with the info or lose it forever (more or less). Meaning helps with encoding.
Rehearsed/Lacks
interference
Still in the leaky
bucket
My brief and incomplete explanation of why we see primacy and recency effects.
7 ± 2
Miller, 1956Miller, 1956: number of unrelated items you can hold in
working (short-term) memory. Often misapplied; still useful.
4 ± ?
Cowan, 2001Cowan, 2001. Sorry; it’s worse than we thought. It also varies between people, with context, type of task, etc.
fuzzy
OK
OKgreat
If all the information in a big piece of work is new to you and it seems discontinuous, good luck remembering it all.
what if
working memory
is a letterbox?
Or a throttle, if you prefer. NB: This is an idea rather than a scientifically proven thing.
attention
We. Are. So. Flaky.
… it’s really hard to
think about 50 things
freaking impossible
htt
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.co
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nit
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axi
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verb
ird
unevolved zoom UIs
http://brickellvision.com/wp-content/uploads/2014/10/eye-diagram
.jpg
We’ve had ages to evolve this. It’s amazing.
‘zoom lens’ of
attention
Eriksen & St James (1986) Look it up if you’re interested — more than just a metaphor.
htt
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rso
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90
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90
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dave
-fu
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g-a-pic
ture
Zoomed all the way in.
Zoomed all the way out
cells with a nucleusmammals
apes
humans
software+ UIs
our evolutionApes may be in their stone age … UIs are still amoebas.
Random mind-mapping software. You can see that there’s a real zoom issue: seeing the whole vs. seeing the details.
http
://ww
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lepre
senceo
ptio
ns.c
om
/asse
ts_c/2
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8plu
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.jpg
mechanical
eyes
The engineering of visualizers is amazing. But our eyes still win over mechanical versions, nearly every time.
To keep up with the eyes, zoom in UIs must be fast, frictionless, and unconscious of any effort at all. Ha ha.
The emergence of pinch-to-zoom has improved things a lot
zoomed inBut it’s still a bit haphazard using
pinch-to-zoom to go from this
zoomed out
…to this
our UIs for UI
kinda suck
cognitive load
This is a concept closely related to the stuff about working memory, begging the question of why I didn’t put it earlier.
intrinsic vs.
extrinsic
Intrinsic = difficulty inherent in understanding a given thing.Extrinsic = difficulty added by how thing is communicated
holding an idea
holding an idea
holding an idea
understanding
this new idea
For complex information, high extrinsic load means there’s less working memory left for understanding the idea
t
http://hilarioushumorfromouterspace.tumblr.com/post/112655656484
I feel like this before coffee sometimes
Infinite scrolling came and went … there’s high cognitive load in retracing one’s steps. Pagination is information too.
3. what we can do
how do we avoid this?
use big surfacesInfinite canvas for your working memory, and for zoom.
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Instead of having to compromising between this …
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Manage your services
You can find a complete listing of Care Opinion services and trusted third parties below. Click on a service or TTP to view the page associated with that body.
SEARCH WITHIN YOUR SERVICES
Local adult social care watchdog
Name should CO be able to add or remove a
TTO's services from here? How does
that currently work?
Add new service or TTP
links to TTPs and services go to the respective single-
service pages
Latest activity
Published stories read
1 month ago 49
Published stories commented on
TTPstatus
12
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Blogs?
Rejected stories read
49
Rejected stories commented on
12
National adult social care body 1 month ago 49 12 49 12
Local authority, Town 1 month ago 49 12 49 12
Local authority, City 1 year ago 49 12 49 12
Local watchdog 1 month ago 49 12 49 12
need action(s) to become available when boxes are
checked, e.g. Save, Export, etc.
CO header
Services Trusted Third Parties
CO individual Role title?
Manage services and TTPs SEARCH WITHIN YOUR SERVICES
might be nicer to have in-page
search across all management pages
for all users
Anywheretown care home
Anywheretown adult daycare facility
Name Subscriber?
Subscriber
Not subscribed
Latest activity should CO be able to
change a service's "subscriber" status from
here, or remove the service entirely? (Maybe
not, or maybe for very select CO users only) How do those things currently
work?
Stories submitted
4 days ago
1 week ago
49
3
Serviceawards
Add new service or TTP
Storiespublished
Storiesrejected
Servicestatus
38
0
11
3
2
Services and subscribersYou can find a complete listing of Care Opinion services and trusted third parties below. Click on a service or TTP to view the page associated with that body.
Mark/Unmark
Blogs?
If not here, need to work out where CO
will add/remove TTPs and services, and where they will (dis)associate TTPs
with services.
need action(s) to become available when boxes are
checked, e.g. Save, Export, etc.
CO header
Services Trusted Third Parties
CO individual Role title?
Manage services and TTPs SEARCH WITHIN YOUR SERVICES
might be nicer to have in-page
search across all management pages
for all users
Anywheretown care home
Anywheretown adult daycare facility
Name Subscriber?
Subscriber
Not subscribed
Latest activity should CO be able to
change a service's "subscriber" status from
here, or remove the service entirely? (Maybe
not, or maybe for very select CO users only) How do those things currently
work?
Stories submitted
4 days ago
1 week ago
49
3
Serviceawards
Add new service or TTP
Storiespublished
Storiesrejected
Servicestatus
38
0
11
3
2
Services and subscribersYou can find a complete listing of Care Opinion services and trusted third parties below. Click on a service or TTP to view the page associated with that body.
Mark/Unmark
Blogs?
If not here, need to work out where CO
will add/remove TTPs and services, and where they will (dis)associate TTPs
with services.
need action(s) to become available when boxes are
checked, e.g. Save, Export, etc.
CO header
Services Trusted Third Parties
CO individual Role title?
Manage services and TTPs SEARCH WITHIN YOUR SERVICES
might be nicer to have in-page
search across all management pages
for all users
Anywheretown care home
Anywheretown adult daycare facility
Name Subscriber?
Subscriber
Not subscribed
Latest activity should CO be able to
change a service's "subscriber" status from
here, or remove the service entirely? (Maybe
not, or maybe for very select CO users only) How do those things currently
work?
Stories submitted
4 days ago
1 week ago
49
3
Serviceawards
Add new service or TTP
Storiespublished
Storiesrejected
Servicestatus
38
0
11
3
2
Services and subscribersYou can find a complete listing of Care Opinion services and trusted third parties below. Click on a service or TTP to view the page associated with that body.
Mark/Unmark
Blogs?
If not here, need to work out where CO
will add/remove TTPs and services, and where they will (dis)associate TTPs
with services.
need action(s) to become available when boxes are
checked, e.g. Save, Export, etc.
CO header
Subscribers Trusted Third Parties
CO individual Role title?
Services and subscribers
Manage your services
You can find a complete listing of Care Opinion services and trusted third parties below. Click on a service or TTP to view the page associated with that body.
SEARCH WITHIN YOUR SERVICES
Local adult social care watchdog
Name should CO be able to add or remove a
TTO's services from here? How does
that currently work?
Add new service or TTP
links to TTPs and services go to the respective single-
service pages
Latest activity
Published stories read
1 month ago 49
Published stories commented on
TTPstatus
12
Mark/Unmark
Blogs?
Rejected stories read
49
Rejected stories commented on
12
National adult social care body 1 month ago 49 12 49 12
Local authority, Town 1 month ago 49 12 49 12
Local authority, City 1 year ago 49 12 49 12
Local watchdog 1 month ago 49 12 49 12
need action(s) to become available when boxes are
checked, e.g. Save, Export, etc.
CO header
Subscribers Trusted Third Parties
CO individual Role title?
Services and subscribers
Manage your services
You can find a complete listing of Care Opinion services and trusted third parties below. Click on a service or TTP to view the page associated with that body.
SEARCH WITHIN YOUR SERVICES
Local adult social care watchdog
Name should CO be able to add or remove a
TTO's services from here? How does
that currently work?
Add new service or TTP
links to TTPs and services go to the respective single-
service pages
Latest activity
Published stories read
1 month ago 49
Published stories commented on
TTPstatus
12
Mark/Unmark
Blogs?
Rejected stories read
49
Rejected stories commented on
12
National adult social care body 1 month ago 49 12 49 12
Local authority, Town 1 month ago 49 12 49 12
Local authority, City 1 year ago 49 12 49 12
Local watchdog 1 month ago 49 12 49 12
need action(s) to become available when boxes are
checked, e.g. Save, Export, etc.
zoomed out
… and this …
use a frictionless,
zoomable medium
…put it on a large surface where you can zoom between both without thinking about it (using your eyes and/or legs)
yes, zoomableYou get zero points for using 10-point font.
Writing the entire project taxonomy on a whiteboard helped us work on just one part and see how it fit with the whole
this vs. 64-page doc
the client read the strategy document but for them and us it didn’t fully click until we showed the whole thing on 1 page
show the whole cheese
DEPLOY THE
STATIONERY
FIREHOSE!
it looks messy but wow is it effective for thinking and communication
card sort complex things
We had a long document. The easiest way to understand the big picture was to cut it up and rearrange the bits.
clear CTA
Card sorting is easy because actions and goals are clear. “Take this thing, put it somewhere. Repeat with next thing.”
organise many
small things
create one big thing
Building this talk, I wrote short statements until I had run out, then moved them around until they made a coherent story.
think with objects
Objects have the attractive quality of being specific and, unless you make more of them, non-duplicate.
all the 4±2
you can eatYou don’t need working memory to retain piles of things; the
pile is still there when you come back to it later. Amazing.
you can only put
one thing
at the top of
a prioritised listPeople are amazingly good at the kind of
compartmentalisation that leads to having five #1 priorities
more players
does not buy you
more items
at the top of the list
Often everyone has their own ideas about the items and the order they’re in. Making it physical surfaces assumptions.
we can do better
than one dimension
the hypothetical
third dimensionsecond
Even just taking a list (like a Word doc or whatever) …
… and making it into a spreadsheet, buys you an extra dimension with which to think about and organise your info.
use tools that
create opportunities
for richer encoding
This is Sublime Text, which has a handy ‘you are here’ pane, so you can see where you are and it’s easier to navigate.
speaking of richer
encoding …
totally a
letterbox
People lose their minds a little bit when they write emails. Sending one is no guarantee of having been understood.
we could …
talk to people?
Since, y’know, we do that for a living.
1. stuck
htt
p:/
/sta
tic.g
uim
.co
.uk/s
ys-
imag
es/
Ed
ucati
on/P
ix/p
ictu
res/
20
11/7
/28/1
311
85845832
8/T
he-re
searc
hers
-cho
se-che-0
07.jpg
2. why? (maybe)
3. what we can do
we are well-placed
to help our teams
… so maybe we should use all that visual thinking nous to help them, and thereby help us, all do better.