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1. Manage information in centralized way, reducing marketing costs. Ad management platform on screens and tablets in an optical retail chain 2. Increase sales and service quality. Advertise suppliers’ goods, increase your income. 3. Аnalyze audience and efficiency right in your web browser. www.addreality.com | [email protected]

Digital signage for network of optical stores

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Page 1: Digital signage for network of optical stores

1. Manage information in centralized way, reducing marketing costs.

Ad management platform on screens and tablets in an opticalretail chain

2. Increase sales and service quality. Advertise suppliers’ goods, increase your income.

3. Аnalyze audience and efficiency right in your web browser.

www.addreality.com | [email protected]

Page 2: Digital signage for network of optical stores

Create an ad

Upload audio, images, video,enter text

Set the placesand display conditions

Page 3: Digital signage for network of optical stores

AddReality enables you to control all communication channels as a single system

BACKGROUND SOUND

KIOSKS

SCREENS

PUSHNOTIFICATIONS

Page 4: Digital signage for network of optical stores

Increase conversionin the store. Reports on campaigns, audience and customer history.

Analyze effectiveness

Page 5: Digital signage for network of optical stores

How does AddReality work in an optical store?

In standbyADVERTISES, RECOGNIZES

AND ATTRACTS

When approaching visitorCONSULTS, SERVES, SALES

Advertisement displays with gender and person recognition function

Product catalogues on tablets

Interactive mirrors

Offer and discount navigators by the store shelves or checkstands

Feedback and loyalty evaluation

Product selection systems

Page 6: Digital signage for network of optical stores

Daily information update costAN ADVERTISING NETWORK OF 6 UNITS IN A STORE (60 SQ. M) .

Printed advertisement

Materials transportation and storage

Update

One-time investment

Cost of one update

Update payback AddReality:

Hours

286 $

202 $

3 429 $

19 $

18 updates

Printed advertisementMultimedia advertising on

AddRealityCost of work

Production cost Hours

Cost of work

Production cost

4 57 $ 86 $ 1 14 $ 5 $

4 34 $ - - - -

3 25 $. - - - -

Page 7: Digital signage for network of optical stores

New marketing opportunities of POS-materials

CTR understanding

Full control of the network operability

Multi-channel system (sound, screens, mobile devices tied into a single system)

Data targeting

Audience analysis

Automated changes of advertisement

Playback statistics

Interaction with the customer

Campaign planning

Dynamic content for customer attraction

Printed advertisement

Multimedia advertisingon AddReality

Video adswithout AddReality

Page 8: Digital signage for network of optical stores

AddReality today

1 000 000+Since mid 2012, the project audience has amounted to more than 1 000 000.

50+More than 50 brands made use of our technologies.

15On average, a manager spends just 15 minutes a week on advertising management.

Page 9: Digital signage for network of optical stores

Launch in two stepsADDREALITY WILL GUARANTEE QUICK START, MINIMAL SETTINGS AND MAINTENANCE

In store. Connect a mini PC to screens or install tablets

at the store checkstand.

Anywhere. Create your first campaign via cloud.

Page 10: Digital signage for network of optical stores

IT pros choose AddReality Sphere

We are presenting to the specialists Sphere, a visual modular editor and integrated control console. Create your own templates with forms, cameras, external data bases, streaming video broadcasting or set up a P2P synchronization between templates. Use modules to create interactive showcases, electronic menus, catalogs with connection to automation systems. When you are done with editing a project, publish it. More details:http://addreality.com/platform/sphere

«UNDER THE HOOD» THERE ARE MORE THAN 100 FEATURES FOR INTERACTIVE SOLUTIONS

Page 11: Digital signage for network of optical stores

Use AddRealityREGISTER AT ADDREALITY.COM OR EMAIL US AT [email protected]

You will reduce your POS advertising costs 10 times. You will save from 286 $

a month on one store.

You will learn the efficiency of your advertising on the points of sale. It is important, considering how much has already been spent

to attract customers to the shop.

You will control communication channels in a centralized

way, increasing the relevance of your offers.