20
THAT BOOST REVENUES AND OPERATIONS BY GUESSING WHAT PLAYERS WILL DO NEXT ESSENTIAL TECHNOLOGICAL TOOLS

8 essential technological tools that boost revenues and operations by guessing what players will do next

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Page 1: 8 essential technological tools that boost revenues and operations by guessing what players will do next

THAT BOOST REVENUES AND OPERATIONS BY GUESSING WHAT PLAYERS WILL DO NEXT

ESSENTIAL TECHNOLOGICAL TOOLS

Page 2: 8 essential technological tools that boost revenues and operations by guessing what players will do next

THE IMPACT OF ARTIFICIAL INTELLIGENCE IN THE IGAMING MARKET

Artificial Intelligence (A.I.) is a fundamental tool for operators in the iGaming industry. WHY?

It radically changes all facets of the operator’s activity by sustaining and guiding him to make the best decisions for the management, acquisition and retention of players.

Page 3: 8 essential technological tools that boost revenues and operations by guessing what players will do next

HOW CAN THE A.I. OF B NEURON PLATFORM DRIVE BUSINESS AND INCREASE PROFIT?

Through 8 revolutionary technological tools that answer your most important questions.

1 2 3 4 5 6 7 8

Page 4: 8 essential technological tools that boost revenues and operations by guessing what players will do next

The tool studies the gaming activity providing a huge amount of key player information. You can access independently all this data using a single and customisable screen to easily build your strategies and diversify the action on different types of users.

HOW CAN I HAVE 100% CONTROL OF THE KEY INFORMATION OF EACH PLAYER?

• Advanced player segmentation• Geo-localisation of players’ activity• Automatic clustarization of the player’s gaming behaviour• Player happiness • Player’s performance graphic dashboard

1

Page 5: 8 essential technological tools that boost revenues and operations by guessing what players will do next

B Neuron’s AI platform learns how to monitor the player’s activity and automatically suggests to the licensee the action to be taken.

HOW CAN I REDUCE OPERATIONS’ RESOURCES? 2

This process reduces manual labour procedures and consequently reduces operational costs for the licensee since he can leave the platform and still be in complete control of the player.

Page 6: 8 essential technological tools that boost revenues and operations by guessing what players will do next

The sophisticated risk management tool optimizes and minimizes potential risks ensuring maximum efficiency and safety.

HOW CAN I MINIMIZE POTENTIAL RISKS AND FRAUDS AND REACT IMMEDIATELY?3

1 PLAYER

1 A C C O U NT

GAM

ING INTELLIGENCE

RISK

AN

D ANTI FRAUD MANAGEM

ENT

1

AN

D REPO

RTING

CO

MM

UNICATION

ACTION

MANAGEMEN

T

QUATIFICATIONANALYSIS AND

AND

ASSE

SMEN

TID

ENTI

FICA

TIO

NTR

ACKIN

GHOW Identifying fraudulent player behaviour before you incur costs

Taking automated action against fraudulent players

Notifying automatically the licensee about all the actions taken

Page 7: 8 essential technological tools that boost revenues and operations by guessing what players will do next

Just teach your system how to reward, attract and retain players without any restrictions and you will get the expected results. The innate Artificial Intelligence deeply studies the player’s behaviour and activity thus creating segments accordingly. In this way YOU can have an organic and automatic deep management for every marketing campaign. The same system not only rewards the player, but it is sensitive enough to detect any fraudulent action or behaviour.

HOW CAN I AUTOMATE EFFECTIVE MARKETING CAMPAIGN TO EACH PLAYER? 4

Dynamic Player Segmentation Genius Bonus tool Limitless communication channels Real time analytics Front-end customisation

Page 8: 8 essential technological tools that boost revenues and operations by guessing what players will do next

HOW CAN I OPERATE THROUGH ALL PAYMENT METHODS AND PERSONALIZE LIMITS ON DEPOSIT AND WITHDRAWALS?

5

The dynamics of the platform allow the operator to define which payment methods to activate according to the country he is targeting.

THE OPERATOR CAN:

define limit profiles on deposits and withdrawals or define specific profile costs for every payment method

dynamically assign these profiles to the clients according to the type of users defined through dynamic segmentation

set limits for specific target

create personalized workflow approval for deposits and withdrawals

Page 9: 8 essential technological tools that boost revenues and operations by guessing what players will do next

Voucher

international payment methods

THE BEST PAYMENT METHOD FOR EVERY MARKET 5

Page 10: 8 essential technological tools that boost revenues and operations by guessing what players will do next

The open platform allows a quick and easy integration of any third party supplier. Once integrated, the supplier’s iGaming content will benefit from the platform’s Artificial Intelligence. This will make your offers more feasible, easier to handle and increase your opportunities for growth.

HOW CAN I ALWAYS GIVE MY PLAYERS THEIR PREFERRED GAMING PRODUCTS ON THE MARKET?

6

Flexibility to integrate any gaming content from any external providers

Detailed analytics

Recommendation engine

Genius bonus management system

Automaticfraud and risk management Tool

Independent management of every game

1 Account for all game offers

poker

casino

live casino

games

Page 11: 8 essential technological tools that boost revenues and operations by guessing what players will do next

The Sportsbook software gives you the possibility to benefit from complete access to Betradar’s data feed, combining the offers of the main leading supplier of sports betting content together with an innovative Managed Trading Service and the enormous intelligence of the platform.

HOW CAN I OFFER A WIDE RANGE OF SPORTS, EVENTS AND MARKETS BUT WEIGH MY RISKS?7

40 TYPE OF SPORTS.VIRTUAL SPORTS BETTING.

600+ ODDS.

LIVE BETTING.ESPORTS

UNIQUE EVENTS PER MONTH

EXPLORE THE MOST COMPREHENSIVE BETTING SOL UTION

2000+65,000SPORTS EVENTS

20,000+LIVE MATCH PER MONTH

320,000+PRE-MATCH EVENTS PER YEAR

Page 12: 8 essential technological tools that boost revenues and operations by guessing what players will do next

TRADE AND RISK MANAGEMENT TOOLYou can benefit from different options to manage risk and liability:

HOW CAN I KNOW WHICH BETS COULD BE ACCEPTED AND MANAGE THE ODDS ACCORDINGLY?

7

You can use Btobet’s advanced risk management tools and manage all the risk and operations yourself.

Or you can either partially or completely use the integrated Betradar MTS in B Neuron platform, having the chance to customize it within our environment.

Page 13: 8 essential technological tools that boost revenues and operations by guessing what players will do next

BETRADAR'S MTS ON B NEURON PLATFORM7

Primary data flow within the entire operation

Ticket confirmation or rejection

Risk evaluation

BETRADAR'S MTS ON B NEURON

1

2

3

4

B N

euro

n Pl

atfo

rm

Fixtures and odds for Pre-Match and Live Betting offer

Result confirmation & Ticket evaluation

End Customer

Ticket request

End Customer

Betting offers by operator

Betting request by bettor

End Customer

Info about Ticket acceptance

End Customer

Ticket Pay-Out

Info about Ticket acceptance

Page 14: 8 essential technological tools that boost revenues and operations by guessing what players will do next

A clever Omnichannel ENVIRONMENT is the key. Flexible, multi-currency, multi-jurisdiction PLATFORM which allows YOU to manage your business worldwide, Land based, Online and Mobile with a single administration panel.

And allows your players to play/bet ANYTIME. ANYWHERE. SEAMLESSLY.

HOW CAN I EXPAND MY BUSINESS AND MANAGE IT WORLDWIDE?8

Page 15: 8 essential technological tools that boost revenues and operations by guessing what players will do next

Operators Single admin panel

OMNICHANNEL PLATFORM FLOW8

Page 16: 8 essential technological tools that boost revenues and operations by guessing what players will do next

As the human thinking process - where billions of neurons are fired simultaneously to create synchronous waves of cortical computation – the Artificial Intelligence B Neuron software, through precise algorithms, works on different processes simultaneously while monitoring the player’s behaviour, suggesting operator information about player’s preferences and, at the same time, proposing suitable offers to every single player.

WHY B NEURON PLATFORM IS UNIQUE?

Page 17: 8 essential technological tools that boost revenues and operations by guessing what players will do next

The built-in artificial intelligence enables the platform to make decisions and take actions on the players based on the system knowledge and player behaviour without any human assistance.

Depending on the player’s activity and behaviour on the platform, starting from the registration, payment transactions and player activity, the player can transit through different segments thus inheriting a different set of restrictions and limits.

WHAT’S THE STRONGEST FEATURE OF B NEURON?

Page 18: 8 essential technological tools that boost revenues and operations by guessing what players will do next

Single Wallet System

Player Management System

Advanced Reporting System

Business Intelligence Tool

Automatic and Target Focused Bonus System

Multi-brand Management System

High Performing Anti-Fraud System

Customised Management Betting Tool

Risk Management Tools

Betradar Data Feed and MTS Full Integration

THE PRESENT

1

200+ payment methods

Neuron

Advanced player segmentation

Geo-localisation of players’ activity

Clusterization of the player’s behaviour

Player happiness level

Player’s performances graphic dashboard

Reduction of resources

Fraud prevention assistant

Genius bonus Tool

Smart game provider integration

Game recommendation engine

THE FUTURE TODAY

ARTIFICIAL INTELLINGENCE WORKING FLOW

Page 19: 8 essential technological tools that boost revenues and operations by guessing what players will do next

Excel your business with Artificial Intelligence!

Let B Neuron bring your vision into motion!Let’s meet at EiG in Berlin

BOOK A MEETING

FIND OUT MORE ABOUT B NEURON

Page 20: 8 essential technological tools that boost revenues and operations by guessing what players will do next

ENDBtoBet Ltd.Advance House Lvl 2 375 Manwel Dimech StreetSliema SLM1058Malta

Ph: +356 27135974Mail: [email protected]: BtoBetwww.btobet.com