What kind of media institution might distribute your media product and why?

What is an institution?

• An institution is a company which disperses media products and items for audience consumption.

What else do media institutions do?

• Institutions help fund films and the making of films.

• For example before film production the director and producer can go to a media company that they are interested in and pitch their product or movie idea in order to get backing from the particular company in anyway possible e.g.; Funding, advertising.

Where would the institution disperse the product?

• A film product would more than likely be put into cinemas. Depending on the amount of funding and how well they believe the films reaction would be would depend on whether the film only went nationally in cinemas or internationally.

• After it had been in the cinemas for a while the institution would then make it into a DVD. Then consider creating merchandise and soundtracks etc.

The question is what institutions would be best for MY product?

• In my research and planning I was looking at 2 similar film choices of School Of Rock, Once and The Thing You Do.

• Institutions that benefit/work well with my film idea are:

• JD pictures.• Film Four • The BBC.

JD PICTURES.

• This institution represents new upcoming short films.

• They are a low to no budget company which would be ideal for my product as I wouldn’t want to spend too much money on mine.

• I think they may disperse my film as it’s a simple low budget film to make and that’s what JD pictures is all about.

Film Four.

• Film four ranges in both national and international filming. This would be good as it would get my product more known around different parts of the world.

• Film four is partner with Warp X films where they create lower budget films to get a bigger target audience and no longer a niche one.

• I think Film Four would disperse my film as warp x films specialises in lower budget films and that’s what I would want mine to be like.

BBC FILMS.

• They are the forefront of great British films.• They are always willing to give new talent a chance to be

known in Britain. • Although they are fussy with the types of films they will

back when it comes to budgeting if they selected my film I know it would do well as most British citizens always trust BBC films for a good film.

• I think they may disperse my film and it is a British music film which would interest the British public eye as there is not many British versions of these type of films around.

Conclusion.

• I would hope that these institutions would give my film a chance in the lime light as they are well known film companies with a good reputation and they would help prevent my film from getting a niche audience.